navigating today's mortgage environment (credit union conference presentation slides)

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Navigating Today’s Mortgage Environment Tools and techniques for Successful Originations Company Confidential ©2011 Genworth Financial, Inc. All rights reserved.

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Are you looking to attract and retain new members through your mortgage lending programs? Of course you are! This presentation from NAFCU’s 2012 Strategic Growth Conference takes a look at the current consumer, creating a growth business plan, free resources for tracking lending trends, conducting an internal mortgage product analysis and how you can use social media to generate mortgage borrowers. Contact info at: www.nafcu.org/genworth

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Page 1: Navigating Today's Mortgage Environment (Credit Union Conference Presentation Slides)

Navigating Today’s Mortgage EnvironmentTools and techniques for Successful Originations

Company Confidential ©2011 Genworth Financial, Inc. All rights reserved.

Page 2: Navigating Today's Mortgage Environment (Credit Union Conference Presentation Slides)

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Facing A Situation

C

A

L

hange It

ccept It

eave It

Embrace Acceptance for Success

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Consumer

Your Father’s Oldsmobile Has a FlatUS Consumer Trends

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5www.smartermi.com

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7NMLSConsumerAccess.org

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LinkedIn.com

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11Stik.com

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Techno GeekIs there an App for You?

US Consumer Trends

Consumer

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16Topappcharts.com

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17Topappcharts.com

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18Cardmunch.com

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19Facebook.com/marketplace

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Easy GreenieUS Consumer Trends

Consumer

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23DSIREUSA.org

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Nice Guys Finish FirstUS Consumer Trends

Consumer

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Peter Pan Still Lives HereUS Consumer Trends

Consumer

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Referrals

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Just helped a wonderful family get into a new home in the Bedford area. What an awesome neighborhood. I know they are going to love it. So happy for them.

All Postings Must Comply with State and Federal Law and Your Company’s Social Media Policy

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Congratulations on your new home. I know you are going to love it. You have a wonderful family and I wish you the best. Enjoy that big backyard.

All Postings Must Comply with State and Federal Law and Your Company’s Social Media Policy

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C0nsumer

My Dollar – Your Non-centsNewsletters

US Consumer Trends

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Newsletters

Identify Yourself

Your Specialty- How You Help Borrowers

How Much Business You Do

How to Help Yourself Financially-

Tax Tips

Energy Saving Tips

Not Reporting What the Fed Fund Did

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Newsletters

How to Help Yourself Financially-

Tax Tips

Energy Saving Tips

Not Reporting What the Fed Fund Did

Something Fun and Social-

Recipes

Planning a Holiday Party

Discounts From Partners (Make RESPA Compliant)

Identify Yourself

Your Specialty- How You Help Borrowers

How Much Business You Do

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Accept

Accept Your Success

MI Is Back

Approvals – Little Money DownCompetitive Monthly Payment TodayLowest Monthly Payment TomorrowTax BenefitsJob Loss ProtectionHomeBuyer PrivilegesHomeowner Assistance for Borrowers in Trouble

MI Benefits the Borrower

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38mortgageinsurance.genworth.com/cu

*This Is a Summary Only. Other Restrictions and Requirements May Apply. Consult the GNW Underwriting Guidelines for Complete Details and Guidelines. Ask Questions to Your Account Rep or 800 444.5664.

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Contact Info Steve Richman [email protected] 919 870-2519

Please Join Me – LinkedIn: www.linkedin.com/in/steverichman Facebook: www.facebook.com/stevelrichman

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Legal Disclaimer Genworth Mortgage Insurance is happy to provide you with these training materials. While we strive for accuracy, we also know that any discussion of laws and their application to particular facts is subject to individual interpretation, change, and other uncertainties. Our training is not intended as legal advice, and is not a substitute for advice of counsel. You should always check with your own legal advisors for interpretations of legal and compliance principles applicable to your business.

GENWORTH EXPRESSLY DISCLAIMS ANY AND ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WITHOUT LIMITATION WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE, WITH RESPECT TO THESE MATERIALS AND THE RELATED TRAINING. IN NO EVENT SHALL GENWORTH BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, PUNITIVE, OR CONSEQUENTIAL DAMAGES OF ANY KIND WHATSOEVER WITH RESPECT TO THE TRAINING AND THE MATERIALS.

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