organic food movement unit 6. this week’s seminar definition of organic food discuss the organic...

Organic Food Organic Food MovementMovement

Unit 6

This week’s seminar This week’s seminar Definition of organic food Discuss the organic food movementWhat foods are labeled or considered

organic by the USDA?What are the USDA national labeling

standards for food producers who wish to label their foods as “organic”?

Organic Trade Association, 2008, Author. Retrieved Nov 22,2008 http://www.ota.com/organic/faq.html

What is Organic Food?What is Organic Food?

According to the Organic Trade Association (OTA),

“Organic refers to the way

agricultural products—food and fiber—are grown and processed.”


What is Organic Food?What is Organic Food?

“Organic foods are minimally

processed without artificial

ingredients, preservatives, or

irradiation to maintain the

integrity of the food.”


Organic Food FarmingOrganic Food Farming

“Based on a system of farming that

maintains and replenishes soil fertility without the

use of toxic and persistent pesticides and fertilizers.”


National Organic Standards National Organic Standards BoardBoard

"Organic agriculture is an ecological production management system that promotes and enhances biodiversity,

biological cycles and soil biological activity.

It is based on minimal use of off-farm inputs and on management practices that restore, maintain and enhance ecological harmony."


What does “Certified What does “Certified Organic” Mean?Organic” Mean?

“Food has been grown according to strict uniform standards that are verified by independent state or

private organizations.”

USDA Label is shown on package.


How are Foods Certified?How are Foods Certified?

“Certification includes inspections of farm fields and processing facilities,

detailed record keeping, and periodic testing of soil and water to ensure thatgrowers and handlers are meeting the

standards which have been set.”

USDA AGM Service, 2002, Author. Retrieved on Nov. 22, 2008 http://www.ams.usda.gov/AMSv1.0/ams.search.do?q=organic+crops&x=0&y=0

Organic Farm Plan FormOrganic Farm Plan Form

This form is used to have a certifying agent review your farm practices and determine whether your farm products meet organic labeling standards.

A submission of farm maps and field history and all other supporting documents (soil, tissue or water tests, rented or recently purchased land histories, etc.)


Who Regulates the Certified Who Regulates the Certified Organic Claims?Organic Claims?

“Organic Food Production Act of 1990

(OFPA) enacted by the federal government, set standards for

the production, processing and certification of organic food.”


Is the Organic Food Is the Organic Food Movement A Fad?Movement A Fad?

U. S. sales of organic food and

beverages have grown from $1 billion in 1990 to an estimated $23.6 billion

in 2008.

Organic food demand grows an average

of 18% each year.

Food Marketing Institute, June 2007.

Impact of Organic Food Impact of Organic Food MovementMovement

It’s estimated that ½ of all Americans

buy some organic foods. Fruit or vegetables — 44 percent.

Milk, yogurt or other dairy products — 30 percent. Cereals, breads, pastas — 29 percent.

Packaged foods such as snacks, beverages and frozen foods — 25 percent.

Eggs — 21 percent. Meats and poultry — 24 percent. Soups or sauces — 15 percent.

Wall Street Journal, Jan 16, 2007, B. McKay. Retrieved on Nov. 22, 2008 from http://online.wsj.com/article/SB116891484181777282.html

Organic FoodsOrganic Foods

Meat, poultry and milk must come from animals that are free of the growth hormones and antibiotics with access to outdoors.

Fruits, vegetables and grains must be grown on land free of prohibited synthetic fertilizers or sewage sludge, and genetic engineering.

Food Marketing Institute, June 2007.

Are Organic Food Better For Are Organic Food Better For You?You?

30% Higher in antioxidant levels than

conventional foods.

Pesticide free foods

Concern about safety due to lack of preservatives - Questionable


Pushing the Organic Food Pushing the Organic Food MovementMovement

Nov 2008 - OTA announced its

launching a public relations campaign that will reach more than 25 million consumers in 2009.

The campaign goal is to set the record straight and help consumers make

the educated choice.

Alice Waters – Organic, Local, and Alice Waters – Organic, Local, and Slow Food MovementSlow Food Movement

Over 35 years ago, Ms. Waters, chef of Chez Panisse, insistence on selecting foods for her restaurant that were local, organic, and seasonal was a precursor to everything from the organic movement, to farmers' markets, to foraging and educating children about what they eat.

