packaging ecosystems -monki gras 2017

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  • PACKAGING ECOSYSTEMSHow to make your open source project MATTER

    Kiyoto TamuraVP of Marketing, Treasure Data

  • OPEN SOURCE = NEW NORMAL

  • COLLABORATIVE PLATFORMS

  • CULTURAL CHANGE

  • STRATEGIC SHIFT

  • YET MOST OPEN SOURCE PROJECTS DIE

  • CONTEXT: FINDING THE BOX IS HARD

    My project solves a lot of problems. I mean, why else did I bother writing so much code? I just dont know what to call it. No, its NOT an MVC framework! Its BETTER than that

    HmmsoIts an MVC framework?

  • DISTRIBUTION = LIFEBLOOD

  • MY MANDATE 2014-2015

  • WE TRIED A LOT OF THINGS.A FEW WORKED.

    PATTERNS?

  • OPEN SOURCE MARKETING FLYWHEEL

    USERS ECOSYSTEMS

    RECIPESUSE CASES

    DISTRIBUTION PARTNERSHIP

    PACKAGING!

    JOBS TO BE DONE AWARENESS

    SOLUTIONS

  • THREE THINGS TO THINK ABOUT

    JOBS TO BE DONE LANGUAGES CLOUD

  • PACKAGE FOR THE JOB TO BE DONE

  • Research what job needs to get doneand package your project for it.

  • vs

  • JTBD

    CONTEXT

  • EFK!

  • Documentation = Packaging

  • To make your project obviously useful,package it into something concrete.

  • PACKAGE FOR LANGUAGES

  • LANGUAGE MATTERS

  • Take advantage of the communitybehind your chosen language.Then follow your nose.

  • HOW FLUENTD GOT HERE

  • PACKAGE FOR CLOUD

  • That competition is the cloud.

    Competition is an interesting term to use, to be sure, because the cloud is built for the

    most part from open source software, and the cloud is such an important channel that

    it has elevated open source projects such as Ubuntu to first class citizen status.

    http://redmonk.com/sogrady/2016/06/02/future-of-open-source/

  • Each of them is an entry point into a new ecosystem.

    Package for em to leverage em.

    (Same applies to other clouds!)

  • YOU NEVER KNOW UNTIL YOU TRY

  • Thanks!

    kiyoto@treasuredata.com

    @kiyototamura

    GH: kiyoto