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1 © Copyright 2012 EMC Corporation. All rights reserved. EMC IT: SAP Business Transformation Journey Transform SAP Leveraging Cloud and Big Data Henrik Wagner Global SAP Lead – Alliances William Reid Director IT Architecture, ERP

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Page 1: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

1 © Copyright 2012 EMC Corporation. All rights reserved.

EMC IT: SAP Business Transformation Journey Transform SAP Leveraging Cloud and Big Data

Henrik Wagner Global SAP Lead – Alliances William Reid Director IT Architecture, ERP

Page 2: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

2 © Copyright 2012 EMC Corporation. All rights reserved.

CLOUD TRANSFORMS IT

BIG DATA TRANSFORMS BUSINESS

…and provides Trust for a common SAP architecture

Page 3: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

3 © Copyright 2012 EMC Corporation. All rights reserved.

Collaboration with SAP

Page 4: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

4 © Copyright 2012 EMC Corporation. All rights reserved.

How EMC Global IT Transforms SAP Using Virtualization

William Reid Director IT Architecture EMC Global IT

Page 5: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

5 © Copyright 2012 EMC Corporation. All rights reserved.

Agenda • EMC IT’s Cloud Journey

• The EMC PROPEL Project

• PROPEL Virtual Infrastructure

• Application Integration Cloud (AIC)

• Takeaways

Page 6: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

6 © Copyright 2012 EMC Corporation. All rights reserved.

EMC IT At A Glance 2004 2012

User Profiles 24,000 “Internal” Users 55,000 “Internal” Users

IT Environment 70,000 Customers And Partners 5 Data Centers, 960 TB Storage

400,000+ Customers And Partners 5 Data Centers, ~12 PB Storage

Business Applications ~ 400 Applications And Tools ~500 Applications And Tools

Virtualization 2,000 Physical Servers ~ 8,000 OS Images (Worldwide) 90% Of All Servers Virtualized

Global Support 50+ Countries And 15 Languages 80+ Countries And 20 Languages

Finalist

Page 7: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

7 © Copyright 2012 EMC Corporation. All rights reserved.

IT Budget Dilemma

Dramatic Information Growth

Dedicated Customized Infrastructure Stacks

Rapidly Changing Business

Aging Data Centers ~Under Utilized

Information Security

Solution Delivery Time

Complex Monolithic Apps

Today’s Realities

Page 8: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

8 © Copyright 2012 EMC Corporation. All rights reserved.

2012 EMC IT Initiatives

*Sample of 2012 business initiatives

1 Efficiency IT-as-a-Service

2 3 4 5

Total Customer Experience

Workforce Productivity

Architect For The Future

EMC IT Proven

Next Generation Business Applications

Workplace 3.0

Secure Journey To The Cloud & Big Data

EMC’s “First And Best Customer”

Page 9: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

9 © Copyright 2012 EMC Corporation. All rights reserved.

EMC IT Cloud Transformation Journey

2004-08 2009-10 2011-2012+

IT PRODUCTION Infrastructure Focus

BUSINESS PRODUCTION Applications Focus

IT-AS-A-SERVICE Business Focus

40% 30%

15%

Business Agility Virtualize Mission Critical Applications

Development, Test, And IT-Owned Applications

% V

IRTU

ALI

ZED

90% 100%

WE ARE HERE

70%

Page 10: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

10 © Copyright 2012 EMC Corporation. All rights reserved.

Agenda • EMC IT’s Cloud Journey

• The EMC PROPEL Project

• PROPEL Virtual Infrastructure

• Application Integration Cloud (AIC)

• Takeaways

Page 11: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

11 © Copyright 2012 EMC Corporation. All rights reserved.

Through PROPEL, we are re-architecting EMC’s business processes to enable our continued growth and future success

Page 12: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

12 © Copyright 2012 EMC Corporation. All rights reserved.

