oxford brookes - bacchus lecture

Download Oxford Brookes - Bacchus Lecture

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Web 2.0 and Travel - Challenges and Opportunities. A look at the way the principles of Web 2.0 have changed the travel industry, including distribution, transparency and communication. Lecture given on 24 February 2010.

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  • 1. Web 2.0 and Travel Challenges and Opportunities

2. Dial-upBROADBANDFew-to-Many PublishingMANY-TO-MANY PUBLISHINGWeb As ProductWEB AS PLATFORM 3. TRANSPARENCYEMPOWERMENTDISTRIBUTIONCOMMUNITY 4. TRANSPARENCYData 5. TRANSPARENCYData 6. TRANSPARENCYReputation 7. TRANSPARENCYReputation 8. TRANSPARENCYReputation 9. DISTRIBUTIONProducts 10. DISTRIBUTIONProducts 11. DISTRIBUTIONMarketing 12. DISTRIBUTIONMarketing 13. DISTRIBUTIONMashups 14. COMMUNITYSocial Media 15. COMMUNITYSocial Media 16. COMMUNITYCollaboration 17. COMMUNITYCollaboration 18. EMPOWERMENTPublishing 19. EMPOWERMENTDecision Making 20. STRATEGIC MASHUP 21. STRATEGIC MASHUP 22. Kevin May Mail: kevin@tnooz.com Skype: kmayuk Twitter: @kevinlukemay Web: www.tnooz.com