pgdm syllabus new

HDF School of Management

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PGDM (2010-2012)

Syllabus

For

Post Graduate Diploma in Management (PGDM)

Human Development Foundation (HDF)

Bhubaneswar

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Page No.

1. Introduction 3

2. Course Schedule 3

3. List of Area-wise Courses 5

4. Marketing Area Courses 9

4.1 Core Courses 9

4.2 Elective Courses 10

5. Finance and Accounts Area Courses 17

5.1 Core Courses 17


6. OB and HR Area Courses 26

6.1 Core Courses 26


7. IT Management Area Courses 36

7.1 Core Courses 36


8. Operation Management and QT Area Courses 44

8.1 Core Courses 44


9. General Management Area Courses 50

9.1 Core Courses 50


10. Development Management Area Courses 58

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______________________________________________________________________________________10.1 Core Courses 58


1.0 Introduction

The syllabus for the Post Graduate Diploma in Management (PGDM) describes the course schedule, area-wise list of courses and syllabus of each course.

2.0 Course Schedule for PGDM – 2008-10

TERM-ICode No. Name of the Course Credit

OM01 Quantitative Technique - I 3

HR01 Individual and Group Behaviour in Organizations 3

IT01 Business Computing 1.5

FM01 Financial Accounting for Managers 3

SM01 Managerial Analysis and Communication - I 1.5

DM01 Managerial Economics 3

SM03 Indian Social and Political Environment 1.5

SM04 Management Thought 1.5

TERM-II

MM01 Marketing Management – I 3

SM02 Managerial Analysis and Communication - II 1.5

OM02 Quantitative Technique - II 1.5

DM02 Macro Economics 3

HR02 Organization Structure, Design and Change 3

FM02 Financial Management 3

OM03 Business Research Methods 1.5

SM06 Global Environment for Business 1.5

TERM-III

MM02 Marketing Management - II 3

OM04 Production and Operations Management 3

HR03 Human Resource Management and Industrial Relations 3

IT02 Management Information System 3

SM05 Strategic Management 3

OM05 Project Management 3

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ON THE JOB TRAINING

TERM-IV

FM05 Cost and Management Accounting 3

Electives

TERM-V

FM04 Legal Aspects of Business 3

Electives

TERM-VI

Electives

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______________________________________________________________________________________3. List of Area-wise Courses (Compulsory and Elective) for the PGDM (2010 – 2012)Marketing Management Area

Sl No

Code Course Credits Core/Elective

1 MM01 Marketing Management-I 3 C2 MM02 Marketing Management-II 3 C3 MM03 Consumer Behaviour 3 E4 MM04 Product and Brand Management 3 E5 MM05 Industrial Marketing 3 E6 MM06 Advertisement Management 3 E7 MM07 Services Marketing 3 E8 MM08 International Marketing 3 E9 MM09 Marketing Research 3 E10 MM10 Strategic Marketing 3 E11 MM11 Sales & Distribution Management 3 E12 MM12 Retail Management 3 E13 MM13 Rural Marketing 3 E14 MM14 Customer Relationship Management 3 E15 MM15 Sale Promotion Management 3 E16 MM16 Marketing of Social Services 3 E

Finance and Accounting Management Area

Sl No


1 FM01 Financial Accounting for Managers 3 C2 FM02 Financial Management 3 C3 FM03 Financial Institutions, Instruments &

Market 3 E

4 FM04 Legal Aspects of Business 3 C5 FM05 Cost & Management Accounting 3 C6 FM06 International Financial Management 3 E7 FM07 Mergers, Acquisitions and Corporate

Restructuring1.5 E

8 FM08 Project Appraisal 1.5 E9 FM09 Security Analysis & Portfolio

Management3 E

10 FM10 Debt Market Management 3 E11 FM11 Commercial Banking 3 E12 FM12 Derivative Risk Management 1.5 E13 FM13 Corporate Tax Planning 1.5 E14 FM15 Insurance and Risk Analysis 3 E15 FM16 Valuation 3 E16 FM17 Retail Finance 3 E

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Organizational Behavior and Human Resource Management Area

Sl No


1 HR01 Individual & Group Behavior in Organization

3 C

2 HR02Organisation Structure Design and Change

3 C

3 HR03Human Resource Management & Industrial Relations

3 C

4 HR04 Labour Laws 3 E5 HR05 Training and Development 3 E6 HR06 Performance and Compensation

Management3 E

7 HR07 Leadership and Team Building 3 E8 HR08 Organizational Change and Development 3 E9 HR09 Organizational and Managerial

Creativity3 E

10 HR10 Cross Cultural and International HRM 3 E11 HR11 Manpower Planning & Human Resource

Information System3 E

12 HR12 Developing HRD Systems & Instruments

3 E

13 HR13 Managing Employee Relations 3 E14 HR14 Leadership for Corporate Excellence 3 E15 HR15 Advanced HRM 3 E16 HR16 Assessment and Development Centre 3 E

Information Technology Management Area

Sl No Code Course Credits Core/Elective

1 IT01 Business Computing 3 C2 IT02 Management Information System 3 C3 IT03 Database Management Systems 3 E4 IT04 Decision Support Systems 3 E5 IT05 Data Mining & Warehousing 3 E6 IT06 System Analysis & Design 3 E7 IT07 Software Project Management 3 E8 IT08 E-Commerce 3 E

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9 IT09 Networking & Communication 3 E10 IT10 Knowledge Management 3 E11 IT11 Information Security 3 E12 IT12 Enterprise Resource Planning 3 E

13 IT13 Planning and Implementing IT Strategies 3 E

14 IT14 IT Infrastructure Management 3 E

Operations Management Area

Sl No

Code Course Credits

Core/Elective

1 OM01 Quantitative Technique I 3 C2 OM02 Quantitative Technique II 3 C3 OM03 Business Research Methods 1.5 C4 OM04 Production & Operations Management 3 C5 OM05 Project Management 3 C6 OM06 Supply Chain Management 3 E7 OM07 Total Quality Management 3 E8 OM08 Operations Research 3 E9 OM09 Materials Management 3 E10 OM10 Technology Management 3 E11 OM11 Managing Service Operations 3 E

General Management Area

Sl No

Code Course Credits Core/ Elective

1 SM01Managerial Analysis and Communication – I

3 C

2 SM02Managerial Analysis and Communication – II

3 C

3 SM03Indian Social and Political Environment

1.5 C

4 SM04Management Thought

1.5 C

5 SM05Strategic Management

3 C

6 SM06Global Environment for Business

1.5 C

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7 SM07Resource Based Strategy

3 E

8 SM08Corporate Governance

3 E

9 SM09 Business Ethics and Social Responsibility of Managers

3 E

10 SM10 Globalization & Agriculture 3 E11 SM11 International Trade in Agribusiness 3 E12 SM12 Agribusiness Management 3 E13 SM13 SCM in Agribusiness 3 E14 SM14 Management of Cooperatives 3 E15 SM15 Commodity Trading & Marketing 3 E

Development Management Area

Sl No

Code Course Credits Core/ Elective

1 DM01 Managerial Economics 3 C2 DM02 Macro-Economics 3 C3 DM03

Development Management: Concepts and Theories

3 E

4 DM04Strategic Issues in Development organizations

3 E

5 DM05Natural Resource Management

3 E

6 DM06Regional Development Planning

1.5 E

7DM07

Rural Livelihood and Production System 3 E

8DM08

Collective Action and Cooperation 3 E

9DM09

Development Interventions 3 E

10DM10

Legal Environment for Business 3 E

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11DM11

Development Communication 3 E

12DM12

Decentralized Governance & Local Government

3 E

13DM13

Rural-Urban Relations 3 E

14DM14

ICT & Development 3 E

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4. Marketing Area

The description of core and elective courses in Marketing Management Area is given below.

4.1 Core Courses

1. Marketing Management – I (MM01)

Objective: To make the participants appreciate the criticality of marketing function in the attainment of organizational goals (and in the society as a whole) as well as the challenges of modern marketing.

Syllabus : Introduction to marketing; challenges of modern marketing; customer value and satisfaction; market-oriented strategic planning; Marketing Information System; scanning the marketing environment; understanding consumer buying behavior and organizational (business) buying behavior; dealing with competition; segmenting and targeting; differentiation and positioning.

Text Book:V.S. Ramaswamy & S. Namakumari, Marketing Management: Planning, Implementation & Control (New Delhi: Macmillan, 2007, 3rd Edition).

Reference Books: 1. Philip Kotler, Kevin Keller, A. Koshy & M. Jha, Marketing Management: A South

Asian Perspective (Pearson Education, 2007)2. Rajan Saxena, Marketing Management, (Mumbai: TMH, 2006, 3rd Edition)3. Perreault,William D, Basic Marketing,(New Delhi, TMH,2007,15th Edition)4. Etzel,Michael J and Others , Marketing Concept and Cases,(New Delhi, TMH,2007,15th

Edition)

2. Marketing Management - II (MM02)

Objective: To make the participants understand the critical aspects of decision-making in marketing function. This course encompasses the marketing mix elements of product, price, place (distribution), and promotion.

Syllabus: Developing new market offerings and global market offerings; developing the product and branding strategy; services marketing; designing pricing, marketing channels & physical distribution and communication strategies; sales management; rural marketing; Internet marketing; marketing strategy implementation and control.

Text Book:

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______________________________________________________________________________________V.S. Ramaswamy & S. Namakumari, Marketing Management, Planning Implementation & Control (New Delhi: Macmillan, 2007, 3rd Edition).

Reference Books: 1.Philip Kotler, Kevin Keller, A. Koshy & M. Jha, Marketing Management: A South

Asian Perspective (Pearson Education, 2007)2. Rajan Saxena, Marketing Management, (Mumbai: TMH, 2006, 3rd Edition)3. Perreault,William D, Basic Marketing,(New Delhi, TMH,2007,15th Edition)4. Etzel,Michael J and Others , Marketing Concept and Cases,(New Delhi, TMH,2007,15th

Edition)

4.2 Elective Courses

3. Consumer Behaviour (MM03)

Objective: To enable the students to understand the influences of individual and Group behavior on consumer buying.

Syllabus: What is Consumer Behaviour? Issues in CB, scope of CB, Consumer Research, models of CB, uses of CB, segmentation & positioning – Individual behaviour influences, personality, Attitude, learning perception and motivation-Group influences culture, sub-culture, Family reference groups – Adoption, Diffusion process-stages in buying behaviour-problem recognition – search and evaluation – purchase-post purchase issues-application of consumer behaviour in field.

Text Books: Schiffman and Kanuk, Consumer Behavior (New Delhi: Pearson Education, 2006).

Reference Books:1. Lauden & Bitta, Consumer Behaviour, (New Delhi: TMH, 15th Edition, 2007).2. Jain,P.C & Bhatt,Monica, Consumer Behavior, (New Delhi: S.Chand, 2003).3. Hawkins, Del.I Best,Roger and Coney,K.A. Consumer Behavior, (New Delhi,TMH,2004,9th Edition).4. Batra, Satis K & Kazmi, S.H.H, Consumer Behavior, (New Delhi,Excel,2008,2nd

Edition)

4. Product and Brand Management (MM04)

Objective: To understand the essentials of product and brand management in managing a product or portfolio of products.

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______________________________________________________________________________________Syllabus: Introduction to product management, product policy planning understanding competitive set. Product life cycle, New Product development, Product line extension, product line pruning, product positioning/ repositioning strategies. Brand Management, Brand leverage, Brand image, Brand personality, Brand loyalty, Brand equity, Brand extensions.

Text Book:Verma,Harsh.V, Brand Management Text & Cases, (New Delhi: Excel, 2008, 2nd ed.).

Reference Books:1. Donald R Lehmann, Product Management, (New Delhi:TMH,2008, 4th ed.).2. Ramanuj Majumdar, Product Management in India, (New Delhi: PHI, 2005). 3. Y.L.R Moorthy, Brand Management: The Indian Context, (New Delhi: Vikas

Publishing, Reprint 2001).4. Pati,Debashis,Branding Concept and Cases, New Delhi, Macmillan,2002

5. Industrial Marketing (MM05)

Objective: To enable students to handle business to business (B2B) sales and marketing.

Syllabus: Industrial Marketing-an overview, Concepts & systems; dynamics of industrial buying & buyer behaviour; Industrial Marketing strategy Formulation, Product planning & New product development; Logistic & channel strategy; IM through communication planning; Pricing policies, strategies; IM environment

Text Book: K.K. Havaldar, Industrial Marketing: Text and Cases (New Delhi: TMH, 2008, 2nd ed.).

Reference Books:1. Richard M.Hill, Ralph S. Alexender and James S. Cross, Industrial Marketing, (AITBS)2. Robert R. Reeder, Edward G. Brierty & Betty H. Reeder, Industrial Marketing, (New Delhi, PHI, 2007, 2nd ed.).

6. Advertisement Management (MM06)

Objective: To appreciate the components of marketing communication and enable students to understand the role marketing communication plays in the process of marketing.

Syllabus : The course syllabus are: Role of advertising in marketing mix, positioning decision; kinds of advertising, setting of advertising objectives & planning; Formulation of strategies & budgets; Media Planning development, media buying and research; copy designing & testing; evaluation of advertisement campaign; direct marketing; public relations as an element of marketing mix, Ethics in advertising.

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______________________________________________________________________________________Text Book:

S. H. H. Kazmi and S. K. Batra, Advertising and Sales Promotion (New Delhi: Excel, 2004, 2nd ed.).

Reference Books:

1. S.A. Chunawala and K.C. Sethia, Foundations of Advertising – Theory and Practice, (New Delhi: Himalaya Publishing, 2007, 17th ed.).

2. G.K.Ackers, D. Myers and R. Batra, Advertising, (New Delhi: PHI,2007, 5th ed.).

3. Jethwaney, Jaishri, & Jain, Shruti, Advertising Management (New Delhi, OUP, 2004)

4. Arens,William F, Contemporary Advertising, (New Delhi,TMH,2006)

7. Services Marketing (MM07)

Objective: To understand the pivotal role that services are playing today in the economy.