Our Current Systems and Processes Were Built to Support a Simpler Business Model

Direct and Indirect Sales Channels Across Market

Segments •Expanding Customer Segments

•SMB/Mid-Market Focus

Moving Down Market

•High Volume/Low Touch Model

•Decreasing Order Size

Global Manufacturing Supply Base

•Over 50 Suppliers Across the World

•Contract Manufacturing

Business Simplification

•Improved M&A Integration

•Leaner Operating Structure

Cost-Conscious Company Strategy •Do More With Less •Flexible & Common

Diverse Businesses •Hardware, Software, and Service Businesses

•Over 24 Product Families

EMC Past • Single-product

hardware business • Direct-sales model for

enterprise customers • Small manufacturing

supply-base • Focused on keeping

up with growth

EMC TODAY

Page 13: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

13 © Copyright 2012 EMC Corporation. All rights reserved.

PROPEL Program Design Principles

• Design for the future state of the business • Minimize customizations & stay on vendor

upgrade path

Design Approach

• Move rapidly to mitigate growing system risk

• Use phased approach to realize value

Program Approach

• Drive cultural change and transformation • Develop new skills and competencies for

the team People

Page 14: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

14 © Copyright 2012 EMC Corporation. All rights reserved.

PROPEL System and Business Scope

PROPEL primary scope Planned PROPEL extension Out of scope with limited PROPEL impact

Impacted

Salesforce.com

Oracle 11i platform To be integrated with new PROPEL system

Sales and Marketing

Services

Peoplesoft / SaaS Human Resources

Information Storage

Info Intelligence

Group

BRS / Data Domain RSA IOMEGA

Salesforce.com Salesforce.com

SAP & SF.com To be

integrated with new

PROPEL system

SF.com and Big Machines

and SAP

Internal systems

and outsourced

/ SaaS

PROPEL SAP - Product Data Management

SAP For future

migration to PROPEL

platform – not included in

original project scope

Finance

Global Product Operations

Engineering Internal System

Oracle 11i

Enterprise GL only

PROPEL To be supported by SAP and select

integrated “bolt-on” applications

Page 15: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

15 © Copyright 2012 EMC Corporation. All rights reserved.

SAP Module Landscape

Confirmed in scope Potential Agile / Future Release

Incremental capability in scope for foundation

Note: This is not the full SAP landscape

Advanced Planning & Optimizer (APO)

Supply Chain Mgmt (SCM)

Demand Planning

Global Available to Promise Supply Network Planning

Supplier Network Collaboration

Credit Management

Supplier Relationship Mgmt (SRM)

MDM Catalogs Self-Service Procurement

Self Service Registration Sourcing (RFx/Auction)

Cash Management & Liquidity

Planning

Business Planning

Bus. Planning & Consolidations (BPC)

Consolidation

Financial Supply Chain Mgmt (FSCM) ERP Central Component (ECC) – Core of 11.0.3 replacement

Logistics

General Transport. Warehouse

Financial Control

Overhead Costs Profit Analysis Product Costing

Product Lifecycle Mgmt (PLM)

Integrated Prod Development

Product Compliance

Production Planning (PP)

Environmental Health & Safety

(EH&S) General

eKanban Planning

Available to Promise Product Safety

SPRC

Organization Mgmt.

Nota Fiscal

Commissionaire

Localization

Sales and Distribution

High Tech

Materials Management

Quality Management

Project Systems

Financial Accounting

New GL AP

Asset Account. Bank Account.

AR

BW BO

Reporting

Product Hub

MDM Hub

Vertex or Sabrix

3rd Party App.

HANA / BWA

Page 16: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

16 © Copyright 2012 EMC Corporation. All rights reserved.

Eleven Months Testing

103 Training Classes

Business Simulation at

18 Sites

~500 Additional Business Users Since Jan 12

20 LOCATIONS

8,000 Users July 5 Go-Live

57 “End-to-End”

Scenarios

Page 17: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

17 © Copyright 2012 EMC Corporation. All rights reserved.

