pappas group

22
Nice to meet you.

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A pocket guide to our agency.

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Page 1: Pappas Group

Nice to meet you.

Page 2: Pappas Group

We’re an award-winning, independent creative agency that builds brand experiences people love.

Page 3: Pappas Group

We believe wholly in our “think big, perform big,

deliver big” approach and apply it to each project.

Page 4: Pappas Group

Our BackgroundPappas Group is a creative agency that is privately held and organized using a flat management structure to encourage collaboration.

Our team has diverse backgrounds that allow us to cross-pollinate ideas across industry, channel and target.

We pride ourselves on delivering solutions that generate results and make our clients look really good!

The Facts

2003Est.

Washington, DC

OFF

ICES

IN

San Francisco

Page 5: Pappas Group

BrandCreation

Maintain Momentum & Success

Launch Refresh

ProductCompanyCampaign

New ProductNew InitiativesNew Campaigns

Product OfferingExisting BrandStrategy

What we do

Page 6: Pappas Group

OurIngredients

Page 7: Pappas Group

We are an extension of your team.We work with clients in a variety of ways: Project, Agency of Record, Embedded within your team.

“Put us to work!”

Page 8: Pappas Group

A few clients

Page 9: Pappas Group
Page 10: Pappas Group

Our work

Page 11: Pappas Group

Created a domain brand to offer entrepreneurs a new home online. And drove over 800,000 domain purchases in less than one year.

Page 12: Pappas Group

Developed a digital brand presence that increased traffic and enhanced customer interaction.

Page 13: Pappas Group

AOR for the past seven years. Built integrated campaigns across a variety of verticals and products that generated new customers, new acquisitions and a higher stock price.

Page 14: Pappas Group

Drove an online and offline strategy with promotions that produced record open rates and increased brand engagement.

Page 15: Pappas Group

Launched a successful campaign that generated over 5 million visitors in 30 days to the website and drove a huge audience and ratings for the show’s premiere episode.

Page 16: Pappas Group

Refreshed and repositioned the brand to better serve small business and web professionals. Changed internal and external perceptions resulting in an immediate ROI of over $1.2M increase in revenue after just one quarter.

Page 17: Pappas Group

Created a focused strategy and impactful email marketing campaign to introduce the new Doubletree by Hilton brand, resulting in increased click-through rates and engaged customers.

Page 18: Pappas Group

Created the first-ever brand campaign and currently developing a new global brand identity across every customer touchpoint.

Click here to view the spot

Page 19: Pappas Group

Developed an interactive brand experience to communicate rationale for the new brand, which generated improved global brand perceptions and understanding.

Click here to view the demo

Page 20: Pappas Group

Harnessed the power of 7M fans by aggregating the best official and unofficial content on the web through a single entry point. Increased Facebook fans from 161K to over 700K and a record number for television viewership.

Click here to view the demo

Page 21: Pappas Group

websitepappasgroup.com

blogpappas.co

twitter@pappasgroup

Page 22: Pappas Group

Nice to meet you.