pay per click program,ppc services
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Introduction to Pay-per-click advertising
Pay-per-click advertising, also known as PPC, is a form of online advertising whereby internet users are directed to an advertiser's website after clicking on an advertisement.
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Who offers PPC services?
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Many search engine providers have PPC offerings, the most notable and profitable are Google, Yahoo and MSN. Google holds over 85% of the UK search engine market share and is by far the largest and most profitable search engine in the UK. Each of these providers have their own programs that make the whole process as easy as possible for someone to get started with PPC
Advertising model in which advertisers pay for click-through to their website. Ads are served based on keywords or themes.
Wine Shop
What is PPC Advertising?
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Search Term
PPC Ads
How PPC Works ?
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A search engine user types what they are looking for in the search box and a results page appears with a list of websites and advertisements that the search engine deems relevant.
The PPC advertisements are usually located both on the right hand side of this results page and above the main “natural” results on the left.
How do I get started in Google Adwords ?
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Due to its market dominance, start a campaign running with Google and look to roll out to other search engines based on your results.
Starting up the Campaign
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PPC With MSN
PPC With Google
PPC With yahoo
This is an essential PPC bid management tool to help you manage online advertising campaigns for Google Adwords, Yahoo! Search Marketing and MSN Adcenter.
Get Keyword ideas & CPC
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Use the Keyword Tool to get new keyword ideas. Select an option below to enter a few descriptive words or phrases.
Search keyword
SEO Services
Set your Online Campaigns
Edit Campaign Settings Ads keywordsLive Ads Groups
How does bidding work?
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When you set up keywords you specify the amount you are willing to pay for each click through to your website. Based on your bid and your quality score, Google will place your ad in the search results at the position they see fit.
PPC Advertising View Online With Different Search Engine
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Search Term
PPC Ads
Set-up Wizard
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Google’s set-up wizard will walk you through the Process
Organizing the Campaign
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Guides campaign set-up to help:
Select Keywords
Group Keywords
Write Ad copy
Target ads Locally
Benefits of PPC program?
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PPC advertising offers a fast and quantifiable method of generating excellent levels of traffic to your website and can easily be used in conjunction with any form of online and offline advertising to create a potent marketing mix.
If managed correctly PPC marketing generates targeted visitors to your website.