Syllabus : Understanding services; services marketing vs. marketing of goods; consumer behavior and expectations; strategies for managing customer expectations; service quality dimensions; service positioning; customer acquisition, retention and customer life time value; service recovery; service blueprint; process of service delivery; employees as internal customers; pricing strategy for services; role of marketing communication; managing demand and capacity; yield and capacity utilization; distribution in a service context; global strategies for services marketing mix; role of technology; challenges before management; service quality gaps.

Text Books:

Rajendra Nargundkar, Services Marketing: Text & Cases (New Delhi: TMH, 2008, 2nd

ed.).

Reference Books:1. Govinda Apte, Services Marketing, (Oxford Publication).2. K. Ramamohan Rao, Services Marketing, (New Delhi: Pearson Edition, 2006).3. C. Bhattacharjee, Services Marketing: Concepts, Planning & Implementation, (New

Delhi: Excel Books, 2008).4. Christopher Lovelock & Jochen Wirtz, Services Marketing: People, Technology,

Strategy, (New Delhi: Pearson Edition, 2007, 5th ed.).

8. International Marketing (MM08)

Objective: To understand the global marketing process and have a global perspective of decision making.

Syllabus: Nature & scope of International Marketing, difference between multinational & global corporations, evolutions of international marketing, environments; international

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______________________________________________________________________________________marketing segmentation; different types of entry mode- exporting, licensing, franchising, contract manufacturing, joint ventures, market selection; International product policy, strategies, standardization vs. customization, positioning; pricing strategies, inflationary situations, transfer pricing, advertising & culture, promotional strategies, international sales force strategies, culture strategies, expatriates, cross cultural strategy, channel of distribution, logistics, counter trading, new dimensions of international marketing.

Text Books:Onkvisit,S & Shaw,John J International Marketing: Analysis & Strategy, (New Delhi,Pearson2000).

Reference Books:1. Warren J. Keegan, Global Marketing Management, (New Delhi: PHI, 2007, 7th ed. ).2. P.K. Vasudeva, International Marketing, (New Delhi: Excel Books, 2008, 3rd ed.).3. Rakesh Mohan Joshi, International Marketing, (Oxford Publication).4. Albaum,Geraid & Others, International Marketing,( New Deali,Pearson,2006)

9. Marketing Research (MM09)

Objective: To expose students to the various principles, tools and techniques in the area of Marketing Research which are of great value to firms involved in marketing of products and services.

Syllabus : Introduction to Marketing Research, role of MR, typical applications of MR, limitations of MR, Secondary and primary research, The marketing research process : defining research objectives, research designs, major qualitative research techniques – Depth interview, focus group, projective techniques, specialized techniques; Planning for sampling various sampling methods used in MR, field work, Questionnaire Design – important aspects. Data Analysis : Test of significance using sampling statistics, chi-square and ANOVA, correlation and regression, - explaining association and causation, discriminate analysis for classification and prediction, factor analysis for data reduction cluster, analysis for market segmentation, conjoint analysis for product design, multidimensional scaling for brand positioning. Use of Data Processing packages such as SPSS. Research presentation and research process evaluation.

Text Book: Rajendra Nargundkar, Marketing Research: Text & Cases (New Delhi: TMH, 2006).

Reference Books:1. AAker,D.A,Kumar,V & Day,G.S Marketing Research, (New Delhi,Willey,2002)2. Sengupta,S.L Marketing Research, (New Delhi, Excel,2003).3. N. K. Malhotra, Marketing Research: An Applied Orientation (New Delhi: PHI, 2007)4. Pati, Debashis, Marketing Research,(New Delhi, Universities Press, 2002)

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10. Strategic Marketing (MM10)

Objective: To develop a strategic perspective to marketing decisions.

Syllabus : Strategic Marketing: An effective tool for Business Planning, Scanning the environment for scenario building, Identifying the Market structure & trends, Understanding the requirements of consumers, assessing the capabilities of competitors, Mapping the competency profile of company, Analysing the Marketing Mix, Formulating strategies for sustainable competitive advantage.

Text Books:M. J. Xavier, Strategic Marketing, (Sage Publication).

Reference Books:1. Mathur,U.C, Strategic Marketing, (New Delhi,Macmillan,2006).2. Anderson,& Vincze, Strategic Marketing,(New Delhi, Biztantra,2006)3. Ferrel,O.C & Hartline,Michael D,Marketing Strategy (New Delhi, Thompson,2005)4. Best,Roger J,Market Based Management :Strategies for Growing,(New Delhi,PHI,2005)

11. Sales & Distribution Management (MM11)

Objective: To help in developing selling skills and in network development and management.

Syllabus : Sales Management & Personal Selling, Objective of Sales Management, sales Management & Control, Recruiting sales personal, sources of sales force recruitment and a comparative study, staffing process, Qualities required in sales personnel, personnel recruiting, Sales Budget, Purpose of sales budget, mechanism of control, instrument of planning, types of budgetary procedure, Quota System, definition & objective, Quantitative performance standards, tighter controls, motivational forces, sales syllabus; Buyer-Seller dyads, diversity in personal selling, theories of selling, Prospecting, Objection handling & closing; Formulating personal selling strategy, different market situations, personal selling objectives & strategy, size of sales force, sales compensation plan& its type; Sales organization, Purpose of sales organization; defining objectives of setting a sales organization, basic structure; Distribution Mgmt, Distribution flows, different levels of distribution for FMCG & industrial goods.

Text Books:1. Richard R. Still, Edward W. Cundiff, Norman A. P. Govoni, Sales Management:

Decisions, Strategies and Cases, (PHI).Reference Books:

1. S.L. Gupta, Sales & Distribution Management, (New Delhi: Excel Books, 2008).

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______________________________________________________________________________________2. Panda, T.K. Sahadev, Sales & Distribution Management, (Oxford Publication).3. K.K. Havaldar & V.M. Kavale, Sales & Distribution Management, (New Delhi: TMH, 2008).4. Kapoor, Ramneek, Fundamentals of Sales Management,(New Delhi, Macmillan,2005)

12. Retail Management (MM12)

Objective: To develop conceptual understanding of the emerging area of retailing.

Syllabus: Retailing in India, Retail formats & theories, Retail Strategy, Understanding Retail Consumers, Location, Store Design & Layout, Retail Merchandising, Merchandising Buying & Control, Retail Pricing & Merchandise, Retail Operations, Measuring Retail Performance, Retail Management Information System, Retail Marketing & Communication, Service in Retail Sector, Design and Visual merchandising, Importance of Supply Chain Management

Text Books: Chetan Bajaj, Rajnis Tuli & Nidhi Srivastava, Retail Management,(Oxford Publication). Reference Books: 1. Rosemary Varley & Mohammed Rafiq, Principles of Retail Management, (MacMillan

Publication).2. Levy & Weitz, Retail Management, (New Delhi: TMH, 2008, 8th ed.).

3.B. Berman & J. Evans, Retail Management: A Strategic Approach (New Delhi: PHI, 2007, 10th ed.).4. Gillbart, David, Retail Marketing Management, (New Delhi, Pearson, 2002, 2nd

Edition)

13. Rural Marketing (MM13)

Objective: To learn the knowledge, skill and attitude related to rural marketing.

Syllabus : The Indian rural market; Rural Marketing mix the role of middleman; Research in rural markets; Media habits of the rural masses; Mandis; Marketing of agricultural inputs and equipments; Marketing of consumer durables and non- durables; Marketing of services; Agricultural marketing and marketing of handicrafts and handloom products.

Text Book: C.G.K. Krishnamarcharyulu & Lalitha Ramakrishnan, Rural Marketing: Text & Cases, (Pearson Education).

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______________________________________________________________________________________Reference Books:1. Velayudhan, Sanal Kunmar, Rural Marketing,(New Delhi, Response,2007).2. Pradeep Kashyap & Sidhartha Rout, Rural Marketing (New Delhi: Biztantra, 2005).3. Dogra,Balrama, Rural Marketing: Concepts And Practices (New Delhi,TMH,2008)

14. Customer Relationship Management (MM14)

Objective: To understand the basic principles and elements of customer relationship management.

Syllabus: An investigation of the use of electronic commerce technologies for the effective management of relationships with individual customers. Coverage includes topics related to product and service delivery on the web, communication using the web infrastructure, data collection and analysis, personalized exchange of information with customers and new models of managing customer relationships both internal and external.

Text Books:Jagdish N Sheth & A Bhatnagar and G Srinivas, Customer Relationship Marketing, ( New Delhi: TMH, 2008).

Reference Books:1. Jilli Dychi, The CRM Handbook, (New Delhi,Pearson Education,2002). 2. Baran,R.J and Others, Customer Relationships Management, (New Delhi,

Cengage,2008)3. Chaturvedi, Mukesh & Chaturvedi, Abhinav, Customer Relationships

Management, (New Delhi, Excel,2005)4. Harvard Business Review, Customer Relationships Management,(Boston,

HBR,2001)

15. Sales Promotion Management (MM15)

Objective: To develop an understanding of the concepts, methods and strategies of sale promotion.

Syllabus: Sales Promotion and Marketing Mix; Nature and types of sales promotion; Consumer behaviour and sales promotion; Economic theories of promotion, Sales Promotion’s Impact on Sales; Evaluation of Sales promotion experiment; Choice and purchase timing models; Manufacturer promotion planning process; Retailer promotion planning process; Strategic issues in designing promotional strategies, Substantive Findings and Issues on coupons, Trade Dealings and Retail Promotions.

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Text Books: Blattbert Robert and Scott, A. Neslin, Sales Promotion: Concept, Methods and Strategies, (New Jersey: Prentice Hall Inc, 1990).

Reference Books:1. Ulanoff, M. Stanepey, Handbook of Sales Promotion, (New York:McGraw-Hill, 1985).2. Roger A. Strang, The Promotional Planning Process, (New York: Prageger, 1980).3. Ailloni and Charas, Promotion: A Guide to Effective Promotional Planning, Strategies and Executions, (New York: John Wiley, 1984).

16. Marketing of Social Service (MM16)

Objective: To acquire knowledge about the application of tools and techniques in marketing socially desirable services in the context of developing country like India.

Syllabus : Relevance of social services in a developing economy, applications of marketing in social services e.g., health and family welfare, adult literacy programme, environment protection, social forestry etc, social-economic-cultural influences on beneficiary system; organising for marketing social services planning and implementation of mass campaigns; beneficiary contact programme, use of print and electronic media in mass communication, diffusion of innovative ideas; geographical expansion strategies in mass contact programme, review and monitoring of marketing strategies of socially relevant programmes.

Text Books: 1. Phillip Kotler and Edurado Roberts, Social Marketing: Strategies for Changing Public

Behaviour, (New York: Free Press, 1989).

Reference Books:1. B.Jena and R.Pati, Health and Family Welfare Services in India, (New Delhi:

Ashis1986)2. K.E.Hyenion, Ecological Marketing, (Ohio: Columbus, 1976).3. T. Maitra, Public Services in India, (New Delhi: Mittal, 1985).4. S.M. Jha, Social Marketing, (Himalaya Publishing House, 2002).

5. Finance and Accounting Area

The description of core and elective courses in Finance and Accounting Management Area is given below.

5.1 Core Courses

1. Financial Accounting for Managers (FM01)

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Objective: To familiarize the students with basic accounting principles, concepts and conventions; to enable the students to read and analyze the financial statements; to study, use and interpret the results and accounting information for decision making purposes.

Syllabus: Introduction to financial accounting, Concepts and Conventions & Final Accounts, Accounting standard in India, Corporate financial statement- Part I & II ,Understanding Published Financial Statements, Cash flow Reporting, Financial Statement Analysis, Case Analysis.

Text Book:

Ashok Banerjee, Financial Accounting – A Managerial Emphasis,(Excel Books).

Reference Books:

1. Bhattacharya, Financial Accounting for Business Managers (New Delhi: PHI, 2007, 3rd ed.).

2. Ambrish Gupta, Financial Accounting for Management (New Delhi: Pearson Education, 2006).

3. Narayanswamy, Financial Accounting- A Managerial Perspective, (New Delhi: PHI, 2007, 2nd ed.).

4. Ramachandran & Kakani, Financial Accounting for Management (New Delhi: TMH, 2005, 2nd ed.).

2. Financial Management (FM02)

Objective: To equip the participants with the Basic Concepts of Financial Management; to acquire knowledge about the techniques of long term financial decision making process; to enable them to apply theoretical concepts to real life problems of Finance Managers

Syllabus: Introduction: Scope, Objectives & Nature of Financial Management, Role of finance manager, Sources of finance: Equity Capital, Debentures,Preferece Capital and Term Loan; Cost of Capital: Time Value of Money; Concept of Risk & return,Cost of Capital & Value of firm:- Measurement of specific cost of capital, Weighted Average Cost of Capital ,Valuation of stock & bonds; Financing Decision:- Capital Structure theories, EBIT-EPS relationship, Determinants of Capital Structure; Leverages:- Operating, Financial & Combined Leverages; Investment Decisions:- Capital budgeting methods, NPV, IRR, Capital budgeting under risk & uncertainty, Capital rationing; Dividend Decisions:- Forms of Dividends, Theories of dividend Polices, Determinants of Dividends Decisions, Implication of Bonus Issue, Right Issue, Stock Split and Buy back of shares ; Working capital Management:- Concept, Operating cycle, Estimation of working Capital requirement, Cash Management, Receivable Management, Inventory Management.

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______________________________________________________________________________________Text Book:

Bhabatosh Banerjee, Financial Policy & Management Accounting, (PHI).

Reference Book:

1. I.M Pandey, Financial Management; Theory, Concepts & Problems (New Delhi: Vikas, 2005)

2. Prasanna Chandra, Financial Management - Theory & Practice (New Delhi:TMH, 2007, 7th ed.).

3. I.M Pandey, Cases in Financial Management (New Delhi: Vikas).

4. Khan & Jain, Financial Management (New Delhi: TMH, 2005, 5th ed. ).

3. Financial Institutions, Instruments and Markets(FM 03)

Objective: To familiarize with various financial Institutions, Instruments and financial Markets and to understand various financial services.

