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24 X NOMINATIONSMazda scoops four nominations in 2016 World Car Awards

4RX-VISION WINS At the 31st Festival Automobile International.

6 NEW SHOWROOM TOUR With our very own Maria Avery

10BUSY MONTH FOR NORTON WAY GROUPAM Awards 2016Sales & Aftersales Conference 2016Star of the Year 2015

8 MAZDA 3 Great car, great offers available

AWARD WINNING BEAUTYThe Mazda RX-Vision concept. Winner of the “Most Beautiful Concept Car of the Year” at the 31st Festival Automobile International.

norton way mazdaCONTACT DEALERISSUEMONTH SOCIAL

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FORECAST

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4 X NOMINATIONS IN WCOTY AWARDS 2016 Mazda has excelled at the 2016 World Car Awards, after being nominated for four different awards, which is more than any other manufacturer.

The all-new MX-5 and CX-3 have been named as finalists for the overall World Car of

the Year title, plus the MX-5 and CX-3 are listed as finalists for the World Car Design of the Year Awards 2016.

Launched last summer, the all-new Mazda CX-3’s style, quality and generous equipment tally help it stand out from other small crossovers in the market place. Available with 120ps and 150ps SKYACTIV-G petrol, plus 105ps SKYACTIV-D diesel engines, all versions of the sophisticated all-new Mazda CX-3 feature MZD-Connect with 7-inch colour touchscreen and Multimedia commander, while Sport Nav models are fitted with Mazda’s Active Driving Display system – a segment first head-up display system.

Having made its UK public debut at the 2015 Goodwood Festival of Speed, the fourth generation of Mazda’s iconic MX-5 has already claimed a host of influential awards including being named 2016 Japan Car of the Year, 2016 What Car? Best Convertible and 2015 Auto Express Roadster of the Year.

CX-3

Above: Mazda CX-3 feature MZD-Connect with 7-inch colour touchscreen.

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4 X NOMINATIONS IN WCOTY AWARDS 2016

With a choice of 131ps 1.5-litre or 160ps 2.0-litre SKYACTIV-G petrol engines, the nine model all-new Mazda MX-5 core range, has been enhanced with the launch of the limited edition all-new Mazda MX-5 Sport Recaro.

The lightest MX-5 since the iconic original, the all-new Mazda MX-5 is shorter, lower and wider than the outgoing car, with the smallest overhangs and lowest centre of gravity yet. These dynamic proportions combined with Mazda’s KODO: Soul of Motion design philosophy ensure the latest version of the all-new Mazda MX-5’s styling reflects its focus on driving pleasure in a uniquely contemporary and dynamic way.

The annual World Car Awards are judged by a panel of 73 leading automotive journalists and the winners will be announced at the New York International Motor Show on March 24th. Norton Way Mazda would like to wish Mazda the best of luck.

CLICK HERE TO READ THIS STORY ONLINE

MX-5

Above: Fourth generation MX-5 making it’s performance at Goodwood Festival 2015.

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The Mazda RX-Vision concept. Winner of the “Most Beautiful Concept Car of the Year” at the 31st Festival Automobile International.

THE AWARD FOR “MOST BEAUTIFUL CONCEPT CAR OF THE YEAR”GOES TO...

The success of the Mazda RX-Vision concept has continued into 2016, after winning ‘Most Beautiful Concept Car of the Year at the 31st Festival Automobile International. First revealed at last year’s Tokyo Motor Show, Mazda’s striking rotary-powered sports car concept wowed crowds at its global debut with its exquisitely proportioned dimensions and stunning lines.

The vehicle represents Mazda’s vision for the RX line, that hasn’t been in the manufacturer’s line-up since 2012. The concept shows Mazda’s determination to continue the RX name by delivering a vehicle with convention- defying technology that exemplifies Mazda’s challenger spirit. The vehicle is a striking rendition of its KODO: Soul of Motion design philosophy with flowing proportions, whilst paying tribute to Mazda’s heritage and vehicle characteristics.

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Share your most memorable moments with your Mazda on Facebook, Twitter, Instagram and use the Hashtag #MazdaMoments.

THE AWARD FOR “MOST BEAUTIFUL CONCEPT CAR OF THE YEAR”GOES TO...

