nicwars - a gamified quit smoking initiative
DESCRIPTION
NicWars Game Concept is my attempt to Gamify for Solution of the Problem of Smoking. Smoking is the Single Largest Preventable cause of disease and premature death. Based on a research from WHO, Tobacco users need help to Quit and most users want to Quit. The research also states that Counselling and medication can more than double the chance that a smoker who tries to Quit will actually succeed. NicWars is a game concept that attempts to assist people to help their smoker friends and colleagues quit smoking, slowly, steadily and surely.TRANSCRIPT
A Gamified Quit Smoking Initiativeby
Rajesh Shenoy@rajeshshenoy28
Gamified by Rajesh Shenoy 2
The Bitter Truth!
Tobacco kills 6 million people each year
Smoking related diseases cost the US $150 Billion each year
Every Cigarette smoked cuts about
5 Minutes of the smoker’s life
Second Hand Smoke kills
6,00,000 people each year
Heart Disease is the leading cause of death in
smokers.
Cigarette Smoke contains more
than 4,000 poisonous & carcinogenic chemicals
Every 8 Seconds someone dies of Tobacco use
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Smoking affects every part of the human body !!!
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But, there is Hope…
Smoking is the single largest
PREVENTABLE Cause of Disease and
Death
Among the smokers who are aware of the dangers
of tobacco, most WANT to QUIT
COUNSELLING and
medication can more than DOUBLE the
chance that a smoker who
tries to quit will SUCCEEDSource: WHO
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… and How Gamification Helps pg1
• A non-smoker takes up a social cause to help a friend quit smoking. BE THE HERO.
• The non-smoker, invites the smoker to join a game. He also invites other folks to join in to encourage the smoker to quit smoking. COMMUNITY.
• The smoker Abstains from Nicotine during his chosen short periods each day over a week. AUTONOMY, CHALLENGE.
• Each challenge overcome, the Folks applaud, this encourages the Smoker to make Progress. FRIENDS.
6
… and How Gamification Helps pg2
• Each level overcome, smoker earns a Warrior Status and Badge. BADGES, PROGRESSION TO MASTERY.
• Non Smoker Leaderboards (number of smokers being converted) & Smoker Leaderboards (levels cleared). LEADERBOARDS.
• Once a Smoker is converted, he can help another Smoker Friend to Quit – this way, the chances of him getting back to Nicotine are reduced. BE THE HERO.
• When people quit smoking, others will know, more smokers will fight the NicWars and WIN !!!.
Gamified by Rajesh Shenoy
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Help a friend… Make a DifferencePlayer takes Smoke Free Hours & Days
ChallengesInvite your smoker friend/player & you earn the Guru Badge
to the rescue… Player completes a challenge & earns a
Warrior Badge
Player chooses own Smoke Free time
Earn more Warrior badges as player
levels up
After player Quits completely, help
someone else
Gamified by Rajesh Shenoy 8
Help a friend… Make a DifferencePlayer takes Smoke Free Hours & Days
ChallengesInvite your smoker friend/player & you earn the Guru Badge
to the rescue… Player completes a challenge & earns a
Warrior Badge
Player chooses own Smoke Free time
Earn more Warrior badges as player
levels up
After player Quits completely, help
someone else
Gamified by Rajesh Shenoy 9
Help a friend… Make a DifferencePlayer takes Smoke Free Hours & Days
ChallengesInvite your smoker friend/player & you earn the Guru Badge
to the rescue… Player completes a challenge & earns a
Warrior Badge
Player chooses own Smoke Free time
Earn more Warrior badges as player
levels up
After player Quits completely, help
someone else
Gamified by Rajesh Shenoy 10
Help a friend… Make a DifferencePlayer takes Smoke Free Hours & Days
ChallengesInvite your smoker friend/player & you earn the Guru Badge
to the rescue… Player completes a challenge & earns a
Warrior Badge
Player chooses own Smoke Free time
Earn more Warrior badges as player
levels up
After player Quits completely, help
someone else
Gamified by Rajesh Shenoy 11
Help a friend… Make a DifferencePlayer takes Smoke Free Hours & Days
ChallengesInvite your smoker friend/player & you earn the Guru Badge
to the rescue… Player completes a challenge & earns a
Warrior Badge
Player chooses own Smoke Free time
Earn more Warrior badges as player
levels up
After player Quits completely, help
someone else
Gamified by Rajesh Shenoy 12
Help a friend… Make a DifferencePlayer takes Smoke Free Hours & Days
ChallengesInvite your smoker friend/player & you earn the Guru Badge
to the rescue… Player completes a challenge & earns a
Warrior Badge
Player chooses own Smoke Free time
Earn more Warrior badges as player
levels up
After player Quits completely, help
someone else
Gamified by Rajesh Shenoy 13
Help a friend… Make a DifferencePlayer takes Smoke Free Hours & Days
ChallengesInvite your smoker friend/player & you earn the Guru Badge
to the rescue… Player completes a challenge & earns a
Warrior Badge
Player chooses own Smoke Free time
Earn more Warrior badges as player
levels up
After player Quits completely, help
someone else
Apache
Ninja
Spartan
VikingAztec
Knight
Legionary
Samurai
The warriors fighting the NicWars
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NicWars – Challenges & Leveling Up
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NicWars – Challenges & Leveling Up
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NicWars – Challenges & Leveling Up
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The NicWars StoryThe Folks
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge
Challenge Completed
Congrats!