Syllabus : Indian financial System:- Classification of Financial Markets, Capital Market(Primary Market & Secondary Market), Money Market, Commodity Market. Interlinking Financial Markets- Indian & Global financial Markets; Financial Institutions:- Money Market Institutions, Capital Market Institutions ,Financial Service Institututions, Stock Exchanges:- Organizations and Functions, SEBI Regulations, Investor services, grievance Redressal Measures; Financial Services Institutions: Clearing corporation of India Ltd, NSDL, STC, Credit Rating Institutions ; Financial Instruments:- Money market instruments, capital Market Instruments, Commodity market Instruments, Forex market Instruments, Mutual Funds:Types; Operations; SEBI Guidelines regarding launching Mutual funds schemes; Computation of NAV; Performance measurement of MF’s; Marketing of MF products; Indian Financial Institutions:- Commercial banks:- Roles, Functions, Public sector, Private Sector, Foreign Banks, development Banks:- IFCI, IDBI, SFCs, NABARD, RRBs, SIDBI, Non-banking Financial Institutions(NBFCs),Insurance Companies:- Public & Private .Regulatory Authority.Text Book: 1. Gordon & Natarajan; Financial Markets & Services, Himalaya Publishing House..Reference Books:1. R.M.Srivastava, Management of Indian Financial Institutions, Himalaya Pubishing House.2.L.M.Bhole, Financial Institutions & Markets & Service,TMH.3. Meir kohn, Financial Institutions & Markets, Oxford.4. M. Y. Khan, Indian Financial System ,TMH.4. Legal Aspects of Business (FM04)

Objective: To familiarize the students with principal laws regulating business & enable them to interpret various legal provisions for appropriate decision making; to equip the

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______________________________________________________________________________________students with the legal framework for starting a business venture & manage it in conformity with legal parameters.

Syllabus: Iintroduction to Legal Aspects of Business; Indian Contract Act, 1872; Contract of Guarantee & Indemnity; Contract of Agency; Sale of Goods Act, 1930; Arbitration & Conciliation Act, 1996; Competition Laws ;Elements of company Law: Shares & Share Capital; Investments, Loans & Borrowings; Registration of Charges; Company Management & Administration ;Negotiable Instruments Act.

Text Book:

Gulshan,S.S, Mercantile Law, (New Delhi, Excel,2006)

Reference Books:

1. A.K. Majumdar and Dr. G.K.Kapoor, Student’s Guide to Company Law (New Delhi: Taxmann’s, University Edition, 2007).

2. Rohini Agarwal, Student’s Guide to Mercantile & Commercial Laws (New Delhi: Taxmann’s University Edition, 2007).3. N D Kapoor, Mercantile Law, (Vikas Publishing House).4. Gulshan,S.S, Business Law, (New Delhi, Excel,2006)

5. Cost & Management Accounting (FM05)

Objective: To understand the use of cost information for decision making and the use of costing concepts, methods and procedure as tools for management control.

Syllabus: Basics of Cost Accounting:- Cost classification, Basic Cost Concepts, Financial Accounting Vs Cost Accounting ; Prime Cost & Overheads :- Allocation, apportionment and absorption of overheads; Preparation of Cost sheet, Cost Accounting Records:- Cost ledger accounts, Integrated accounts, reconciliation of cost and financial accounts ; Basics of Methods of Costing:- On Job, Batch, Contract, Process costing, Joint Products and By-Products, Transport Costing; Marginal Costing and decision making:- Marginal Costing Vs Absorption Costing, Cost-Volume–Profit Analysis, Application of Marginal Costing and Short run decision analysis; Budgets and Budgetary Control:–Definition & meaning, Types of functional and master budgets, organization for budgetary control, flexible budget, Master Budget ; Standard Costing:- Preparation of material cost variance, Labour cost variance, variable and fixed overhead cost variance , Sale Margin Variance, Sale Volume Variance..

Text Book:

Lal, Jawahar & Srivastava,Seema Cost Accounting, (New Delhi, TMH,2009,4th Edition)

Reference Books:

1. Cost Accounting, M Y Khan & P K Jain, TMH

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______________________________________________________________________________________2. Bhattacharyya,A.K Management and Cost Accounting, (New Delhi,PHI,2007,7th

Edition).

3. Kishore, Ravi M Cost & Management Accounting, (New Delhi, Taxman, 2006, 4th Edition)

4. Horngren, Charles T, & Others Cost Accounting, (New Delhi, Pearson, 2008, 12th Edition)


6. International Financial Management (FM06)

Objective: To understand fundamental and conceptual issues in international finance with respect to dynamic global business environment.

Syllabus: International Financial System & The Market for Foreign Exchanges, International Monetary System, Evolvement of Floating Rate Regime, Foreign Exchange Market in India, Determination of Exchange Rates & International Parity Conditions, Balance of Payments, Exchange Rate Forecasting, Managing Foreign Exchange Risk, Interest Rate Risk Management, International Investment & Financing, Financing the Global Firms, Foreign Investment Decisions, International Trade Finance.

Text Book:

Eitman, Stonehill, Mofett, Multinational Business Finance, (New Delhi: Pearson Education, 2006, 10th ed.).

Reference Books:

1. M. D Levi, International Finance (TMH).2. P.G Apte, International Financial Management (New Delhi: TMH, 2007, 4th ed.).3. Seth, A.K, International Financial Management, (New delhi,Galgotia,2000)4. Eun, Cheol, S, International Financial Management, (New Delhi: TMH, 2008, 4th ed.).

7. Mergers, Acquisitions and Corporate Restructuring (FM07)

Objective: To give an insight to the participants with various aspects of mergers and acquisition.

Syllabus: Introduction, discussion on business environment and overview of M & A , Change forces that affect M & A, Types of merger, reasons of merger, legal framework governing M & A, Valuation of business, methods of valuation, Accounting for amalgamation, Due diligence process, methods of compensation- cash vs. stock from taxation point of view, taxation aspect, takeover defences, leveraged buyout, management buy out, reverse merger, demerger, bank mergers.

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______________________________________________________________________________________

Text Book:

J.F.Weston, Chung,K.S and S.E.Hoag, “Mergers, Restructuring, and Corporate Control (New Delhi,Prentice Hall,1990 3rd Edition).

Reference Book:

1. Vadapalli, R, Mergers, Acquisitions and Business Valuation, (New Delhi,Excel,2007)2.Krishnamurti, C.S & Vishwanath, S.R, Mergers, Acquisitions , and Corporate Restructuring3. Harvard Business Review on Mergers & Acquisitions (Boston, Harvard Press, 2001)8. Project Appraisal (FM08)

Objective: To get the students acquainted with identification of a project, need of funds and how to utilise it. This involves green field as well as running ones.

Syllabus: This involves differentiating corporate as well as project cash flows. Special purpose vehicles are analysed as well and contracts are looked at. Sponsor support agreement forms a part of any project. Social aspects of any project are evaluated for any kind of project. Sources of financing form an integral part of evaluation.

Text Book:

Prasanna Chandra, Project Planning, Analysis, Selection, Financing, Implementation and Review (New Delhi: TMH, 5th ed.).

Reference Book:

John D. Finnerty, Project Financing.

Websites: www.nhai.org, www.investopedia.com, www.projectfinance.com

9. Security Analysis & Portfolio Management (FM09)

Objective: To familiarise the students with the different investment avenues for a company and individuals under a particular economic environment.

Syllabus: Concept of investment, objective and constraints, Developments of security markets in India, Primary market, Secondary market, Stock market Index & calculation methodology, Concept & Measuring of risk-return, Reduction of risk through diversification, Investment decision based on “alpha” & “beta”, Efficient market hypothesis, Bond valuation, Valuation of equity shares (Dividend discount model, PE approach & DCF Model), Method Fundamental Analysis, Tools of Technical Analysis, Portfolio Analysis, Portfolio performance evaluation, Portfolio revision.

Text Book:

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______________________________________________________________________________________D. E. Fischer and R. J. Jordon, Security Analysis & Portfolio Management (New Delhi: PHI, 2007, 6th ed.).

Reference Books:

1. Ranganatham,M & Madhumathi,R Investment Analysis and Portfolio Management (New Delhi: Pearson,2006).

2. Bodie, Kane, Marcus, Investments (New Delhi: TMH, 6th ed.).3. W. F. Sharpe, G. J. Alexander and J. V.Bailey, Investment (New Delhi: PHI, 2007, 6th ed.).

4. Charles P. Jones, Investments Analysis & Management.

5.Bhalla, V.K, Portfolio Analysis and Management, (New Delhi, S.Chand,2002)

10. Debt Market Management (FM10)

Objective: To sensitize students regarding importance of financing growth / development through different debt instruments and to know the Indian Debt Market.

Syllabus: The growth / development through different debt instruments, analysis of burden due to changing economic scenario, Different types of debt instruments / classification of debt securities for Govt., Local Govt. and Corporate as well as their time/ situation specific utility, importance debt vs equity/ share market in different market scenarios for issuers as well as investors will be analyzed in the classes. Three major emphasis of this course is Money Markets, Bond and special reference to Fixed Income Securities.

Text Book :

Indian Institute of Banking and Finance, Bond and Money Markets.

Reference Books:

1. Gautam Bhardwaj (ed), The Future of India’s Debt Market,(TMH).

2. Frank J. Fabozzi, The Handbook of Fixed Income Securities.

11. Commercial Banking (FM11)

Objective: To provide basic understanding of Commercial Banking.

Syllabus: Introduction to Banking, Overview of Banking, Banker-Customer Relationships, Characteristics of Negotiable Instruments, Cheque and its characteristics, Customers’ Deposit Accounts, Development Banking, Banking, Sector Reforms, ALM, Introductions to International Banking, Banking Technology.

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______________________________________________________________________________________Text Book:

S. N. Maheshwari, Banking Law and Practice (Ludhiana: Kalyani Publishers).

Reference Books:

1. Machiraju, H.R, Modern Commercial Banking.

2. Natarajan and Gordon, Banking Theory, Law and Practice (Mumbai: HPH, 2007, 12th

ed.).

3. Swain, B.K, Commercial Banking In a Changing Scenario, (New Delhi, Excel, 2006)

4. Natarajan, S, Indian Banking, (New Delhi, S.Chand,2007)

12. Derivative Risk Management (FM12)

Objective: To familiarize the students with the different types of risk the companies face, method of calculating risks, and instruments and strategies for hedging the risks. Syllabus: Introduction to Risk management, Sources of financial risks, Approach to risk management, Introduction to derivative, Financial Derivative market in India, Financial Forward Contract & trading mechanism, Financial Futures, Commodity futures, stock index futures, interest rate futures, Hedging & arbitrage mechanism in the futures market, Rights & convertibles, Concept & mechanism of interest rate and currency swap, Concept of option, pricing of option, Elementary & complex option strategies, Credit Derivative, weather derivative, Concept of Value at risk.

Text Book:

S.L.Gupta, Financial Derivative (New Delhi: PHI, 2007).

Reference Books:

1. John C Hull, Option, Futures and Other Derivatives (New Delhi: PHI, 2007).

2. Dubofsky & Miller, Derivative (Oxford University Press).

3. Don M Chance, An Introduction to Derivative & Risk Management (Thomson).

4. Robert W. Kolb, Understanding Futures Market (New Delhi: PHI, 2007, 3rd ed.).

13. Corporate Tax Planning (FM13)

Objective: To provide knowledge to use tax provisions to the maximum advantage without circumventing law.

Syllabus: Residential status and planning, Business expenditure and planning, avoiding disallowances, capital gains and planning, other income and planning, losses and planning, corporate restructuring and planning, securities and taxation, group entities and planning, financial management decisions and taxation, new industries, MAT & planning, International taxation, Overview of CEA and CENVAT, VAT

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______________________________________________________________________________________Text Book:

V.K. Singhania, Direct Tax Law & Practice (New Delhi: Taxmann, 2007).

Reference Books:

1. V.K. Singhania, Direct Taxes Planning & Management, (New Delhi: Taxmann, 2007).

2. V.S.Datey, Indirect Tax Laws, (New Delhi: Taxmann, 2007).

14. Insurance & Risk Analysis (FM15)

Objective: To acquaint the students with the concepts of risk & risk management pertaining to life and general insurance.

Syllabus: Risk &Uncertainty, The Role of Risk mgt - Uncertainty types, Classification, Costs & Ways of handling risks, Scope & Objectives of Risk Mgt, Personal risk management, Corporate risk management, Risk Mgt Processes & administration, Risk Manager’s role, Risk Financing Types, Risk Retention, Contingency Fund, Risk Transfer. Reasons for buying insurance, Limitations to the benefit of Insurance, Premium Rating, Burning cost methods, Basic Principles of Insurance, Insurance Pricing, , Liberalization of Insurance Sector-New players, Restructuring, Regulation, Insurance Regulations Insurance Act, 1938, Life Insurance Act, 1956, GIBNA, 1972 IRDA Act, 1999, Classification of insurance business-long term & short term, Types of general insurance Various products of private non- life insurance players, Special features of life insurance Types of policies, , Mortality tables, Life insurance products, various product offerings of private life insurance players.

Text Books: 1. Insurance Institute of India, Principles of Insurance - (IC-01), (Mumbai). 2. Insurance Institute of India, Practice of Life Insurance - (IC-02), (Mumbai). 3. Insurance Institute of India, Risk Management - (IC-86), (Mumbai).

Reference Books: 1. George E. Rejda, Principles of Risk Management and Insurance (New Delhi: Pearson, 2006, 9th ed.). 2. Insurance Institute of India, Life Assurance Management - (IC-25), (Mumbai).3. Insurance Institute of India, Applications of Life insurance - (IC-23), (Mumbai).

