national ffa convention and expo
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24 Page BrochureTRANSCRIPT
2013
National FFAConvention & Expo
Oct. 30 - Nov. 2Kentucky Exposition CenterLouisville, Ky.
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2013
www.FFA.org/Expo
More than 56,167 attend the annual National FFA Convention & Expo, including students,teachers, school administrators, former FFA members and guests from throughout thecountry. The event is the nation’s largest annual gathering of students. These individualsare your future consumers, employees, leaders and decision makers.
National FFAConvention & Expo
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2013
“As an exhibitor at our Expo, you are an important part of the process that transforms FFA members into productive, goal-oriented and industry-dedicated individuals. Today’s FFA members are the future of agriculture. You will help them on their journey through your presence, experience and engagement at the Expo.”
Dwight ArmstrongCEO, National FFA Organization
www.FFA.org/Expo
The exhibit portion of the 2013 National FFA Convention & Expo will span more than290,000 square feet of space inside Kentucky Exposition Center in Louisville. More than400 exhibitors will have countless opportunities to engage FFA members, teachers, administrators and guests throughout the three-day Expo.
National FFAConvention & Expo
®
2013
www.FFA.org/Expo
Showcase your brand at the country’slargest annual student gathering.At the Expo, your company can establish itself as a solid supporter of FFA. Your representatives will have thousands of opportunities throughout the three-day event to meet future consumers, employees and leaders. As an exhibitor, you’ll have direct contact and interaction with a growing youth market.
Our audience is important to you.
FFA members are trained in leadership, goal setting, consensus building and problem solving. Members represent family farms, small business, urban agriculture and corporate enterprise. They are students who are not afraid to work and who know what it means to make a profit. Members represent an audience vital to your company’s future success. Collectively, FFA members earn $4 billion annually through their hands-on work experience.
National FFAConvention & Expo
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"FFA is an extremelyvaluable organization.Its youth are so veryimpressive and I encourage other businesses to be a part of this excitingExpo."
LeAnne LeBlancTransCanada
2013
www.FFA.org/Expo
National FFAConvention & Expo
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“The main reason we attend the Expo is toraise awareness for ourbox-top redemption program. This year, we awarded $44,000 to FFA chapters across the country."
Vaughn HobbsDistrict Sales Manager, WIX Filters
Exhibit and engage thousands of future consumers and employees.As an exhibitor at the Expo, your company or organization will have countlessopportunities to build awareness of your brand, showcase your latest productsand services, interact with attendees who have a vested interest in your operations and recruit future employees and loyal consumers of your brand.
A glance at Expo attendees• 49,280 National FFA Convention & Expo attendees
are students between the ages of 12 to 21• 4,480 attendees are former FFA members and agriculture
and science teachers• 2,240 are school administrators and guests• 21,840 live in small-town areas• 19,040 live in urban and suburban areas• 15,120 live in rural farm areas
2013
www.FFA.org/Expo
“I'm amazed by the knowledge these FFA Members retain intheir specialty areas. Our sponsorship and exhibiting at the Expo allows Stihl to share its brand passion with America’s futureleaders."
Roger PhelpsStihl
National FFAConvention & Expo
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Find talent your company seeks at the Expo's Career Fair.The Career Fair provides a venue in which the organization can deliver a keyelement – career success – to FFA members. The intent is to bring collegiateand alumni members with potential employers together to interact in an informal setting with the opportunity for recruitment and networking.
The Career Fair will be located on the Expo floor in the Kentucky Expo Centernext to the Collegiate Connection and Alumni Nation areas.
A glance at Expo attendeesEthnicity and Gender Statistics
4% African American
2% Native American
15% Hispanic
79% Caucasian
42% Female
58% Male
2013
“We're excited to be able to get in front of our future customers on a national scale. The Expo is a wonderful opportunity for us to create brand awareness."
Julie ReynoldsExecutive Assistant, Brandt
www.FFA.org/Expo
National FFAConvention & Expo
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Maximize your Expo exposure with advertisingand sponsorship packages.• Sponsor the National FFA Convention & Expo attendee registration• Advertise in the National FFA Convention & Expo Guide Book• Advertise on the National FFA Convention & Expo website• Promote your booth on the National FFA Convention website and mobile app• Stand out on the exhibit floor as a leader in your industry by sponsoring one of the areas of the show• Be seen by thousands more as part of our virtual National FFA Convention & Expo
Customized sponsorship opportunities are available.
We’re happy to work with your company to find a customized sponsorship opportunity tailored to your marketing needs and budget. We look forward to working with you to develop a rewarding program for your company and our members.
2013
www.FFA.org/Expo
National FFAConvention & Expo
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"FFA members will be conducting the research and businessof agriculture in the future. There’s a lot of talent here at theExpo.”
