pause fest 2015
TRANSCRIPT
Mark Pullyblank - Animator
c- Focus on the process (and ignore the measurement)
Digital design at the crossroads • Print design vs digital design
• The rise of the unicorn
• User centred design
• UX vs Design
Jane Martino - Smiling Mind • Discover purpose
• Increase creativity
• Build resilience
• Improves sleep
• Improves metabolism (weight)
• Increases immunity
• Lowers BP
• Reduces anxiety
Jane Martino - Smiling Mind MEDITATE
DREAM BIG
TRY FAIL
TRY AGAIN
Pete Williams - Deloitte AUSTRALIANs ABSORB TECH LIKE SPONGES
#1 FOR PAYING FOR CONTENT #1 FOR PIRATING CONTENT
Hype Cycle
Hype Cycle
VIS
IBIL
ITY
TIME/MATURITY
Technology trigger
Peak of inflated expectations
Trough of disillusionment
Slope of enlightenment
Plateau of productivity
Emotiv Insight
Mind over motor
Printable sensors
Pete Williams 1. Explicitly design for the form and the function
2. Keep it relevant
3. Don’t get in the way
4. Avoid the unexpected
5. Build for the people
Tim Buesing - Reactive
IOT = CONNECTED THINGS
Tim Buesing - Reactive
80% LIES IN THE IDEA EXECUTION IS THE OTHER 80%
Tim Buesing - Reactive
THINGS CAN AND WILL GET MESSY
Tim Buesing - Reactive
BIAS IN OUR THINKING, WE CAN ONLY IMAGINE WHAT
WE HAVE EXPERIENCED
Tim Buesing - Reactive
“PROVE IT” IS THE KISS OF DEATH FOR MOST
INNOVATION PROJECTS
Graph of Smickness S
CH
MIC
KN
ES
S
CLIENT ENGAGEMENT
WTF is this?
You are onto something
When can I have it?
Client Engagement
YOU HAVE TO TAKE THE CLENT ALONG FOR THE JOURNEY -
R&D DAYS
R&D Days Teams of mixed skills
Pick a brief Work for eight hours
Present the results
Travis Crothers - Buzz Products IoT transformation tools
Qantas Club Connected Tech
Budweiser Red Lights
Budweiser Red Lights
Medication Compliance
Six things 1. Focus on the process (play)
2. Meditate (benefits)
3. User centred design (put the person in the middle)
4. Things will get messy (IoT)
5. Engage clients (innovation days)
6. Trust (yourself and others)
@bacon70 #purepause
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