15. Valuation (FM16)

Objective: To evaluate acquisitions, restructuring and other investments, and calculate the value generated by strategy scenarios. .

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______________________________________________________________________________________Syllabus: Shareholder Value Maximisation and Corporate Strategy; Financial Statement Analysis; Estimation of Cash Flows; Estimation of discount rates; Special Cases in Valuation: Cyclical firms, firms in financial distress; private firms, technology firms etc.; Different valuation models & their application in real world, Overall Business Valuation for Acquisition decisions, Valuation of Intangibles, EVA Vs. MVA, Brand valuation.

Text Book: Aswath Damodaran, Corporate Valuation.

Reference Books:

1. Foster, George, Financial Statement Analysis,(New Delhi, Pearson,1986)

2. Mathur,Satish B, Understanding Balance Sheets,(New Delhi, Macmillan, 2005)

3. Wild, John. J and Others, Financial Statement Analysis, (New Delhi, TMH, 2003)

4. Bodhanwala, Ruzbeh J, Understanding and Analysing Balance Sheets Using Excel Worksheet, (New Delhi, PHI,2005)

16. Retail Finance (FM17)

Course Objective: To provide knowledge to students on institutional and managerial issues of micro-financing in India and abroad.

Curriculum: The concept of financial intermediation, meaning and rationale of micro-finance, microfinance delivery methods and mechanisms such as group vs. individual lending, Self Help Group (SHG) and bank linkage, SHG federations, microfinance products and services, financial performance analysis of MFIs, development issues in microfinance, scaling-up and mainstreaming micro-finance.

Text book: Iyengar, VijayaRagavan, Introduction to Banking,( New Delhi,Excel, 2007)Reference Books:

1. Swain, B.K, Commercial Banking In a Changing Scenario, (New Delhi, Excel, 2006)

2. Natarajan, S, Indian Banking, (New Delhi, S.Chand,2007)

3. IIBF, Banking Product & Services,(New Delhi, Taxman,2007)

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______________________________________________________________________________________

6. Organisational Behaviour and Human Resource Management

The description of the core and elective courses in OB & HR Management Area is given below.

6.1 Core Courses

1. Individual & Group Behaviour in Organization (HR01)

Objective: Understanding the dynamics of individual, interpersonal and group behaviour in organisational setting, developing students’ knowledge and competence to deal with human problems of management and developing students’ awareness and insight for personal and professional growth.

Syllabus: Introduction to OB; Foundations of Individual Behaviour; Values, Attitudes and Job Satisfaction; Personality and Emotions; Perception and Individual Decision Making; Motivation; Foundations of Group Behaviour; Understanding Work Teams; Communications; Leadership; Power and Politics; Conflict and Negotiation.

Text Book:

Stephen P. Robbins and Seema Sanghi, Organisational Behaviour (New Delhi: Pearson, 2008).

Reference Books: 1. Steven McShane and Mary Von Glinow (ed), Organizational Behaviour (New Delhi: TMH, 3rd ed.).2. Fred Luthans, Organisational Behaviour (McGraw-Hill, 2005, 10th Edition).3. Robin Fincham and Peter Rhodes, Principles of Organisational Behaviour (Oxford

University Press, 4th ed.).4. Khanka,S.S Organizational Behaviour, (New Delhi, S.Chand,2004)

2. Organization Structure, Design and Change (HR02)

Objective: To familiarise students with the organisational design parameters, to understand functioning of organisation & organisational effectiveness and to gain insights into designing organisations.

Syllabus: Introduction, evolution and overview; organisational effectiveness; foundations of organisation structure; designing individual positions; designing the super structure; fleshing out the super structure; untangling decentralisation; fitting structure to strategy; fitting structure to size and age; fitting structure to technical system; fitting structure to environment; fitting structure to power control domain; simple structure; machine

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______________________________________________________________________________________bureaucracy; professional bureaucracy; divisional form; adhocracy; five organisational forms as a system.

Text Book:

Stephen P. Robbins, Organization Theory Structure, Design and Applications (New Delhi: Prentice-Hall of India, 2007, 3rd ed.).

Reference Books:

1. Henry Mintzberg, Structure in Fives Designing Effective Organisations (Prentice Hall).

2. Richard L. Daft, Organization Theory and Design (Thomson Publishing).

3. Gareth R. Jones, Organization Theory, Design and Change (New Delhi: Pearson Education, 2006).

3. Human Resource Management and Industrial Relations (HR03)

Objective: To familiarise the students with the tools to manage human resource for effective organisational performance.

Syllabus: Concepts of HRM, Strategic HRM, Job Analysis, Job Design, HR Acquisition, HRD, Performance Management, Potential Appraisal, Assessment Centre, Training, Compensation, Rewards & Benefits, Organization Analysis & Transformation, Legal Framework of HRM, Industrial Relation, Trade Unionism, Conflict Resolution, Collective Bargaining, Discipline & Grievance, HR Challenges.

Text Book:

V.S. P. Rao, Human Resource Management (New Delhi: Excel Books, 2008, 2nd ed.).

Reference Books:1. Bohlander and Snell, Managing Human Resources (Thomson Education).2. J.Braton and Gold, Human Resource Management (MacMillan).3. Wayne F. Casio, Managing Human Resources (New Delhi: TMH, 2008, 7th ed.).4. Dessalr, G Human Resource Management, (New Delhi, PHI,2007)


4. Labour Laws (HR04)

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______________________________________________________________________________________

Objective: To familiarize the students with legal framework of HR, and labour laws affecting the Indian industries.

Syllabus: Introduction to Labour Law, Trade Union Act 1926, Industrial Disputes Act 1947, Industrial Employment (Standing Orders) Act, 1946; Minimum Wages Act, 1948; Payment of Wages Act, 1936; Equal Remuneration Act 1976, Factories Act, 1948, Mines Act, 1952, Contract Labour (Regulation and Abolition) Act, 1970, Child Labour (Prohibition and Regulation) Act 1986, The Payment of Bonus Act, 1965, The Employees’ State Insurance Act 1948; Workmen’s Compensation Act, 1923; Payment of Gratuity Act, 1972; Employees Provident Fund Act, 1952; Maternity Benefit Act, 1961; Critical analysis and recommendation of Second National Commission on Labour.

Text Book: K. M. Pillai, Labour and Industrial Law (Allahabad Law Agency, 10th Edition).

Reference Books:1. P.L. Malik, Hand Book of Labour and Industrial Law, (Luknow: Eastern Book

Company, 2001).2. Labour Law Reporter - Journal3. Sinha and Shekhar, Industrial Relations, Trade Unions, and Labour Legislation,

(Pearson Education).4. H.L. Kumar, HRD & Labour Law.5. S. N. Mishra, Labour and Industrial Law,(Central Law Publications).

5. Training and Development (HR05)

Objective: To understand the importance of Employee Training & Development for achieving business objectives. To develop necessary competencies to research, design, develop and deliver training & developmental activities and measure its impact on business results.

Syllabus: Concepts of Education, Training, Development and Grooming, Linking training and development goals to business strategies, Identifying and prioritizing current and future training and learning needs, Research for need gap analysis, Designing training: Focus vs. levels vs. objectives vs. measurement criteria, Developing content and processes, Methods and techniques of delivering training inputs, Training faculty decisions: Roles and competencies of trainer: Role in the present business scenario, required trainer competencies and methods to improve, ensuring quality and effectiveness of training, Post training processes : Evaluation of benefits of training, cost-benefit analysis, continued learning and transfer of learning, follow up plan; Measuring training effectiveness vis-à-vis focus/objectives, levels and deliverables.

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______________________________________________________________________________________Text Book: R.P Lynton and U. Pareek, Training for Organizational Transformation, Part -1 & 2,

(Sage Publication).

Reference Book:1. Raymond A. Noe, Employee Training and Development (Singapore: McGrawHill

International, 2005)2. B. Rathan Reddy, Effective Human Resource Training and Development Strategy

(Mumbai: Himalaya Publishing House, 2007).3. Irwin L. Goldstein and J. Kevin Ford, Training in Organizations, Bangalore:

Thomson Learning, 2007)4. An Introductory Course in Teaching & Training Methods for Management

Development,(ILO Publication).

6. Performance and Compensation Management (HR06)

Objective: To acquaint the students with the concept, processes and mechanics of performance management system as practiced in business organizations. To learn all the aspects essential for designing a compensation structure to attract, retain and motivate human resources for individual and organizational performance management.

Syllabus: What are PMS and its sub-system?, Performance Appraisal systems, Types of performance appraisal: Advantages and disadvantages, 360 degree appraisal: merits and demerits, Performance Appraisal Process: Performance Analysis: Facilitating factors and inhibiting factors, Performance Ratings: subjectivity, BARS, critical incident technique, Performance Review Discussions, Performance Coaching and Counselling, Performance linked incentive, Performance appraisal in new economic environment. Reward management principles and processes in the context of performance management; Wage vs. Salary; Pay structures; Contingent pay: Paying for performance, competence and skill; Employee benefits and total remuneration; Special aspects of reward management with respect to; Development of Salary Structure: Definition, Types of salary structure and methods of determining: Job evaluation; Hays Profile method.

Text Book: T.V.S. Rao, Performance Appraisal (New Delhi: Excel Books, 2008).

Reference Books: 1. George T. Milkovich and Jerry M. Newman, Compensation (New Delhi: Tata

McGraw-Hill Publishing Company Ltd., 2005) 2. Robert L. Cardy, Performance Management: Concept, Skill & Exercise (New Delhi:

PHI, 2007).3. B. Gerhart and S.L. Rynes, Compensation: Issues and Implications (Sage

Publication).4. S.C.Gupta, Performance Appraisal (Macmillan).

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______________________________________________________________________________________

7. Leadership and Team Building (HR07)

Objective: To help, as a leader, to enhance and effectively use power not only for achieving goals, but also in enabling followers to lift themselves up for better service delivery.

Syllabus: Team Building and Development, Decisions and Implementation, the structure of moral leadership, diagnosing power and dependence, location in communication network, interpersonal influence, managing political dynamics productively and managing with power, managing conflict, ethics and leadership.

Text Book: 1. Peter Northouse, Leadership: Theory and Practice (Sage, 2006, 4th ed.).

Reference Book: 1. John McManus, Leadership: Project and human Capital Management,

Butterworth-Heinemann, 2005.2. Subir Chowdhury, Organization 21 C, FT Press, 20023. Howard Hills, Team-Based Learning, Gower Publishing Ltd., 2001.4. Roger Gill, Theory and Practice of Leadership (Sage, 2006)5. Huges, Ginnet, Curphy, Leadership: Enhancing the lesions of experience (New

Delhi: TMH, 2006)

8. Organizational Change and Development (HR 08)

Objective: To provide valuable insight in managing change in such a way that knowledge and skills are transferred to build the organization’s capability to achieve goals and solve problems.

Syllabus: Introduction and overview; entering and contracting; diagnosing organizations; diagnosing groups and jobs; collecting and analyzing diagnostic information; feeding back diagnostic information; designing interventions; leading and managing change; evaluating and institutionalizing OD interventions:; human process interventions; techno-structural Interventions; human resource management interventions; performance management; strategic interventions.

Text Book: Thomas G Cummins and Christopher.G. Worley, Organizational Development & Change, (Southwestern College Publishing,7th Edition).

Reference Books:Wendell L French, Organization Development: Behavioral Science Interventions for Organization Improvement, (University of Washington, 4th Edition).

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______________________________________________________________________________________

9. Organizational and Managerial Creativity (HR09)

Objective: To develop an understanding of creative processes and creative problem solving techniques, managerial/ behavioural skills conducive to encouraging creative efforts in self and others and an insight into organizational systems and structures which facilitate creativity and innovation.

Syllabus: Understanding creativity, Unblocking creative potential, creative person and process, creative style, profiles of the creative people, divergent thinking skills and creative techniques, creativity in organizations, managing creative processes, selling creative ideas and organizing for creativity and innovation.

Text Book: Alexander Styher and Mats Sundgren, Managing Creativity in Organizations: Critiques & Practices, Palgrove MacMillan.Reference Books:

1. Chris Bilton, Management and Creativity, Blackwell Publishing, 2006.2. Tudor Rickards, Creativity and the Management of Change, Blackwell

Publishing, 1999.3. Richard Luecke, Managing Creativity & Innovation, Havard Business Press,

2003.

10. Cross Cultural and International HRM (HR10)

Objective: To familiarize the students with the international environment of Human Resource Management. This will equip the students with the HRM practices in MNCs and help them in managing the career in cross-cultural organizations.

Syllabus: The syllabus includes understanding culture- introduction, key concepts and determinants of cultural identity, frameworks for mapping culture, studies on national culture and implications for management theory and practice. Cross cultural leadership & decision making, Cross cultural communication and negotiation. International recruitment and selection, Performance management, Expatriate training and development, International HRM roles in multinational organizations, Expatriate problem, International Compensation, Repatriation process. Labour Unions and International labour relations, Industrial relations & employee representation. HRM practices in countries specially in Japan, Germany, Netherlands, Scandinavian Countries, USA.

Text Book:1. Terence Jackson, International HRM a Cross-Cultural Approach,

(New Delhi: Sage Publications, 2004).

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______________________________________________________________________________________2. David C. Thomas, Cross-Cultural Management: Essential Concepts

(Sage: 2008, 2nd ed.).

Reference Books:1. K. Aswathappa & Sadhna Dash, International Human Resource

Management (New Delhi: Tata McGraw-Hill Publishing Company Ltd., 2008).

2. Peter J. Dowling & Denice E. Welch, International Human Resource Management (Bangalore: Thomson Learning, 2006).

3. G. Hofstede, Cultures Consequence: International Differences in Work related Values, Sage Publication

4. S. C. Gupta, Text book of International HRM, Macmillan

5. Tayeb, International HRM, Oxford

6. Dowling, Welch & Schuler, International HRM, Excel Books.

7. S. Mangaraj, Globalization and Human Resource Management, Excel Books

11.Manpower Planning and Human Resource Information System (HR11)

Objectives: To familiarise the students with the concepts of Human Resource Planning (HRP) and its applicability in organizations.