After July 5th: Q3 Stabilization

August End-of-Quarter

Simulation

Operational SUPPORT

July through September Close

Global Support Centers Staffed by PROPEL Experts and Super

Users

24/7 8 Ongoing

Training

Page 18: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

18 © Copyright 2012 EMC Corporation. All rights reserved.

Agenda • EMC IT’s Cloud Journey

• The EMC PROPEL Project

• PROPEL Virtual Infrastructure

• Application Integration Cloud (AIC)

• Takeaways

Page 19: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

19 © Copyright 2012 EMC Corporation. All rights reserved.

Cloud Technologies.

Page 20: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

20 © Copyright 2012 EMC Corporation. All rights reserved.

Gemfire Data Fabric

Spring Integration Spring Batch

Sonic MQ

Hyp

eric

Contivo iWay Adapters

Act

iona

l

Spring-based WS

AIC – Application Integration Cloud

Cloud Platform

Databases

Supplier Relationship Management

(SRM)

Business Warehouse

(BW)

Supply Chain Management

(SCM)

Business Planning and Consolidation

(BPC)

ERP Central Component

(ECC)

Financial Supply Chain Management

(FSCM)

SAP Applications

50+ Applications

Legacy Applications • Best of breed technology components • Over 470+ Virtual Hosts built to

support 9 SAP Landscapes

• New AIC architecture reviewed and validated by VMware

• Performance: – Simulated end to end transaction testing

at 2.5X peak volumes – Successfully processed 3,000 orders in <

10 hours (10X throughput vs. today) – 448,000 SAPs in Prod – 1,000,000 SAPs capacity per Vblock

• High Availability/ DR Testing:

– Architecture validated for HA at Single Points of Failure

– DR - zero data loss – RTO < 4 hours

Propel Technology Overview

Page 21: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

21 © Copyright 2012 EMC Corporation. All rights reserved.

Propel (SAP) Technical Environment Architecture EMC Technology Showcase

SAP App

Oracle Non-RAC

SQL server

Supplier Relationship Management

(SRM)

Business Warehouse

(BW)

Supply Chain Management

(SCM)

Business Planning and Consolidation

(BPC)

ERP Central Component

(ECC)

Financial Supply Chain Management

(FSCM)

Gemfire Data Fabric

Spring Integration Spring Batch

Sonic MQ

Hyp

eric

Contivo iWay Adapters

Act

iona

l

Spring-based WS

Database (SAP+ CIC)

Common Integration

Cloud (CIC)

50+ legacy systems Legacy Apps

Virtualized on Vblock

• EMC • VMAX • SRDF • Data Domain • Greenplum • Avamar • Celerra • Networker

PowerPath • RSA Access Manager • RSA enVision • RSA Archer

• VCE • Vblock Series 700 • Cisco UCS

• VMWare / SpringSource • Vsphere / ESXi • Site Recovery Manager • Vfabric • TC Server • Gemfire • vCOPS

Page 22: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

22 © Copyright 2012 EMC Corporation. All rights reserved.

Propel (SAP) Technical Environment

Physical Environment: • Vblock with 14 Cisco blades, each with 20

physical cores and 256GB RAM - total 280 cores with 3.5 TB RAM

Virtual Deployment: • 100 Virtual Hosts (CIC, SAP, DB), with 672

vCPUs across 103 VMs Clients : 18K users leveraging ThinApp (including 4K power users) Storage: 304TB for All Environments • Production:

• SAP 42 TB • CIC - 8 TB • NAS – 7.7TB • Microcode - 5875.249

Architecture Technology Highlights

SAP App

Oracle Non-RAC

SQL server

Supplier Relationship Management

(SRM)

Business Warehouse

(BW)

Supply Chain Management

(SCM)

Business Planning and Consolidation

(BPC)

ERP Central Component

(ECC)

Financial Supply Chain Management

(FSCM)

Gemfire Data Fabric

Spring Integration Spring Batch

Sonic MQ

Hyp

eric

Contivo iWay Adapters

Act

iona

l

Spring-based WS

Database (SAP+ CIC)

Common Integration

Cloud (CIC)

50+ legacy systems Legacy Apps

Virtualized on Vblock

Page 23: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

23 © Copyright 2012 EMC Corporation. All rights reserved.

