new digital system for shopping malls
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MALL IS FAR BEYOND THE WALLS NEW DIGITAL SYSTEM OF INTERACTION
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SHOPPING MALLS WERE IN DANGER OF EXTINCTION!
AT THE TURN OF THE DECADE
BATTLE FOR CUSTOMERS 3
Shopping Malls E-commerce
vs.
THE PLACE TO SHOP THE PLACE TO BE
FUNENTERTAINMENT
JOY
MALLSSURVIVED!
LEISURE
Innova&ve malls are incorpora&ng value-added elements, such as art centers, concert places, spas, fitness clubs, and eco markets. These services provide a high level of leisure and entertainment
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The Winner has to change
IT’S HOW THEY SHOP IN MALLS NOWToday people see the world through mobile phones
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2. Share impressions
socially
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*According to Cisco Report 2015
1. Google before
purchase
(WI-FIIS BECOMING A MUST-HAVE
)
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NEW SOLUTIONS TO NEW CHALLENGES 6
Communicate thousands of people who think of making a purchase
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PlaOorm to interact
with Customer
&
Hi-speed Wi-Fi
network
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AddiTonal income for Mall
,
Boost people to Point of
Sales
UNIQUE COLLABORATIONIn the space of your Shopping Mall
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*2015 Cisco Report
WI-FICYBER
COUPON™
We create high-speed networks in Malls
Mobile Seller-to-Customer Interac&on PlaDorm!
UNION OF POWER!-
)SYMBIOTIC ALLIANCE
INNOVATIVE TECHNOLOGICAL SOLUTIONWi-Fi networks of latest standard 802.11ac
Easy & user-friendly
Fast & unlimited
Super high-speed
Safe & reliable
1GB
People of today see the world online via their phones. Let them experience wi-fi they have never experienced before!
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*SpeedTest in our Wi-Fi network, Russian Federa?on
CYBERCOUPON™
9SYSTEM OF DIRECT INTERACTION
CUSTOMERVENDOR
RIGHT IN THE
PLACE OF PURCHASE
1 APP
IN WI-FI OF MALL
ONLY
Get Customers’ AZen&on&
Boost them to the point of sales!
Find in a Shopping Mall a thing you like, touch and try it
&get a coupon to your mobile!
BENEFITS OF WI-FI
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0+ Traffic is provided by telecom sponsor of the the network
Free traffic
2 Our team is there for you to supervise the run of project
24/7 support
| Big Data analy?cs is the most powerful marke?ng tool
Big Data
♥ You give customers what they need, they give love in return
Loyalty
Let’s make your Mall work for you in even more ways
AddiTonalMoneTzaTon
In Shopping Malls
BENEFITS OF THE CYBERCOUPON™ In the Wi-Fi networks of Shopping Malls
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It’s a premium audience, the average visit to the shopping
mall is 80 - 150 minutes
Audience and TmeEach connec?on is a contact with
the adver?ser. You and the client are one-on-one in his/her smartphone
Direct contactInterac?ve communica?on with the
user, who will interact with your ad’ by our scenario on his phone!
High involvement
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Aaron Cuker, CEO, Cuker Interac;ve
Jon S;ne, Retail, Cisco
Consul;ng Services
"Today's mobile phone is a remote control for shopping”
6”Nowadays smartphones are consumers’ shopping companions, with 84 percent of shoppers using their devices to shop while in-store”
6 “With an increasing percentage of shoppers connec;ng to WiFi on their smartphones as they shop, retail WiFi sponsorship represents a massive opportunity to engage interested users on their own devices right at the point of purchase”
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“We are crea;ng showrooms so retailers have a chance to showcase their products”
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THE EXPERTS SPEAKThey know what they speak about
Sebas;an Tonkin, CEO, Cloud Nine
Jill Renslow, vice president,
Mall of America,
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JOINCYBERCOUPON™
running on Wi-Fi in Shopping Malls
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