Syllabus: Introduction, objectives, need for the current interests in HRP; evaluation of HRP and its dimensions; approaches to HRP; Human Resource Information Systems (HRIS) – concepts, macro and micro perspectives; HR demand forecasting – macro and micro perspectives; HR supply forecasting – wastage analysis, age population balance and internal movement in organisations; Models in HRP; career planning; career development activities, succession plans, HR audit, HR accounting; Recent trends in HR planning and development.

Text Book:

Vivek Paranjpee, Strategic HR Planning.

Reference Books:

1. D.J.Bell, Planning Corporate Manpower.

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______________________________________________________________________________________2. Gorgen Mc Beath, The Handbook of HRP.3. Gareth Steiner, Manpower Planning.4. A.K.Sen, HRD, Planning & Development.

12. Developing HRD Systems and Instruments (HR12)

Objectives: To enable the students to understand the importance of research and its implications in designing a good HRD system for effective administration and better customer service; and to acquaint the students with the various instruments and techniques available for measurement of various psychological and behavioural attributes of human being, to familiarize them with the scientific knowledge and processes involved therein and to make them skillful and competent to design, use, evaluate and interpret instruments for decision-making.

Syllabus: HRD systems - Basic concepts: HRM vs. HRD; Importance of HRD; Challenges to HRD Professionals. The Concept and boundaries of HR System; Contextual factors in HRDS Design with reference to social and cultural background. Designing Components of HRD. Subsystems of HRD: Training system, developing the person in the Role. Career System: Preparing for career advancement. Appraisal system: managing performance of a subsystem. Developing Self Renewal. HR Issues in Designing. Implementation Issues and Problems: Introducing HRDS in Public Sector. HRD Climate Diagnosis. HRD Audit and its advantages; HRD Audit Questionnaire

HRD Instruments: Importance and uses of HRD Instruments. Historical and current trends – tools and techniques, instruments and processes. Instruments for HRD: Managerial styles: MAO-S. Administration and Interpretation. Reliability – importance & its types. Validity – importance & Types. Instrument Development - Concepts and its dimensions. Item development, Pilot texting of the instrument; Statistical texting of the instrument – Item Selection Using SPSS; Standardization & Development of Norms.

Text Book: Udai Pareek, HRD Training Instruments, (New Delhi:TMH, 2008, 2nd ed.).

Reference Books:1. T.V. Rao, Reading in HRD, (Oxford University Press).2. A. Anastasi, Psychological Testing, (Pearson Education).

13. Managing Employee Relations (HR13)

Objective: To expose the students to the nature of relationship between employer and employees and the factors influencing this relationship. To equip the future managers how to manage the conflict, negotiation, and bargaining which is an essential part of workplace relationship.

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______________________________________________________________________________________Syllabus: Impact of Liberalisation on Industrial Relations, Labour-Management Relations, Approaches to Industrial Relations, Human Resource Management and Industrial Relations , Trade Union –structure, function, Disputes, Managing Conflict, Collective bargaining, Role of Government, Managing Discipline, Managing Grievance, Employee Participation and labour-management cooperation, Building positive Employee Relations.

Text Book:B.D. Singh, Industrial Relations – A Paradigm Shift (New Delhi: Excel Books, 2008).

Reference Books: 1. C.S. Venkat Ratnam, Industrial Relations (Oxford University Press).2. Ratna Sen, Industrial Relations in India (New Delhi: MacMillan, 2006).3. Sinha, Sinha & Shekhar, Industrial Relations, Trade Unions, and Labour Legislation

(New Delhi: Pearson Education, 2007).

14. Leadership for Corporate Excellence (HR14)

Objective: To enable the students to understand the basics of leadership attributes in general and the art of corporate leadership in particular.

Syllabus: Introduction and overview; the nature and importance of leadership; traits, motives and characteristics of leaders; charismatic and transformational leadership; leadership behaviours, attitudes and styles; contingency and situational leadership; leadership ethics and social responsibility; power, politics and leadership; influence tactics of leaders; developing teamwork; motivation and coaching skills; creativity, innovation, and leadership; communication and conflict resolution skills; strategic leadership and knowledge management; international and culturally diverse aspects of leadership; leadership development, succession and followership.

Text Book : Andrews J. DuBrin, Leadership (New Delhi: Biztantra, 2008).

Reference Books : 1. S.Covey , Seven Habits of Highly Successful People.2. Debashsis Chatterjee , Break Free,(Penguin). 3. Robert J. Allio, Leadership: Myths and Realities, (New Delhi: TMH, 2008).

15. Advanced HRM (HR15)

Objective: To familiarise the students with the strategic role of HR in organisations. The HR in international perspective and the HR practices of Multinational Corporations to meet the global need.

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______________________________________________________________________________________Curriculum : Overview of business environment and strategic Management, Emerging role of HR Manager, Competitive advantage: strategic Management & HR, models of SHRM, Issues of fit or flexibility, critical success factor vis-à-vis business performance, formulating and implementing HR strategy, Strategy and OD, strategic HR and Change management, strategy and culture, International Recruitment and Selection, Expatriation, Performance Management, Training and Development, International Compensation, Repatriation, Labour Relations, Integration, Issues and Challenges.

Text Book: 1. Strategic Management - Course Materials2. P. Dowling, D.E Elch, R.S.Schuler, International Human Resource Management,

(Thomson Learning).

Reference Books: 1. D.R.Briscoe and R.S.Schuler, International Human Resource Management, (New

York: Routledge).2. C. Mabey, G. Salaman & J. Storey, Strategic Human Resource Management, (Sage

Publication).3. Mendenhall & Oddou, Readings and Cases in International Human Resource

Management, (South Western College Publishing).

16. Assessment and Development Centre (HR16)

Objective: To understand current best practices for developing and using competencies through job analysis.

Syllabus: Introduction to job analysis; the repertory grid; the critical incidence technique; the card sort; visionary interview; planning a job analysis project; designing competencies; application of job analysis; introduction to assessment centres; assessment and development centres; how should assessment be made; methods of assessment; assessment training; managing the centre; the assesses’ perspective; using assessment centres with vision – establishing policy; reviewing assessment centres; justifying assessment centres; the role assessment in OD.

Text Book: 1.Margaret Dale& Paul Iles, Assessing Management Skills (Mumbai: Jaico Books, 2002).

Reference Books: 1. Ganesh Shermon, Competency based HRM (New Delhi: Tata

McGraw-Hill Publishing Company Ltd., 2007).2. Charles Woodruffe, Development and Assessment Centres. 3. Nitin Swardekar, Assessment Centres: Identifying Potential and

Developing Competency, Response book.

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7. Information Technology Management

7.1 Core Courses

1. Business Computing (IT01)

Objective: To expose students about the developments in computer technology and understanding the working of a computer system.

Syllabus: An Overview of the Computer System & shapes of computer today. Transforming Data Into Information. Types of storage devices & measuring drive performance. Operating System Basics. PC Operating Systems in Review. Developing a program, Algorithm, Flowcharts contd., Decision Tress, Decision tables, Pseudocode. Concepts of Programming Languages. Concepts of System Development Life Cycle (SDLC). Database Management System (introduction to DBMS), Introduction to RDBMS (Basic concept of Client- Server Architecture, simple SQL Queries). Networking Basics & Internet Basics. Networking Basics & Internet Basics. Basic concepts of ERP, CRM & SCM. IS Ethics & Governance.

Text Book: P.K.Sinha and Priti Sinha, Foundations of Computing (New Delhi: BPB publications, 2007)Reference Book: 1.Peter Norton, Introduction to Computers. (New delhi,TMH,2007)2.Madan, Sushila, Introduction to computers and information system,(New delhi, Taxman,2007)3. ITL Education, Introduction to Computer Science, (New Delhi, Pearson,2006)4.Leon, Alexis, Fundamentals of Information Technology (New Delhi, Leon Vikas,1999

2. Management Information System (IT02)

Objective: To equip the participants with skills to analyse information requirements for managerial decision-making. It will enable students to integrate their learning from other functional areas and provide scope for better understanding of the decision-making process in the organization.

Syllabus: Introduction to MIS: Why Information Systems? Evolution of Business Information Systems. Contemporary approaches to Information systems. Information Systems in the Enterprise: Major types of information systems and their inter-relationship. Systems from a functional perspective. Emerging enterprise applications. Information Systems, Organisations, Management and Strategy: Organisations and Information Systems. Emerging role of Information Systems in the enterprise. Managerial decision-making and information systems. Information systems and business

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______________________________________________________________________________________strategy. Ethical and Social Issues Related to Systems and Information Society. Managing Knowledge in the Organisation: Organisational learning and KM. Systems and infrastructure for KM. Decision Support Systems. MIS & DSS. Group Decision Support Systems (GDSS). Redesigning the organization with Information Systems: Building Information systems – Framework for design of MIS. Business value of systems and managing change. Importance of change management in information system success and failure. Information Systems Security & Systems Quality.Text Book:C. Laudon andJ. P. Laudon, Management Information Systems (New Delhi: PHI, 2007, 9th ed.).

Reference Book:1. Effy Oz, Management Information Systems (Thomson Learning Press).2. Jaiswal, Mahadeo & Mital, Monika, Management Information Systems (New

Delhi: OUP, 2004.).3. Goyal, D.P, Management Information Systems Managerial Perspectives (New

Delhi: Macmillan, 2006.).4. Arora, Ashok & Bhatia, A Management Information Systems (New Delhi: Excel,

1999.).


3. Database Management Systems (IT03)

Objective: To understand the concepts of Database Management Systems and more specifically Relational Database Management System.

Syllabus: Concepts of DBMS and RDBMS: Mathematical Definition of a Relation, Candidate Key and Primary Key of a Relation, Foreign Key; Relational Operators, Insertion, Deletion, Update operations of a Relation, Attribute, domain and their Implementation; Data Models: Object based logical models, Record based Logical Model, Network model, Hierarchical Model; Data Abstraction: Physical Level, Logical Level, view level; Data Independence; Normalization: Introduction, 1NF, 2NF, 3NF, BCNF, SQL: Codd’s Rules; PL/SQL: Procedure & Function; Trigger; components of Form Designer using windows; controls and Properties; Building Sample Application; Report Designer: Building the project Reports; Database Administration with Oracle: Storage structure and Access method definition; Physical organization modification, granting of authorization for data access, Integrity constraint specification, Role of DBA; Security mechanisms: Need for security, Physical and Logical security, Design Issues, Maintenance Issues, Operating system Issues and Availability, Accountability, Integrity; Back-up and recovery mechanisms: Logical Back ups, Physical Backups, Online back ups, rollback, standby database, Recovery manager, Parallel Recovery; discussion of the above as case study/quiz.

Text Book:

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______________________________________________________________________________________ Nilesh Shah, Database Systems Using Oracle—A Simplified Guide to SQL and PL/SQL (New Delhi: PHI, 2007).

Reference Book: 1. Ivan Bayross, Understanding Oracle (BPB Publications).2. Ramakrishnan,Raghu, Database Management System, (New Delhi,TMH,2003)3. Elmasri,Ramez & Others Fundamentals of Database System,(New Delhi,

Pearson,2006)4. Hoffer, Jeffrey.A & Others, Modern Database Management,(New Delhi,

Pearson,2008)

4. Decision Support Systems (IT04)

Objective: To introduce students to automated decision making environment or decision support systems in a dynamic environment.

Syllabus: An overview of DSS. Decision making & computerized support. Data warehousing, Access, Analysis, Mining & Visualization. Modeling and Analysis. DSS development. Collaboration, Communication, Enterprise DSS & Knowledge Management. Overview of Intelligent Systems including overview of neural computing. Implementation, Interpretation & Impact.

Text Book: Turban & Aronson, Decision Support Systems & Intelligent Systems, (New Delhi: Pearson Education, 2006, 7th ed.).

Reference Book: George M. Marakas, Decision Support Systems: In the 21st Century, (New Delhi: PHI, 2007, 2nd ed.).

5. Data Mining & Warehousing (IT05)

Objective: To impart knowledge about the emerging trends of Data Mining and Warehousing and to help students understand and appreciate the importance of making meaningful use of large volume of data for the purpose of decision-making in the complex and ever changing business environment.

Syllabus: Introduction to Data Warehousing & Data Mining. Features of a data warehouse; Multidimensional data model. Data Warehouse vs Database. Data

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______________________________________________________________________________________Warehousing Architecture. Multidimensional data model. OLAP Operations. Warehouse Schema. OLAP Engine. Data Warehouse Implementation. What is data mining-KDD vs Data Mining, -DBMS vs DM. DM Techniques, DM Application Areas. Association Rules. Methods to discover association rules. Clustering & Classification. Data mining in soft computing paradigm. Web Mining

Text Book:A.K.Pujari, Data Mining, (Oxford University Press)

Reference Books: 1. R. Kimball, Data Warehouse Toolkit. 2. J. Hahn and Micheline Kamber, Data Mining: Concepts and Techniques.

6. System Analysis & Design (IT06)

Objective: This course will introduce the participants to different stages of system Development Life Cycle (SDLC) to enable them to solve organizational problems using system concepts.

Syllabus: Introduction to SAD, Information System Components, Business information Systems, Organizational Structure; Systems planning; System Analysis; Systems Design; System Implementation; Systems Operation & Support.

Text Book:

V. Rajaraman, Analysis and Design of Information Systems (New Delhi: PHI, 2007, 2nd

ed.).

Reference Books: Cashman, Shelly and Rosenbelt, System Analysis and Design, (Thomson Learning Press).

7. Software Project Management (IT07)

Objective: To understand software processes from initial requirements elicitation through design and development to system evolution.