Data Input Near Real Time Data Warehouse

Business Analytics

Presentation and Delivery

ETL and Data

Quality

Informatica Powercenter Informatica IDQ

Data Sources

SAP

CRM (11.i)

Peoplesoft

SFDC

Acquisitions etc…

SAP HANA

SAP BW

SAS

Data Warehouse

(GDW)

Microsoft Analytic Services

(OLAP)

BIaaS

BI Tools

Data Mining / Exploration

Business Analysis

Query Reports

Mobile

GP UAP

Big Data Reference Architecture

Page 24: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

24 © Copyright 2012 EMC Corporation. All rights reserved.

Why SAP HANA?

• Business Requirements – Heavy Reporting Needs during EOQ Quote to Order to Ship Business

Process

– Eliminate performance risk during EOQ – operational reports on ECC

– Meet critical real time reporting requirements

• Considerations: – SAP Suite Accelerator

– BW on HANA

– SAP HANA Modeling Studio

– All Considerations Require SAP System Landscape Transfer (SLT) to replicate ECC data to HANA Appliance

Page 25: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

25 © Copyright 2012 EMC Corporation. All rights reserved.

Proposed Propel Landscape w/ HANA

SAP ERP Prod

SAP HANA Production

SAP HANA Modeling Studio

BI Clients PRD

Production

SLT

PRD SAP HANA Database

SAP ERP QA

SAP HANA QA

SAP HANA Modeling Studio

BI Clients QA

QA / Performance

SLT

QA SAP HANA Database

SAP ERP DEV

SAP HANA DEV

SAP HANA Modeling Studio

BI Clients DEV

Development

SLT

DEV SAP HANA Database

Page 26: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

26 © Copyright 2012 EMC Corporation. All rights reserved.

Propel Business Continuity Disaster Recovery

ERP

Integration

App App

App App

App MS

App App

App App

App Oracle

App App

App App

App App

App App

App App

App App

App App

App App

App App

ERP

Integration

App App

App App

App MS

App App

App App

App Oracle

App App

App App

App App

App App

App App

App App

App App

App App

App App

VMware SRM and

EMC SRDF For

Disaster Recoverability

Hopkinton Durham

SRM for App VMs

SRDF for Storage

Page 27: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

27 © Copyright 2012 EMC Corporation. All rights reserved.

Faster Provisioning of SAP Infrastructure Maximize Performance at Lowest TCO

• Faster provisioning without downtime – Track and adjust SAP workloads across

storage tiers automatically – Ex: 22% lower cost/GB and 37% less

power with better performance

• Handle unpredictable spikes in demand – Insert flash drives between memory and

underlying storage pools – Ex: 300% more performance

(read/process/update) with 50-72% less storage

SAP SAP SAP

Virtual Server Virtual Server Virtual Server

FC

SATA

Virtual Pool

Flash

Page 28: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

28 © Copyright 2012 EMC Corporation. All rights reserved.

Agenda • EMC IT’s Cloud Journey

• The EMC PROPEL Project

• PROPEL Virtual Infrastructure

• Application Integration Cloud (AIC)

• Takeaways

Page 29: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

29 © Copyright 2012 EMC Corporation. All rights reserved.