Good Work!
Awesome!
Badge Unlocked
STARTHERE
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The NicWars StoryThe Folks
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge
Challenge Completed
Congrats!
Good Work!
Awesome!
Badge Unlocked
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The NicWars StoryThe Folks
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge
Challenge Completed
Congrats!
Good Work!
Awesome!
Badge Unlocked
Gamified by Rajesh Shenoy 21
The NicWars StoryThe Folks
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge
Challenge Completed
Congrats!
Good Work!
Awesome!
Badge Unlocked
Gamified by Rajesh Shenoy 22
The NicWars StoryThe Folks
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge
Challenge Completed
Congrats!
Good Work!
Awesome!
Badge Unlocked
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The NicWars Story
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge
Challenge Completed
Congrats!
Good Work!
Awesome!
Badge Unlocked
The Folks
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The NicWars Story
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge
Challenge Completed
Congrats!
Good Work!
Awesome!
Badge Unlocked
The Folks
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The NicWars Story
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge
Challenge Completed
Badge Unlocked
The Folks
Congrats!
Good Work!
Awesome!
Gamified by Rajesh Shenoy 26
The NicWars Story
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge Challenge
Completed
Badge Unlocked
The Folks
Congrats!
Good Work!
Awesome!
Gamified by Rajesh Shenoy 27
The NicWars Story
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge
Badge Unlocked
The Folks
Congrats!
Good Work!
Awesome!
Challenge Completed
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The NicWars Story
The Player
The Guru
Invite
Accept
Accept
Invite
Take the Challenge
Challenge Completed
Badge Unlocked
The Folks
Congrats!
Good Work!
Awesome!
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The Guru LeaderboardPlayer Aztec Legionary Apache Samurai Ninja Viking Spartan Knight Guru
Aaron 4 3 2 3 10
Caleb 3 3
Bala 5 8
Dan 3 1 2
Sherry 4
Anna 1 1 1 1 1
Archie 3 1 2
Betty 2 1
• Shows the number of people the Guru is working on at any given time.• The leader has the maximum number of graduated Guru’s.
10
2
3
32
5
3
3
4
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The Warrior Leaderboard
Player Aztec Legionary Apache Samurai Ninja Viking Spartan Knight Guru
John Jack Tom Kelly Mac
• shows the progress of each warrior.
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The Warrior Leaderboard
Player Aztec Legionary Apache Samurai Ninja Viking Spartan Knight Guru
John Jack Tom Kelly Mac
• shows the progress of each warrior.
BADGES TO BE EARNED
BADGES EARNED
32
About Me
Rajesh Shenoy• 18 years experience in Software Delivery
and Quality Assurance. Have been studying and researching on Gamification for the past few months. I am very interested to use these techniques to enhance Employee & Consumer Engagement and Personal Well being.
• NicWars is my attempt to Gamify the “Quit Smoking” Initiative.
• Email: [email protected]• @rajeshshenoy28
Gamified by Rajesh Shenoy
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NOTES
The following slides provide more information on the gamification aspects of the game
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Notes pg1
• Bartle’s Player Types– Socializer– Achiever
• Game Mechanics in play– Badges– Challenges– Progression To Mastery– Leaderboard– Feedback– Be the Hero
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Notes pg2
• Autonomy for the Smoker, he can choose the Smoke Free Hours in the day.
• There is an option of Boo’ing by the Guru and the Folks, if the Warrior cheats.
• A Cheating Warrior may be demoted by the Folks and the Guru because he brings dishonor to the clan.
• Once a Smoker reaches the Guru level, he will be encouraged to accept a smoker to convert. This way the social pressure keeps him away from cigarettes
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Notes pg3
• The Empty Bar Problem, will be resolved by self motivated Smokers (Achievers), who can take up the challenges and level up. The Social Good will motivate them to further the cause and get more people to play the game.
• This project has been created for completion of the Gamification Level 2 Course.
• I have googled and downloaded the pictures used in this presentation, Copyright belongs to the respective owners, infringement is not intended.