#MAZDAMOMENTSThe RX- Vision beat off competition from the Bentley Exp10 Speed 6, Peugeot Fractal and Porsche Mission E at this year’s festival. Mazda’s international design chief, Ikuo Maeda accepted the award Tuesday evening together with Kevin Rice, Mazda’s European design director, Julien Montousse, his counterpart at Mazda North America, and Mazda designer Norihito Iwao.

The award was won due to the RX-Vision being the vehicle that embodied pure design creativity and emerging trends. It was one of the four grand prizes at the annual event, and the winners were chosen by a jury of experts and enthusiasts from the world of motorsports, architecture, fashion and design.

As ever we are very proud of our brand and the numerous awards that it continually wins.

READ THE FULL ARTICLE ONLINE

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CLICK TO WATCH A TOUR OF OUR NEW NORTON WAY MAZDA SHOWROOM WITH MARIA AVERY

OUR VERY OWN MARIA AVERY GIVES YOU A TOUR OF OUR NEW SHOWROOM!

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CLICK HERE FOR SOME FANTASTIC OFFERS ON THE MAZDA 3 FROM NORTON WAY

MAZDA 3driving fun that defies convention

to satisfy the modern motorist. Awarded a Red Dot Award in 2014 for its attractive looks, the car cruises close to the road and holds an aggressive, confident expression.

A FINELY CRAFTED FINISHThe stunning exterior design is backed up by an equally pleasing interior, which has been crafted for space and luxury. The comfortable sports seats also feature elegant upholstery, and every other surface is shaped from soft-touch materials, with satin chrome completing the appeal. Leather seats* add further sophistication, and the complete cabin arrangement unifies driver and vehicle for more rewarding motoring, while also placing you in stylish surroundings.*Available as standard on 165PS Sport Nav models, and optional on 120PS Sport Nav and 150PS Sport Nav Diesel models.

W ith Mazda’s award-winning KODO: Soul of Motion design language inspiring the redesign of the Mazda3 Hatchback, expectations

are high for the model. A few moments at the wheel will exceed these

however, as the driving experience is sporty yet refined, and swathes of cutting-edge technology are within easy reach of the driver’s seat. SKYACTIV Technology, internet connectivity, and outstanding fuel economy on top of this make sure the Mazda3 Hatchback will leave a lasting impression.

Overall, the Mazda3 Hatchback defies convention, and is therefore one of the most desirable models in the vehicle segment, particularly for its unique driver/car relationship.A STUNNING, AWARD-WINNING DESIGNHints at what the Mazda3 Hatchback can achieve are given across the exterior, and inside, ergonomics and functionality make sure it delivers in all areas

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SOPHISTICATED IN-CAR CONNECTIVITYComplete connectivity is offered for the first time by Mazda through the Mazda3 Hatchback. By linking a compatible smartphone with the car, you can access online services including Facebook and Twitter, and stay entertained by thousands of radio station choices with the cloud-based AhaTM app.

UNCONVENTIONAL SKYACTIV TECHNOLOGYAll of Mazda’s latest models defy convention, with SKYACTIV Technology ensuring remarkable fuel economy and low CO2 emissions from engines that also power forward confidently. Returns of up to 68.9mpg are possible from the 150PS SKYACTIV-D diesel manual transmission engine for running costs that cannot be matched by many, and there’s no lack of acceleration either.

SUPERB SAFETY PERFORMANCEThe Mazda3 Hatchback received a five-star safety rating from Euro NCAP for good reason – it’s one of

the safest models in its class. Built around an ultra-strong SKYACTIV-Body, the vehicle also features Smart City Brake Support which recognises and takes steps to avoid collisions at low-speed. Also included is an Active Driving Display which gives you a clear and safe view of hazard alerts.

Sounds good right? Then come test drive a Mazda 3 today with our fantastic team from our new showroom, simply click, call or visit to book your Mazda 3 test-drive.

MAZDA 3

CLICK HERE TO CALL AND BOOK YOUR MAZDA 3 TEST-DRIVE

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CLICK HERE TO READ THIS ARTICLE ONLINE

We have had another busy period across the group with plenty of different events and success from our employees. We thought this would be the perfect opportunity to give you a brief insight to what has been going on.