SaaS Platforms

APPLICATION INTEGRATIONCLOUD

Social

Partners Mobile EMC

PRIVATE CLOUD

APPLICATION INTEGRATION

CLOUD

App Server vFabric

Data Fabric

Monitoring & Management

Integration, Batch, Web Services

Common Data Model

Legacy Apps

New Apps

Data Warehouse CRM ERP

E N T E R P R I S E A P P L I C A T I O N S

Page 30: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

30 © Copyright 2012 EMC Corporation. All rights reserved.

Application Integration Cloud—Overview

Application Integration Cloud (AIC)

– Legacy applications interact with AIC to get data in and out of SAP

– Multi data center deployment

– 100% virtualized – One skill set any cloud

▪ Supports private, public and hybrid cloud deployments

SAP

ACE

Gemstone

Infolease

… Oracle R12

Cybersource

Oracle 11i

AIC

Page 31: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

31 © Copyright 2012 EMC Corporation. All rights reserved.

EMC Application Integration Cloud Data Distribution

Spring Integration—EMC Application Integration Layer

Spring Batch Operational Data

Informatica 9/SAP BW (Data Warehouse)

Enterprise Resources

SAP—ERP Oracle 11i Salesforce.com Global Data Warehouse

SAP BW

Hyp

eric

HQ

—M

onitor

ing

and

Man

agem

ent

Progress Actional—

SO

A M

onitoring and Security

RPC Oriented (WS8) Batch Oriented Message

Oriented Object Oriented

Routing Transformation Connectivity Reliable Msging and Queuing

Service Composition

Batch Processing

Recover-ability

Manual Restarts

Parallel Processing

ETL Trickle Feeds

Universal Data

Recovery

Data Cleansing

Data Governance

Sonic M

Q—

Message O

riented Middlew

are (Inter company/cloud m

essaging) G

emfir

e—D

ata

Gri

d

Page 32: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

32 © Copyright 2012 EMC Corporation. All rights reserved.

AIC – High Level Overview

Page 33: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

33 © Copyright 2012 EMC Corporation. All rights reserved.

AIC—Integration Business Example

Integration Middleware

SAP Collect Process

Distribute 1

Distribute 2

Legacy 1

Legacy 2

Legacy 3 Distribute 3

Invoice

Page 34: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

34 © Copyright 2012 EMC Corporation. All rights reserved.

Agenda • EMC IT’s Cloud Journey

• The EMC PROPEL Project

• PROPEL Virtual Infrastructure

• Application Integration Cloud (AIC)

• Takeaways

Page 35: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

35 © Copyright 2012 EMC Corporation. All rights reserved.

Takeaways • Empower Business Transformation • Governance and Key Executive Alignment • Leverage this Opportunity to expand IT

Capabilities • Deep Engagement with SAP and VMware • Optimize End to End Business Flow • Challenge The Status Quo • Transform IT Roles with Focus on Deep

and Wide Architecture skills • Big Data = Big Opportunity • Significant Focus on Data Conversion • Don’t Forget BI • Expand The Conversation

Page 36: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

36 © Copyright 2012 EMC Corporation. All rights reserved.

EMC IT Proven

Customer Briefings

White Papers

Case Studies

Presentations

Blogs

www.emc.com/emcitproven

Page 37: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

37 © Copyright 2012 EMC Corporation. All rights reserved.

Q&A

Page 38: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture

38 © Copyright 2012 EMC Corporation. All rights reserved.

For more information • SAP TechEd Oct 15th-18th

– Project Propel Presentation Wednesday 10/17 @4.30pm – Expert Networking session and Cisco/EMC, SAP, VCE and VMWare joint events

• Google “Everything SAP at EMC” to find our EMC for SAP Community available for customerspartners:

• Everything SAP at EMC

• Contact – Global Lead - Henrik Wagner: [email protected] – East & Canada - Ken Saul: [email protected] – West - Christoph Streubert: [email protected] – Follow us on Twitter: @EMCSAP

Page 39: Our SAP Business Transformation Journey - Dell EMC · BIG DATA TRANSFORMS BUSINESS …and provides Trust for a common SAP architecture