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� Logos & Branding

� Pro-tip

We know what it’s like working onpersonal branding: it’s somethingevery designer often spends waytoo long on! Make sure you have aclear direction in place, try andstick to your initial instinct ratherthan swaying off track half waythrough! Spend some time having alook through all these awesomepersonal brand projects onBehance to further fuel you on thisbrief. Once complete, why notmove onto this custom icon andcrests brief; it’s an extension of thisone.

" Style inspiration

# Images liked

Here is a selection of images byawesome designers to give yousome creative fuel! Rememberdon't copy this directly, use themas inspiration only.

$ Click images to expand

% Things to avoid

Here's a few pointers of things toavoid whilst working on thisproject.

Try not to spend longer than theset time on this brief. Have fun andexplore for a few days, choosesome options then stick to yourinstinct

In your mood boarding andresearch stages, try not to includetoo many different styles ofbranding this will only clutter yourprocess. Choose perhaps two orthree design styles and expandyour research on these only

53 Submissions to this brief

Hey Adam, submit your design to this brief to mark it as completed!

Project overview:

In today’s competitive professional design world, it is becoming more andmore difficult to break through and get paid design work. For this reason,every designer is trying to stand out from the crowd and to showcasetheir originality. This brief should help you work toward this achievablegoal. We want you to develop your own personal brand to showcase yourstyle. This should be treated like any other branding project, but this timeyou are the client!

Think about your logo mark first; what style do you want it to be?Illustrative, a simple crest, or a stamp? Typographic with an icon orsymbol? The possibilities are endless, and the decision is yours. Onceyou have done some research into personal branding and have begungetting inspired, start by sketching out your name, or your freelancename, in various creative, exploratory ways.

Once you have completed this step, you can begin to experiment withcolor palettes and other option. The direction you take is completely upto you, but make sure it resembles you and your personality! This is yourchance to sell yourself, so make it professional and eye-catching.Remember, sometimes the most successful and memorable brands arealso the simplest. Don’t over complicate the design; only use what isnecessary, and discard any clutter.

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Deliverables required'

Personal logo##

Additional marks and symbols to work alongside your

logo##

An alternative simplified version##

Remember if multiple deliverables are required you can addattachments to your submissions when you have completed the brief.

( Timescales and deadlines

Six days should be sufficient-enough time for this personal brandingproject. Use the first few days having fun, loosely sketching out differentoptions and getting advise from friends, co-workers and past clients tohelp you choose which options to then develop further.

) Submit Design

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Personal branding project