ot #36 - datavisualisatie - gert franke (clever°franke)

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11 June 2013 CLEVER°FRANKE ONLINE TUESDAY

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Dit is de presentatie die Gert Franke van Clever°Franke gaf tijdens Online Tuesday #36 over datavisualisatie. Hij vertelde daarbij over de verschillende manieren van en uitdagingen bij het visualiseren van data.

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Page 1: OT #36 - Datavisualisatie - Gert Franke (Clever°Franke)

11 June 2013

CLEVER°FRANKE ONLINE TUESDAY

Page 2: OT #36 - Datavisualisatie - Gert Franke (Clever°Franke)

About us

CLEVER°FRANKE

2008

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About us

CLEVER°FRANKE

10

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About us

CLEVER°FRANKE

Utrecht,the Netherlands

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Interactive informationand data visualization

About us

CLEVER°FRANKE

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Our commissioners

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DESIGNING WITH AND FOR DATA

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Data is collected

everywhere...

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Data is collected

everywhere...

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Data growth

* In zetabytes

1 zettabyte = 1 million petabytes

1 petabytes = 1 million gigabytes

2009 2011 2015 2020

10

0

20

30*

Worldwide growth of

stored data.

Source: Reuters

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Amount of searches on

Google for the term:

‘Big Data’

2005 2007 2009 2011 2013

Source: Google

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Problem

But what to do as a

organization with all

this stored data?

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Access & analyze

Step 1

Act

Step 3

Communicate

Step 2

Solution

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CLEVER°FRANKE

Access & analyze

Step 1

Act

Step 3

Communicate

Step 2

Solution

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Communication

MessageSender Receiver

Data visualization

Data Goal

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Textual

• Social media

• Stories

Numerical

• Financial data

• Weather data

• Web analytics data

Imagery

• Flickr

• Security camera

• Movie

Input (data)

Sender

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Message

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Method

ACQUIRE PARSE FILTER VISUALIZE ENRICH INTERACTANALYSE

based on Computational Information Design by Ben Fry

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Method

ACQUIRE PARSE FILTER VISUALIZE ENRICH INTERACTANALYSE

based on Computational Information Design by Ben Fry

Page 21: OT #36 - Datavisualisatie - Gert Franke (Clever°Franke)

Method

ACQUIRE PARSE FILTER VISUALIZE ENRICH INTERACTANALYSE

based on Computational Information Design by Ben Fry

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1780 - 1781

Scottish export and import

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Statistical Atlas of the United States 1900

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The aggregate number of idiots

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Complaints NYC city council

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Flight patterns USA

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Cellphone activity Rome

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Functional

Up to date

Personal

Specific

Relevant

Tell a story

Important

Appealing

Data visualization

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Goals

MessageSender Receiver

Data visualizationMessage

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Make decisions

Viewing data in context

Finding patterns

Understanding a story

Getting inspired

ReceiverMessage

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Discover how consumers

use the internet to

research and purchase

products with the

Consumer Barometer

by Google and TNS

DESIGN AND REALIZATION | 2012

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Research

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Inspiration

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Inspiration

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Concept

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Testing

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Realization

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WEATHER CHARTS

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Gabriel FahrenheitAnders Celcius

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KNMI weather data

vs. weather sentiments

in social media by

CLEVER°FRANKE

SELF INITIATED | 2012

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Sketching digitally

Sketches

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714.843 social media berichten

Partners

Sentiment analyse

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CLEVERFRANKE.COM

Thank you.

@cleverfranke/cleverfranke

Any questions?