A group of 10 employees represented Norton Way Group at the AM Awards on the 11th February 2016 at The International Convention Centre in Birmingham. The evening was dedicated to acknowledging exemplary performance, innovation and high achievers in the industry.

The evening consisted of Award giving in 5 different sections: Digital Awards, Excellence in Business, Manufacturer Awards, Retailer Awards and Headline Awards. Norton Way Group successfully achieved nominations for 4 different awards: Best Sales Team (New or Used Cars), Best Fleet Operation, Best Dealership and Best Retail Group (Up to & including 10 sites). Sadly on the night we narrowly missed out on winning any awards but were highly commended for the Best Fleet Operation.

BUSY MONTH FOR NORTON WAY GROUP

AM AWARDS 2016

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Our quarterly employee awards came to a conclusion for 2015, with the Star of the Year award. Employees could nominate their colleagues for people that they feel had shone in 2015 and deserved recognition. After numerous nominations, the group eventually picked two winners - Michelle Payne, Group Payroll Manager and Anthony Barton, Chiswick Bike Parts Manager.

Michelle received 4 nominations for the award, with everyone commenting on her attitude, contribution to the company & the HR department and finally the big job of keeping over 380 employees happy by making sure they are paid correctly. Tony was commended for the amount of support he has given to his department over his 11 years at the company, it was noted his motorcycle parts knowledge is second to none! took the honour of winning both Sales Team and After Sales Team of the year.

SALES & AFTERSALES CONFERENCE 2016

STAR OF THE YEAR 2015

We held two conferences in February, one for our sales staff and the other for aftersales. The conferences were at Wembley Stadium, London, home of the England National Side. This meant the staff got the opportunity to take in the information from the conferences over a fantastic pitch side view and then take part in a stadium tour, giving everyone an access all areas pass.

The purpose of the conference was to discuss the company’s performance in 2015 with its staff and then to highlight some of the key achievers. Some of the notable winners included Russell Bull- Sales Executive of the Year, Michael Pluckwell- Walcott- Technician of the Year, Andrew Singh- Service Advisor of the Year, Andrew England- Parts Advisor of the Year and Clare Carverhill- Rourke- Telesales Advisor of the Year. Chiswick Honda also took the honour of winning both Sales Team and After Sales Team of the year.

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NU16 REG

THE WAIT IS FINALLY OVER!

PLATES ARE HERE

Speak to our sales team today for more information about our jaw dropping off ers and current available stock.

As a Mazda driver, you obviously appreciate the reliability, safety and overall driving satisfaction that are synonymous with the brand.

To compliment your Mazda experience, we would like to introduce you to the Norton Way Mazda service plan. Service Plan offers an easy and convenient way for you to budget for all of your vehicle’s scheduled servicing for the next, two, three or four years – frozen at today’s prices and without the worry of a bill to pay for.

Your vehicle will be maintained to the highest standards by manufacturer trained technicians, using only Mazda genuine parts and specialist diagnostic equipment.

Most people spread the cost of household bills over a period of time, why not your vehicles servicing?

M{ZD{SERVICINGSERVICING

As a Mazda driver, you obviously appreciate the reliability, safety and overall

Convenient payment options

Choose from one of our two easy ways to pay for your service plan:

1. Cash – Pay for your Service Plan in full using, cash, cheque, credit or debit card.

2. Direct Debit - Spread the cost with interest free monthly direct debit payments.

For example, choose from;Two Services over 20 monthsThree Services over 32 monthsFour Services over 44 months

Extras

• Free Registration to our 24 Hour Accident Management Programme

• 10% Discount on any accessories, including fi tting

• Free Courtesy Car^ or local collection and delivery service. Alternatively we offer an appointment based while-you-wait service.

• Free wash and vac on every service

• Free MOT with every Service Plan

• Priority Service - 72 hour Express Bookings*

So what next? Simply call our service team today on 01462 754 448 and we will help you set up a service plan that best suits your needs.

Norton Way MazdaNorton Way North, Letchworth Garden City,

Hertfordshire SG6 1BLwww.nortonwaymazda.co.uk

Tel: 01462 754 488