Syllabus: Introduction: The software Engineering discipline-evolution and impact; emergence of software engineering; notable changes in software development practices. Software Life Cycle Models and Waterfall Model. Classical Waterfall Model. Other SDLC Models. Software Project Management. Project Estimation Techniques. COCOMO: A Heuristic Estimation Technique. Software Configuration Management. Software Design. Function-Oriented Software Design. Object-Oriented Software

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______________________________________________________________________________________Design. Software Texting. Software Reliability and Quality Management. Computer Aided Software Engineering. Software Maintenance and Reuse.

Text Book: Roger S Pressman, Software Engineering: A Practitioner’s Approach (New York: McGraw Hill International, 2005, 6th ed.).

Reference Book: Rajib Mall, Fundamentals of Software Engineering (New Delhi: PHI, 2007).

8. E-Commerce (IT08)

Objective: To understand the concepts of doing business over the Internet.

Syllabus: Introduction to E-commerce – Traditional Commerce vis-à-vis e-commerce, Internet & WWW, Economic Forces & E-commerce. Value chains in E-commerce. The Internet and the Web. Infrastructure for e-commerce. Web based tools for e-commerce; E-commerce software; Security Issues for e-commerce, Implementing security for e-commerce; Electronic payment system; Strategies for Marketing, Sales and Promotion, systems. Strategies for purchasing and support activities; Strategies for web auctions, virtual communities and Web portals; the environment of e-commerce: International, legal, ethical and Tax issues; Business plan for implementing e-commerce.

Text Book:

Kenneth C. Laudon and Carol G. Traver, Electronic Commerce (New Delhi: Pearson Education, 2006).

Reference Book:

1.Turban, E.K & , King,David,E Commerce, (New Delhi, Pearson,2004)

2. Awad, E.M, E Commerce, (New Delhi, Pearson,2007)

3. Diwan,Parag, E Commerce, (New Delhi, Excel,2000)

4. Kalakota, Ravi, E Commerce, (New Delhi, Pearson,2006)

9. Networking & Communication (IT09)

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______________________________________________________________________________________Objective: To introduces the participants to basic concepts of networking and communication and developing understanding of networking through the study of different OSI layers.

Syllabus: Introduction to computer networks; Data transmission; Packet Transmission; Hardware addressing & Frame type identification, LAN wiring, physical topology & Interface hardware; Extending LANs, Long distance digital connection technologies, WAN technologies & routing; Network ownership, service paradigm, & performance, Introduction to protocols; protocols & Layering, The OSI Model; The OSI Model (Contd.); Internetworking- Concepts, Architecture & protocols; Quiz; Internetworking; Binding Protocol addresses; IP Encapsulation, fragmentation & reassembly, The future Ip ; An Error reporting Mechanism (ICMP), TCP Reliable transport service; Network applications – Client-Server interaction, the socket interface; Naming with the DNS, E-mail representation & transfer, File transfer & Remote file access; World wide web pages & browsing, CGI Technology, Java Technology; RPC & Middleware, Network management (SNMP); Network Security, Configuration / initialization; Quiz.

Text Book: Douglas E.Comer, Computer Networks & Internets with Internet Application (New Delhi: Pearson, 2007, 4th ed.).

Reference Books:1. Andrew S. Tanenbaum, Computer Networks (New Delhi: PHI, 2007, 4th ed.). 2. B. A. Forouzan, Data Communication & Networking (New Delhi: TMH, 2007, 2nd

ed.).

10. Knowledge Management (IT10)

Objective: To make the participants understand the basics of knowledge management, basic framework for knowledge sharing and the cultural and infrastructural issues for doing so.

Syllabus: Introduction to Knowledge Management: What is knowledge management? Relevance of KM. Evolution of KM. KM life cycle. Understanding Knowledge. Different types of knowledge. Human thinking and learning. KM Life Cycle. Knowledge Creation & Knowledge Architecture: Nonaka’s Model of Knowledge creation and transformation. Capturing Knowledge. Knowledge Codification and System Implementation. Knowledge Conversion. Codification Tools and Procedures. System texting & deployment. Quality and Quality Assurance. Knowledge Texting. KM Systems Deployment. Transfer and Knowledge Sharing. Role of Internet in Knowledge Transfer. Ethical, Legal and Managerial Issues in Knowledge Management.

Text Book :

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______________________________________________________________________________________Awad Elias M. and Hassan M. Ghaziri, Knowledge Management (New Delhi: Pearson Education, 2007 3rd ed.).

11. Information Security (IT11)

Objective: To provide broad understanding of the entire field of information security.

Syllabus: Introduction to information security. The need for security. Security Analysis

– Risk Management. Logical Design – Blueprint for security, Planning for continuity.

Physical Design – Security Technology, Physical Security. Implementation.

Maintenance and Change.

Text Book:

Michael E. Whitman & Herbert J. Mattoro, Principles of Information Security,(Thomson

Learning Press).

12. Enterprise Resource Planning (IT12)

Objective: To make participants understand how a business works and how information

systems fit into business operations, more specifically it would be dealing with the

processes that make up a business enterprise and how ERP software can improve the

performance of these business processes.

Syllabus: Business Functions, Processes and Data Requirements. The development of

ERP Systems. Marketing Information Systems and the sales Order Process. Production

and Supply Chain Management Information Systems. Accounting in ERP Systems.

Humana Resource Processes with ERP. Process Modeling, Process Improvement, and

ERP Implementation.

Text Book:

Ellen Monk & Bret Wagner, Concepts in Enterprise Resource Planning, (Thomson

Learning Press).

13. Planning and Implementing IT Strategies (IT13)

Objective: To equip the participants with the concepts and knowledge of the different

dimensions that lead to the development of IT strategy of an organization.

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______________________________________________________________________________________

Syllabus: Introduction - Why IT Strategy is required? What are the various dimensions

of IT Strategy? Aligning Business Objectives with IT Strategy. Technology Dimension

of IT Strategy – ERP Concepts. Technology Dimension of IT Strategy – ERP

Implementation Process. Technology Dimension of IT Strategy – SCM Concepts.

Technology Dimension of IT Strategy – CRM Concepts. Process Dimension of IT

Strategy – Governance. Process Dimension of IT Strategy – Business Continuity &

Disaster Recovery. Process Dimension of IT Strategy – Monitoring Effectiveness

(Service Levels). Process Dimension of IT Strategy – Security, ISO, CMM, and Quality.

Outsourcing & Managing Outsourcing Relationship. People Dimension of IT Strategy.

Risk Assessment. Strategy to Integrate Technology with Operations.

Text Book:

Rich Schiesser, IT Systems Management, (New Delhi: PHI, 2007).

14. IT Infrastructure Management (IT14)

Objective: To make the participants aware about how to manage effectively the

environment in which IT entities coexist and thrive i.e. to manage the processes that

contribute to a stable and responsive IT infrastructure.

Syllabus: Introduction to IT Infrastructure Management. People – Staffing, Acquiring

Executive Support, Organizing and Customer Service. Process- Availability,

Performance Tuning, Production Acceptance, Change Management, Problem

Management, Storage Management, Network Management, Configuration Management,

capacity Planning, Security, Disaster Recovery, Facilities Management. Technology –

Developing Robust Processes. Integrating Systems Management Processes.

Text Book:

Rich Schiesser, IT Systems Management, (New Delhi: PHI, 2007).

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______________________________________________________________________________________

8. Operations Management Area

The description of core and elective courses in Operations Management Area is given below.

8.1 Core Courses

1. Quantitative Technique I (OM01)

Objective: To appreciate the relevance of the use of quantified facts in the complex world of development and business decision making. The emphasis is on conceptual understanding of the basic mathematical and statistical tools and techniques and its meaningful applications.

Syllabus: Quantitative data analysis and problem solving through logical reasoning (graphs, charts, tabulations); descriptive statistics, averages, dispersion, coefficient of variation; basic probability concepts; standard probability distributions (binomial, Poisson and normal); sampling and sampling distributions; confidence intervals; concepts of hypothesis; research design and hypothesis testing; introduction to tests of hypotheses; correlation, regression analysis; time-series analysis.

Text Book:1. R. I. Levin and D. S. Rubin, Statistics for Management (Pearson Education, 7th

Edition).Reference Books:

1. Sweeny W. Andeson, Statistics for Business & Economics (Thomson).

2. G. C. Beri, Statistics for Management (TMH).

3. Tephan Berenson Leivene, Statistics for Managers using MS Excel (New Delhi: PHI, 2007, 4th ed.).

4. S.C.Gupta, Fundamentals of Statistics (Mumbai: Himalaya Publishing House 2005, 17th ed.).

2. Quantitative Technique II (OM02)

Objective: To provide students with working knowledge of Operations Research and its applications in development and managerial decision making. Syllabus: Introduction to Operations Research (OR), models and modeling, OR methodology and OR techniques, Linear programming (graphical, simplex and duality), Transportation model, Assignment model, Queuing theory, Game Theory (pure and mixed strategies), Network Analysis (PERT, CPM), Monte Carlo simulation.

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______________________________________________________________________________________Text book: 2. N. D. Vora, Quantitative Methods (New Delhi,TMH,2004).

Reference Books: 1. Sweeny W. Andeson, Statistics for Business & Economics (Thomson).2. Fredrick Hillier and Mark Hillier, Introduction to Management Science (TMH).3. Tephan Berenson Leivene, Statistics for Managers Using MS Excel (New Delhi: PHI,

2007, 4th ed.).4. Sounder Pandyan, Statistics for Management, (TMH).

3. Business Research Methods (OM03)

Objective: To impart knowledge about the methodology of conducting research to help solve business problems. The course has a specific emphasis on marketing research and to discuss about the application of problem solving research to tackle various marketing problems.

Syllabus : What is Research Methodology, Different types of research: problem solving research, applied and basic research, scientific research, Research and the Scientific Method, Business Research, Good Research, Scientific Method in Good Research; Designing the study: Sampling Design, Questionnaire, Resource Allocation & budgets, Evaluation methods, Pilot testing, Data collection, Analysis & Interpretation, Reporting, Result; The Research Proposal: The purpose, Researcher benefits, Types of Research Proposals, Structuring the Research Proposal, Research Objectives, Literature Review, Importance/ Benefits of the study, Schedule, Evaluating the research Proposal; Type of Studies: Exploratory Studies: Qualitative Techniques, Secondary Data Analysis, Experience Survey, Focus group and two-stage design. Descriptive Studies: Causal studies: Concept, testing causal hypothesis; Exploring Secondary Data: Levels of information, Types of information sources, Evaluating information sources, Survey Methods: Communicating with participants: Personal interviewing, Evaluation of the Personal interview, Increasing participation, Interview problems, Sample accessibility, Non-response error, Reducing Non-response error.

Text Book: 1. Cooper, Busines Research Methods (New Delhi: TMH, 2008, 9th ed.)Reference Books: 1. Naresh Malhotra, Marketing Research (New Delhi: Pearson, 2007, 5th ed.).2. Nargundkar, Marketing Research: Text and Cases (New Delhi: TMH, 2007)3. Zikmund, Business Research Methods (Thomson).4. W.Henn and Ford, Social Research (New Delhi: Vistaar).

4. Production & Operations Management (OM04)

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______________________________________________________________________________________Objective: To make the student aware of the concept and tools of operation management that are widely used in business.

Syllabus: Introduction, Operations Strategy & competitiveness, Process Analysis, Manufacturing Process selection and design, Service Process selection and design, Facility Location, Facility Layout , Strategic capacity management, Aggregate sales and operations planning, Inventory control, Material requirement planning, Operation Scheduling, Project management, Total quality management, Just in Time, Supply chain strategy

Text Books: 1. Chase-Jacobs-Aquilano, Operations Management for Competitive Advantage (New

Delhi: TMH, 2008, 11th ed.).

Reference Books:1. Roger G. Schroeder, Operations Management (Irwin McGraw-Hill).2. B.Mahadevan, Operations Management: Theory & Practice (New Delhi: Pearson

Education, 2006).3. R.P Mohanty & SG Deshmukh, Advanced Operations Management (New Delhi:

Pearson, 2006).4. Prof. L.C. Jhamb, Production and Operation Management,(Everest Publishing).

5. Project Management (OM05)

Objective: To help students to learn the tools and techniques of project management.

Syllabus: Concept of the project life cycle; peculiarities of agribusiness and development projects; skills needed in project management; project selection; design; appraisal; execution including resource management; monitoring and control; network techniques like PERT; appreciation of project management software; differences in approach to management between commercial projects and social development programmes; identification; formulation; appraisal including social-cost benefit analysis; participatory approach and tools like LFA; monitoring and evaluation; and issues in large-scale replication of project.

Text Book:1. Prasanna Chandra, Projects: Planning, Analysis, Financing, Implementation and Review, (New Delhi: Tata McGraw Hill, 2008). Reference Books:

1. Harold Kerzner, Project Management; A Systems Approach to Planning, Scheduling and Controlling, (CBS Publishers and Distributors).

2. GOPALAKRISHNAN,P and MOORTHY, V.E RAMA , TEXT BOOK OF PROJECT MANAGEMENT, NEW DELHI: MACMILLAN,1993

3. MAYLOR, HARVEY PROJECT MANAGEMENT.-- NEW DELHI: PEARSON, 2003

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______________________________________________________________________________________ 4. DESAI, VASANT POJECT MANAGEMENT: PREPARATION,APPRAISAL, FINANCE AND POLICY.-- MUMBAI: HIMALAYA, 1999 8.2 Elective Courses

6. Supply Chain Management (OM06)

Objective: The focus is on broad understanding of how to manage a supply chain through use of various analytical tools and conceptual frameworks developed through practice.

Syllabus: Introduction; Transportations, Facility decisions and network design in supply chain, Inventory management and risk pooling, Supply chain integration, Strategic alliances, Procurement and outsourcing strategy, Co-ordinated product and supply chain design, IT for supply chain management, Decision support system for supply chain management.

Text Book: Sunil Chopra & Peter Meindl, Supply Chain Management: Strategy, Planning and Operation, (Pearson Education Asia, 3rd Edition).