Guardian News UK, 2007 Author. Retrieved on Nov 22, 2008 http://www.guardian.co.uk/environment/2007/may/02/food.foodanddrink

60 minutes interview with Alice 60 minutes interview with Alice WatersWaters

Copy and past this link into a new browser

http://www.wowowow.com/entertainment/60-minutes-alice-waters-and-antidote-fast-food-video-236251

Watch the 3 minute video and come back when it is over




Michael Pollan– Author of the Michael Pollan– Author of the following books:following books:

In Defense of Food: An Eater's Manifesto, 2008.Eat food. Not too much. Mostly plants.

The Omnivore’s Dilemma: A Natural History of four Meals, 2006.Looks at industrial food, organic or

alternative food, and food we forage ourselves

Michael Pollan website, 2008 Author. Retrieved Nov. 22, 2008 http://www.michaelpollan.com/

USDA AGM Service, Jan. 2003 Author. Retrieved on Nov. 22, 2008 http://www.ams.usda.gov/AMSv1.0/ams.fetchTemplateData.do?

template=TemplateA&navID=NationalOrganicProgram&leftNav=NationalOrganicProgram&page=NOPNationalOrganicProgramHome&acct=nop

USDA National Organic USDA National Organic Labeling StandardsLabeling Standards

For 100 percent Organic Labels: Must contain 100 percent organically produced

ingredients, not counting added water and salt.

"Certified organic by ____" or similar phrase, followed by the name of the Certifying Agent.




For Organic Labels: Must contain 95 percent organically produced

ingredients, not counting added water and salt. No Added Sulfites

Can have 5% Nonorganic sources Label can show term "Organic" to modify the product

name with X % Organic ingredients and USDA Organic certifying seal.




For "Made with Organic Ingredients": Must contain 70 percent organically produced ingredients,

not counting added water and salt. No Added Sulfites

Can have 30% Nonorganic sources Label can show term "Organic" to modify the product name

with X % Organic ingredients.

Can’t use USDA Organic certifying seal.

USDA AGM Service, 2008, Author. Retrieved on Nov. 22, 2008 http://www.ams.usda.gov/AMSv1.0/ams.fetchTemplateData.do?


USDA Accredited USDA Accredited Certifying Agents Certifying Agents

The USDA has granted 55 domestic and 40 foreign agents to certify foods as organic for food labeling.

USDA AGM Service, Nov. 2006, Author. Retrieved on Nov. 22, 2008 http://www.ams.usda.gov/AMSv1.0/ams.fetchTemplateData.do?


National Organic Standards National Organic Standards Board (NOSB) Board (NOSB)

Organic Foods Production Act of 1990 created NOSB whose member comprise farmers, processors, retailers, scientist, consumer/public interest advocates, environmentalists, and USDA accredited certifying agent from all four U.S. regions.

USDA AGM Service, Apr. 2008, Author. Retrieved on Nov. 22, 2008 http://www.ams.usda.gov/AMSv1.0/ams.fetchTemplateData.do?


National Organic Program National Organic Program (NOP) (NOP)

The OFPA and the National Organic Program (NOP) regulations require that agricultural products labeled as organic originate from farms or handling operations certified by a State or private entity that has been accredited by USDA.

USDA AGM Service, Apr. 2008, Author. Retrieved on Nov. 22, 2008 http://www.ams.usda.gov/AMSv1.0/ams.search.do?q=organic+crops&x=0&y=0

Organic Food Producer FactsOrganic Food Producer Facts

Does organic manure for organic plants have to come from organic animals? No!

Can reclaimed water be used on organic crops? As long as it meets state and federal guidelines, it can be used!

Closing ThoughtsClosing Thoughts

Is Organic farming good for the environment?

Are organic foods good for the environment?

What about the sustainable local food movement?

Many thoughts to ponder….

The “Dirty Dozen” The “Dirty Dozen”

Apples Celery Strawberries Spinach Nectarines Grapes

Potato Sweet Bell peppers Blueberries Lettuce Kale and Collards (tie)

And a few more … And a few more …

Fatty meats Coffee Wine Milk

Wrap upWrap up

We covered a key few concept of this week’s reading assignment.

Remember to make your contributions to the Discussion Board including 2 posts to your colleagues on 3 separate days.

Next week we will explore the globalization of food markets.

organic food movement unit 6. this week’s seminar definition of organic food discuss the organic...

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