Reference Books: 1. K. Simchi-Levi, Designing & Managing the Supply Chain (Prentice Hall).2. Donald J. Bowersox and David J. Closs, Logistical Management: The Integrated

Supply Chain Process (Tata McGraw Hill).3. Benjamin Blanchard, Logistics Engineering and Management (New Delhi: Pearson

Education, 2006, 6th ed.).4. Bardi Langley Coyle, The Management of Business Logistics (Thomson Education, 7th

Edition).

7. Total Quality Management (OM07)

Objective: To provide the students with the concepts and strategies for an integrated quality management for superior business performance.

Syllabus: Introduction to quality, evolution of quality concepts, views of quality issues, cost of quality, TQM concepts and key elements, Japanese approach to TQM, tools and techniques for process improvement, TQM implementation and improvement initiatives, quality system standards, kaizen, total productive maintenance, six sigma approach, criteria for business performance excellence (MBNQA and EFQM).

Text Book:

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______________________________________________________________________________________1. James R. Evans and William M. Lindsay, The Management and Control of Quality (Thomson Learning).

Reference Book:1. Dale H. Besterfield, Carol Besterfield, Glen H. Besterfield and Marry Besterfield – Sacre, Total Quality Management (New Delhi: PHI, 2007).

8. Operations Research (OM08)

Objective: To provide management students with working knowledge of Operations Research and its applications, that can form a basis for decision-making.

Syllabus: Basics of Operation Research, Linear Programming, Transportation Model, Assignment Model, queuing Theory, Simulation, Decision Theory.

Text Book:

N.D.Vora, Quantitative Techniques in Management,(Tata McGraw Hill).

Reference Books:

1. F S Hillier and G J Liberman, Introduction to Operation Research-Concepts and Cases (Tata McGraw Hill, 8th Edition).

2. B. Render, M. E. Hanna and R. M. Stair, Quantitative Analysis for Management (New Delhi: PHI, 2008, 8th ed. ).

9. Materials Management (OM09)

Objective: To familiarize the students with various facets of materials management.

Syllabus: Introduction and objectives, materials management concepts and their importance, purchasing function, contracts management, make or buy decisions, import policy and procedure, project buying and related aspects, vendor rating and source location , negotiations in purchasing, outsourcing management, stores function and inventory valuation.

Text Book: J. R. T. Arnold, Stephen N. Chapman and R. V. Ramakrishnan, Introduction to Materials Management, 5th Ed.

Reference Books: Richard Tesrine, Principles of Inventory and Materials Management (New Delhi: Pearson, 2007)

10. Technology Management (OM10)

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______________________________________________________________________________________

Objective: The objective of the course is to help students to learn how technology can be used at the organizational level for competitive advantage.Syllabus: Technology and development linkage, technology, technological capability, technology development, technology transfer, technology strategy, technology policy and planning, innovation triangle, technology climate.

Text book: Gerard H. Geynor (eds.), Handbook of Technology Management, McGraw Hill, 1996.

Reference Book: Journal articles and case studies from variety of sources.

11. Managing Service Operations (OM11)

Objective: To provide students with the concepts and tools necessary to effectively manage a service operation.

Syllabus: The Role of Services in an Economy; The Nature of Services; Service Strategy; service delivery system, supporting facility, service encounter, service facility location, service quality, managing queues, managing capacity and demand, productivity and quality improvement.

Text Book:James A. Fitzsimmons and Mona J. Fitzsimmons, Service Management- Operations, Strategy, Information Technology (New Delhi: Tata McGraw-Hill, 2008).

Reference Book:Haksever, Render, Russell & Murdick, Service Management & Operations (Pearson Education).

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______________________________________________________________________________________

9. General Management Area

The description of core and elective courses in General Management Area is given below.

9.1 Core Courses 1. Managerial Analysis and Communication – I (SM01)

Objective: To make the students learn about case method of pedagogy. The course will help to sharpen students’ analytical skills and their ability to use systematic frameworks for managerial decision-making. It will also help students to develop their written and oral communication ability.

Syllabus: Case method of learning; Introduction to Business Communication, Effective Listening, Business Conversations, Business Presentations & Public Speaking, Group Discussions & Team Presentations, Interviews, Written Business Communication, Business Letters & Memos, Business Reports, Language Skills for Effective Business Communication.

Text Book: 1. John Seely, Oxford Guide to Writing and Speaking (New Delhi: Oxford University Press, 2007).2. Bovee, Thill and Schatzman, Business Communication Today (New Delhi: Pearson Education,2007, 3rd ed.).

Reference Books:1.Meenakshi Raman and Prakash Singh, Business Communication, (New Delhi: OUP, 2006).2. C. L. Bovee, J. V. Thill and B. E. Scatzman, Business Communication Today, (New Delhi: Pearson: New Delhi, 2007, 3rd

Impression).3. D.J.Young, Foundations of Business Communication, (New Delhi: Tata McGraw-Hill, 2006).4. P.D. Chaturvedi and Mukesh Chaturvedi, Business Communication: Concepts, Cases, and Applications, New Delhi: Pearson, 2006).

2. Managerial Analysis and Communication – II (SM02)

Objective: To build on the communication skills acquired by the students during the Ist Trimester and focus on their acquisition of advanced managerial communication skills.

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______________________________________________________________________________________Syllabus: Telephoning Skills, Oral Instructions & Team Briefing, Conflict Management & Negotiation Skills, Meetings & Conferences, Drafting Notices, Agenda, and Minutes of Meetings, Executive Summary Writing, Writing Business Proposals, Writing Summer Project Reports, Writing a Case Analysis, Technology-enabled Business Communication.

Text book: Meenakshi Raman and Prakash Singh, Business Communication, (New Delhi: OUP, 2006).

Reference Books:1.C.L.Bovee, J. V. Thill and B. E. Scatzman, Business Communication Today, (New Delhi: Pearson, 2007, 3rd Impression).

2.D. J Young, Foundations of Business Communication,(New Delhi: Tata McGraw-Hill, 2006).

3. P.D Chaturvedi and Mukesh Chaturvedi, Business Communication: Concepts, Cases, and Applications, (New Delhi: Pearson, 2006).

3. Indian Social and Political Environment (SM03)

Objective: To provide a general overview of the socio-political scenario with a focus on the main features of the structure and dynamics of society and polity in India.

Syllabus: The course has two distinct modules; namely; Indian Society Polity covering Structure and functioning of society and polity in India with an emphasis on caste, class and power structures; urban social structure and processes; issues; processes and problems of social change in rural setting with a focus on different sections of society in India; and implications for the rural managers.

Text Book:

A.R. Desai, Rural Sociology in India.

4. Management Thought (SM04)

Objective: To have an integrated view of the evolution of management ideas and approaches.

Syllabus: Early Management Thought including management before industrialization, problems and perspective of industrial revolution, industrial growth and systematic management; The Scientific Management Era including efficiency consideration,

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______________________________________________________________________________________emergence of management and organization theory; The Social Person Era including the search for organizational integration, peoples and organizations and human relations in concepts and practice; and The Modern Era including the renaissance of general management, organizational behaviour, science and systems in management, obligations and opportunities of management.

Text Book: Daniel A.Wren, The History of Management Thought, (NJ: John Wiley and Sons, 5th

Edition, 2005).

Reference Book:1. Peter F. Drucker, The Practice of Management, (New York: Harper and Row, 1954).2. Frederick W. Taylor, Shop Management, (New York: Harper and Row)

5. Strategic Management (SM05)

Objective: To develop students’ ability to understand the basic concepts of strategic management, select an appropriate strategy for the organization and understand the role of top management.

Syllabus: Nature of strategy and strategic decisions; processes; contexts and practices of strategic management; strategic analysis through an understanding of business environment; organisational resources and purposes; and stakeholder expectations; Strategic choices; alternative directions and methods of strategy development; strategy evaluation and selection; strategy implementation encompassing organisation structure and design; resource allocation and control; managing strategic change; and turnaround management

Text Book: 1. Gerry Johnson and Kevan Scholes, Exploring Corporate Strategy, (New Delhi: Pearson Education).

Reference Books:

1. M. E. Porter, Competitive Strategy,

2. M. E. Porter, Competitive Advantage,

3. John A Pearce II and Richard B Robinson-Pearson, Strategic Management - Formulation, Implementation & Control,

4. Besanko, Dranove, Shanley & Chaefer, Economics of Strategy,

5. D.J.Collis and C.A.Montogomery, Corporate Strategy: A Resource Based Approach, (2005).

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______________________________________________________________________________________6. M. Goold, Andrew Campbell and Marcus Alexander Corporate-Level Strategy: Creating Value in the Multi-business Company, (1994).

7. M.E.Porter, The Competitive Advantage of Nations, (1990).

8. Norton Kaplan, The Strategy-focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment, (2001).

6. Global Environment for Business (SM06)

Objective: To understand the global environment of the business looking from the political, economic, social, technological, ecological and legal context.

Syllabus: Global politics and business, global economy and business, global socio-cultural setting and business, technology development and transfer at the global level, global ecological environment and the business, patents, copy rights tariff and non-tariff barriers affecting business.

Text Book: C. Hill, International Business: Competing in the Global Marketplace (New Delhi: McGraw-Hill, 2005, 5th ed.).Reference Books:1. G. Johnson and K. Scholes (eds.), Exploring Public Sector Strategy, (Financial Times/Prentice Hall, 2001).2. L. Fahey and V.K. Narayanan, Macro-environmental Analyses for Strategic Management, (West, 1986).3. R. D’Aveni, Hypercompetitive Rivalries, (Free Press: 1995).


7. Resource Based Strategy (SM07)

Objective: To understand and gain insights about how resources and processes combine in firms / organizations to achieve growth.

Syllabus: The Resource Based views of the firm, Integrating with industrial organizations paradigm, resources- conceptual and analytical schema, resource based approach to competitive strategy, resource based approach to corporate strategy and review and integration.

Text Book:1. D. J.Collis, and C. A. Montgomery, 1998, Corporate Strategy – A resource based

approach; Irwin McGraw Hill2. R. Venugopal, Contemporary Strategic Management (New Delhi: Vikas, 2000).

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Reference Books: 1. E. T. Penrose, Theory of the growth of the firm; Basil, Blackwell Publishers, 1959

& 1984.2. A. V. Bhide, The origin and evolution of new businesses, Oxford University

Press, 2000.1. E. G. Flamholtz, and Y. Randle, Growing Pains – Transitioning from and

entrepreneurship to a professionally managed firm, Jossey-Bass Inc Publishers, 2000.

8. Corporate Governance (SM08)

Objective: To familiarise the students with the best governance practices in Corporate all over the world.

Syllabus: Introductory Framework on Corporate Governance; Selected Vision/Mission Statements; Salient features of Corporate Governance requirements under listing agreements; Corporate Governance Reporting – Best Practices ; Code of Business Conduct & Ethics; Select Modules for Best Practices; Independent Director – Role in enhancing Good Corporate Governance; Text of clause-49 of the Listing Agreement; Companies (Compliance Certificate) Rules, 2001; 10 , Desirable Corporate Governance – A code by CII; Report of Kumar Mangalam Birla Committee on Corporate Governance; Report of the Task Force on Corporate Excellence through Governance; Report of Narayan Murthy Committee on Corporate Governance; Summery recommendations of HIGS Review of the Role & effectiveness of Non Executive Directors; Executive Summery of Naresh Chandra Committee Report on Corporate Audit & Governance.

Text Book

The Institute of Company Secretaries of India, Corporate Governance (Modules of Best Practices), (Taxman’s Publication).

Reference Books/Materials

Text of Clause-49 of the Listing Agreement by Govt. of India Publications Company’s (Compliance Certificate) Rules, 2001 Secretarial Standards & Reports of the Committees Set up by Govt. of India & Other International Bodies.

9. Business Ethics and Social Responsibility of Managers (SM09)

Objective: To introduce the participants to the ethical concepts that are relevant to resolving moral issues in business; to impart the reasoning and analytical skills needed to apply ethical concepts to business decisions; to identify the moral issues involved in the management of specific problem areas in business; to provide an understanding of the

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______________________________________________________________________________________social, technological and natural environments within which moral issues in business arise and to supply case studies of actual moral dilemmas faced by businesses.

Syllabus: Ethics & Business, - Nature of Morality, Ethics & Business Ethics, Globalization, Cultural differences, Technology, Moral Development & Reasoning, Arguments for and against Business Ethics, Moral Responsibility, blame, Ethical Principles in Business :Utilitarianism: Rights & Duties , Justice & Fairness, Ethics of Care, Virtue Ethics The Business System: Government, Ethics in the Market Place Business & its External Exchanges-Ecology & Consumers, Ethics of Consumer Production & Marketing, Business Firm’s duties to Consumers, Due care theory ,Social costs view; Advertisement Ethics; Consumer Privacy, Business & Internal Constituencies: Employee Issues, Ethics of Job Discrimination, Affirmative action The individual in the Organization, Employees Obligation to the Firm, Firms’ duties to the Employees: Employee Rights, Organizational politics, Caring Organization Management Integrity Management Integrity in Ethical Decision Making Dimensions of Management Integrity Management Judgment / Process / Developmental Integrity.

Text Book:1. Manuel G. Velasquez, Business Ethics-Concepts & Cases, (PHI).

Reference Books:1. Petrick & Quinn, Management Ethics-Integrity at Work, (Response Books). 2. R.C.Sekhar, Ethical Choices in Business, (Response Books).

10. Globalisation and Agriculture (SM10)

Objective: To understand the most critical factors determining competitiveness of Indian agriculture, the impact of Agreement on Agriculture (AoA) and other relevant agreements of WTO on Indian agriculture, to gain insights into possible strategies to strengthen India’s position to face challenges arising out of globalization.

Syllabus: Challenges of globalisation to Indian Agriculture, Economic Liberalisation and Agriculture Trade, Institutional Change in Indian Agriculture, the WTO Agreement on Agriculture, Globalisation and Food Security in India, Competitiveness of Indian Agriculture, Indian Agriculture in the New Regime, Impact of WTO

Text Book:

G. S. Bhalla, State of Indian Farmer: A Millenium Study, Vol. 19, Globalisation and Indian Agriculture, Academic Foundation

Reference Book:

Vandana Shiva and Geetanjali Bedi, Sustainable Agriculture and Food Security: The Impact of Globalisation (eds.), Sage, Delhi, 2002.

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11. International Trade in Agribusiness (SM11)

Objective: To develop understanding of theories and practices relevant to agricultural trade, international perspective on increasingly globalized market, conflicts and inter dependency in the global food economy and agricultural trade issues as they relate to Indian agricultural trade policies and world economic events.

Syllabus: Importance of agricultural trade, theory international trade, global protection and trade in agriculture, multilateral trade negotiation and Indian trade policy, foreign exchange market, global trade economic growth and environment, global trade in poverty, case studies in international trade.

Text Books: 1. Won W. Koo and L. Lynn Kennedy, International Trade and Agriculture , (Random House, 2004, pp.256 [ITA])

Reference Books:1.Global Agricultural Trade and Developing Countries Editors M. Ataman Aksoy, John C. Beghin. © 2005 The International Bank for Reconstruction and Development / The World Bank (http://econbeta.worldbank.org) (GAT).2. M.N Cardwell, M.R Grossman, C. Rodges (ed), Agriculture and International Trade: Law, Policy and the WTO (CABI Publishing, 2003 pp 352 [AIT]).

12. Agribusiness Management (SM12)

Objective: To develop business management skills with in-depth understanding of the current issues concerning agribusiness in an emerging market oriented environment.

Syllabus: There will be 3 core modules covering production, agro processing and marketing sub-systems to include procurement, contract farming, supply chain, value addition in fresh produce sector, value addition through agro processing, agro produce wholesaling and retailing agro produce and food products.

Text Book:

Humanshu, Agribusiness Management, 2006.

Reference Book:

J. G. Beirlein, K. C. Schneeberger, D. D. Osburn, Principles of Agribusiness Management, Wareband Press, 2003.

13. SCM in Agribusiness (SM13)

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Objective: To make the students understand the basic concepts and tools and techniques used in supply chain management focusing on agriculture.

Syllabus: Introduction to SCM, SCM Functions in Agri-Food Sector Management Issues in SCM, Performance Measurement in Agri-Supply Chain Network, Governance Structures in Agri-Supply Chain, Policy and Regulatory Issues in Agri-Supply Chain

Text Book: Book chapters, journal articles and case studies from different sources.

14. Management of Co-operatives (SM14)

Objective: The course enables the students to learn concepts unique to cooperatives as well as apply concepts from other functional areas and develop a deep understanding that is required for successful management of cooperatives.

Syllabus: Introduction, emergence; endurance and growth of co-operatives and their federal organisations; problems in co-operatives like multiple objectives; ensuring compliance; mobilising capital and equitable sharing of costs and benefits; functions of management within the principle of co-operation; factors contributing to success/failure of co-operatives; design issues and options; performance evaluation of primary and federal co-operatives.

Text Book:

Cooperative Management: Principles and Techniques, Deep and Deep, (2006),

Reference Books:

Samar K. Datta, Cooperatives in Agriculture, Academic Foundation, Delhi

Book chapters, journal articles and case studies from different sources.

15. Commodity Trading and Marketing (SM15)

Objective: To understand important dimensions of the agricultural commodity trade and marketing system - its characteristics, functions, its participants and major trends, how it is structured and coordinated including institutional mechanisms and futures and options market including role of government and public policy on the commodity trade and marketing system..Syllabus: Introduction to commodity trade and marketing system, market formation in agriculture, determinants of market supply and demand, market integration, price determination and price discovery in commodity markets – dimensions of transportation

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______________________________________________________________________________________(space) and storage (time), marketing efficiency and regulation, managing commodity risk, current issues and trends in commodity trade and marketing

Text Book: 1. S. S. Acharya, A State of the Indian Farmer - A Millennium Study, (New Delhi: Academic Foundation, Vol.17). 2. R. L. Kohls and J.N. Uhl, Marketing of Agricultural Products, (Upper Saddle River, NJ: Prentice Hall Inc., 9th Edition).

10. Development Management Area

10.1 Core Courses

1. Managerial Economics (DM01)

Objective: To develop an understanding of different microeconomic concepts and learn their applications in the process of development and business decision making.

Syllabus: The firm and its goal, Analysis of demand and supply, Analysis of elasticity, Estimation and forecasting of demand function, Estimation of production and cost function, Breakeven analysis, Market structure, conduct and performance including perfect competition and economic efficiency, monopoly, allocative efficiency, oligopoly; Pricing methods covering pricing of multiple products, employment inputs; Taxes and subsidies, and price controls.

Text book:

H. Craig Petersen and W. Cris Lewis, Managerial Economics, (Pearson Education, 4th

Edition).

Reference Books:

1. Keat and Young, Managerial Economics: Economic Tools for Today’s Decision Makers, (Pearson Education).

2. Suma Damodaran, Managerial Economics, (Oxford University Press).

3. Salvatore, Managerial Economics, (Thomson).4. K. K. Seo, Managerial Economics- Text, Problem, Short Cases, (Surjeet Publication, 6th Edition).

2. Macro-economics (DM02)

Objective: To develop an understanding of different macroeconomic concepts and learn their applications in the process of development and business decision making.

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______________________________________________________________________________________Syllabus: Concepts of macroeconomics and macroeconomic aggregates; inter relationship between target and instrument variables; national income accounting; growth and development; conceptualisation of inflation; unemployment and poverty as central endogenous macroeconomic variables; fiscal and monetary policies; understanding of government budgets; economic reform and structural adjustment programmes; implications of the policies of liberalisation; privatization and globalization; economic reforms; WTO; Indian agriculture; economy and rural development.

Text book:

2. Paul Samuelson and W. D. Nordhaus, Economics, (New Delhi: TMH, 200818th ed.).

Reference Books:

1. Andrew B. Abel. and S. Bernake Ben, Macro Economics, (Pearson Education).

2. N. Gregory Mankiw, Economics, (New York:Worth Publishers,2003).3. M. C. Vaish, Macro Economics Theory, (Vikash Publishing House).4. Justin Paul, Business Environment, (McGraw-Hill Companies).5. M. L. Seth, Macro Economics.6. D. N. Dwivedi, Macro Economics.


3. Development Management: Concepts and Theories (DM03)

Objective: To familiarize with the major development theories and develop the analytical and conceptual skills needed to understand the problems of development in a transformational context with a focus on India.

Syllabus: Modernisation theories, underdevelopment, dependency and world system theories, participatory development, human rights, sustainable human development, post-development, globalization and development, political economy of poverty and development; regional disparity; rural-urban disparities; development perspectives and practices in India after independence, analysis of practical initiatives undertaken by the state, non-government organisations/civil society organisations and the corporates.

Text Book:1. P. W. Preston, Development Theory, (Blackwell).

Reference Books:1. Five Year Plans, Planning Commission, Government of India2. Book chapters, journal articles and case studies form different sources3. Jan N Pieterse, Development Theory, (New Delhi: Vistaar).

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______________________________________________________________________________________4. Strategic Issues in Development Organisations (DM04)

Objective: To understand the strategic issues faced by not-for-profit development organizations and compare and contrast with that of the for-profit organizations.

Syllabus: Roles of civil society, market and state; different generations of organizations; settlement patterns; choice of scale and unit of interventions; vision; mission and goals in a development organization; Community management; emergent situations; institution-building; succession planning; alignment of systems; structures and processes to the goals of organisation and needs of community; conflict resolution and negotiating strategies; Culture as control mechanism for development organisations; participatory management processes; issues of accountability and transparency; gender sensitivity; scaling up and withdrawal strategies, methods used by social entrepreneurs and leaders;

Text Book: -

Reference Books: -

5. Natural Resources Management (DM05)

Objective: To familiarize the students with the complexities of natural resource management (NRM), the role of NRM in people’s life support system and economic development and the tools and techniques used in NRM.

Syllabus: Characteristics and classification of NRM, status of natural resources and issues affecting them, linkages between NRM, gender, poverty and equity, major strands of NRM, role of state, market and civil society in NRM, natural resource economics and accounting, GIS and remote sensing.

Text Book:

1. M. Kerr, D. K. Marothia, Katar Singh, C. Ramasamy and W. R. Bently, Natural Resource Economics: Theory and Application in India, (Oxford and IBH).

6. Regional Development and Planning (DM06)

Objective: To understand the basic concepts, tools and techniques of regional development planning.

Syllabus: Approaches and theories of regional development planning, regional disparity, rural-urban linkages, migration, regional planning techniques, micro-planning concepts and techniques.

Text Book:

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______________________________________________________________________________________Geoffrey C. Unaegbu, Issues in Urban and Regional Planning: An Introductory Handbook on the Concept of Planning

Reference Book:

Amitabh Shukla, Regional Planning and Sustainable Development, (eds.), 2000.

7. Rural Livelihood and Production System (DM07)

Objective: To provide students with a holistic understanding of concepts, processes and relationships among natural resources in different agro-climatic zones, production systems and livelihoods of rural people.

Syllabus: Livelihoods framework, livelihood systems, agro-climatic zones of India, production systems such as agriculture, livestock, poultry, fishery, sericulture, fruit and vegetables, forestry and non-farm sector, Tools and techniques for mapping and understanding livelihoods in a given context; different livelihoods enhancement approaches adopted by prominent development organizations.

Text Book:

R. Baumgartner and R. Hogger, In Search of Sustainable Livelihood Systems, (New Delhi: Sage Publication).

8. Collective Action and Cooperation (DM08)

Objective: To sensitize students about limitations of market and non-market exchanges and need and mechanisms for collective actions.

Syllabus: Market failures; government failures; and the need for collective action; reasons for absence and/or failures of collectives; methods and strategies for collective action; illustrative cases from farmers’ movements; co-operatives and other sectors; theories of leadership and the role played leaders in making collective efforts succeed; institutional economic theory of co-operation; agency theory; theory of contracts; transaction cost economics; game theory and robustness of reciprocity; and welfare economics and co-operatives.

Text Book: Mancur Olson Jr., The Logic of Collective Action, Harvard University Press, MA, 1971.

Reference Book:

Russel Hardin, Collective Action, Rff. Press, 1982.

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______________________________________________________________________________________ 9. Development Intervention (DM09)

Objective: To understand the meaning, relevance, theoretical ideas and approaches of rural development in India.

Syllabus: Different concepts; measures and determinants of rural development; Critique of major agricultural and rural development policies and programmes; contemporary poverty alleviation programmes; Different intervention strategies - government initiated; NGO initiated; participatory and people centred approaches to development planning and management; sustainable development; comparative experiences in rural development; Analysis of contextual parameters; planning intervention strategies; design and assessment of interventions; linkages between the inputs and outputs produced; the outcomes resulting from outputs and their final impacts

Text Book:

Katar Singh, Rural Development, (New Delhi: Sage Publication).

10. Legal Environment for Development (DM10)

Objective: To understand the legal environment in which development and business organizations function.

Syllabus: Functional use of various legal documents like acts; rules; notifications and executive orders for managerial purposes; salient features of commercial and regulatory laws of general interest and laws related to organisational forms and recent developments in alternative dispute settlement mechanisms; specific module on evolution of co-operative laws; trends in co-operative legislation; multi-state co-operatives and producer companies; mutually aided co-operatives; and other state co-operative acts; and aspects relating to internal regulation of co-operative enterprises

Text Book:

1. Rohini Agarwal, Student’s Guide to Mercantile and Commercial Laws,(University Edition).

11. Development Communication (DM11)

Objective: To familiarize the students with the changing scenario of rural communication in India, broaden conceptual understanding about the role of development-support communication in rural development and to develop analytical skills for planning and designing communication strategies for various development sectors (education, health, environment, etc.).

Syllabus: Changing scenario of rural communication in India, dominant approaches to development communication, frameworks for designing communication campaign for

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______________________________________________________________________________________development, steps in planning and designing development communication messages, communication strategies for facilitating development.

Text Book:

1. Srinivas Melkote, Communication for Development in the Third World: Theory and Practices, (New Delhi: Sage).

12. Decentralised Governance and Local Government (DM12)

Objective: To make the students understand the need for and process of decentralized governance and the roles and responsibilities of local government towards this end.

Syllabus: Conceptual understanding of decentralised governance, approaches to the decentralised governance, institutions, actors and linkages of decentralised governance, capacity building approaches, case studies.

Text Book:

Ravindra Sharma, (eds.), Grass-root Governance: Changes and Challenges in Rural India, Jaipur: Aalekh Publishing, 2005.

Reference Book:

Surat Singh, (eds.), Decentralised Governance in India: Myth and Reality (New Delhi: Deep and Deep, 2004).

13. Rural-Urban Relations (DM13)

Objective: To provide the conceptual and theoretical foundations of rural-urban relations in the context of regional development. It helps the students in identifying appropriate policy measures in bringing balanced development.

Syllabus: Types of and political economy approach to rural urban relations, historical background and spatial models of rural urban relations, changing functional relationships between town and country in the industrial era, the thesis of urban bias, market relations, rural-urban migration, rural-urban transfer mechanism, policy implications and alternatives for rural development.

Text Book:

1. R.B. Potter and T. Unwin, The Geography of Urban Rural Interactions in Developing Countries, (Routledge).

14. ICT and Development (DM14)

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Objective: The course will develop an understanding of the role of ICT in human development.

Syllabus: Understanding ICT, convergence, ICT and agriculture development, ICT and manufacturing sector development, ICT and service sector development, role of ICT in ensuring accountability and transparency at social and political level, ICT and quality of life linkage.

Text Book: Rahul Tongia, E. Subrahmaniam and V. S. Arunachalam, Information and Communication Technology for Sustainable Development: Defining a Global Research Agenda, (Allied: Bangalore, 2005).

Reference Books: Ashwini Sheth and Vijayabhaskar, (eds.), ICTs and Indian Economic Development: Economy, Work and Regulation, (Sage: Delhi, 2005).

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