Kathy SehnertMonsanto
As an Expo exhibitor, you will receive:
• 8’ back drape and two side drapes for all linear booths• One black and white exhibit identification sign• Unlimited name badges granting complimentary admission to workshops,
general sessions and convention and alumni activities• Heightened presence within a new, interactive Expo floor plan accessible
by all attendees• A company listing on the National FFA Organization’s website• An online exhibitor, company and product listing on the new National
FFA Convention & Expo website• A company listing on the National FFA Convention & Expo mobile app• A company listing in the official National FFA Convention & Expo Guide Book• Access granting exhibit staff to attend receptions, breaks and special events
inside the exhibit hall
Our goal is to maximize student experiences and exhibitors' brand exposure.The Expo’s primary goal is to introduce attendees to hundreds of businesses and organizations that offer industry-leading products, services and career opportunities while maximizing each exhibitor’s brand exposure and ability to individually and meaningfully engage visitors to their displays.
2013
www.FFA.org/Expo
National FFAConvention & Expo
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2013 National FFA Expo and Shopping Mall
Kentucky Exposition CenterLouisville, Ky.
2013
Animal SystemsExhibitors in this area are involved in the study of animal, includinglife processes, health, nutrition, genetics, management and processing, through the study of small animals, aquaculture,livestock, dairy, horses and poultry.
Agribusiness SystemsExhibitors in this area are involved in the study of business principles – management, marketing and finance – and their application to enterprises engaged in agriculture, food and natural resources.
Food Products and Processing SystemsExhibitors in this area are involved in product development, quality assurance, food safety, production, sales and service,regulation and compliance and food service within the food science industry.
Natural Resource SystemsExhibitors in this area are involved in conservation of soil, water,wildlife, forestry, air and other natural resources management.
FFA study programs are broken out into eight distinct career pathways to help FFA members focus on their area of interestand increase their expertise. The Expo utilizes these career pathways to segment exhibitors and guide FFA members throughouttheir Expo experience to exhibitors focused on a member’s individual pathway of study.
Environmental Service SystemsExhibitors in this area are involved in the study of systems, instruments and technology used in waste management and their influence on the environment.
Power, Structural and Technical SystemsExhibitors in this area are involved in agricultural equipment,power systems, alternative fuel sources, precision technology,woodworking, metalworking, welding and project planning for agricultural structures.
Plant SystemsExhibitors in this area are involved in plant life cycles, classifications,functions, structures, reproduction, media and nutrients andgrowth and cultural practices through the study of crops, turfgrass, trees and shrubs and ornamental plants.
Biotechnology SystemsExhibitors in this area are involved in data and techniques of applied science for the solution of living organisms’ problems.
Take advantage of our unique approach to guide student experiences.
www.FFA.org/Expo
National FFAConvention & Expo
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Shopping MallShopping Mall is the Expo destination for great souvenirs, teaching tools, FFA chapter supplies, FFA merchandise and more. The mall also features merchandise from more than 20 companies, including John Deere, Cowpokes, SouvenirShirts, Farm Boy, Wire Works Custom Jewelry and more.
Alumni NationAlumni Nation is an area of the Expo that hosts exhibitorsspecifically seeking connections with former FFA members.Nearly 5,000 square feet of prime exhibit space on the main entrance aisle of the Expo comprises Alumni Nation. More than 6,500 former FFA members visit Alumni Nation each year during Expo.
Teachers’ WorldTeachers’ World provides exhibitors the opportunity to connectwith agriculture and science teachers who have direct contact to 557,318 FFA members. More than 4,000 secondary teachersattend the Expo and are buyers of your products and services –they’re also your link to future buyers and employees.
Collegiate ConnectionCollegiate Connection provides an opportunity to showcase yourschool or university to Expo attendees. Collegiate Connectionfeatures 100 schools and more than 20,000 square feet of exhibitspace on the Expo floor.
AutoWorldAutoWorld is a dedicated exhibit area of the Expo focused on the automotive, motorsports and racing industries. Exhibitors showcase their latest products and engage visitors, who are encouraged to participate in interactive displays and discuss industry specifics with exhibitors.
Be sure to check out the following Expo destinations.
2013
www.FFA.org/Expo
“FFA members attending the Expo are so muchfun and eager to learn about opportunities. Beingpart of FFA teaches students amazing qualitieslike work ethic, generosity and curiosity thatwe’re looking for in future employees."
Erin JonesStaffing Specialist, CSX
Become an exhibitor today.Showcase your brand. Help educate and inform FFA members about their future. Engage people committed toyour industry, products and services. Talk face to face withyour company’s future consumers and employees.
National FFAConvention & Expo
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Exhibitor Pricing
Corporate 10’ x 10’ booth$1,500 eachWe offer discounted pricing for eight booths or more. Contact us for details.
Government 10’ x 10’ booth$1,100 each
Career Fair$1,500 each for corporations$610 each for government or nonprofit agencies
Non-profit and college/university 10’ x 10’ booth$610 each
Retail BoothContact us for pricing.
Contact us today to reserve your space.Call us toll free at 888-332-2589 and choose Option 1 for Exhibit Sales. Visit us online at www.FFA.org/Expo.
Bryan KelleySenior Exhibit ManagerDirect: 317-802-4455, Ext. 3Toll free: 888-332-2589Fax: [email protected]
Nick RadivanExhibit Sales ManagerDirect: 317-802-4370, Ext. 1Toll free: 888-332-2589Fax: [email protected]
More marketing and sponsorship opportunities are also available.
www.FFA.org/Expo
2013
National FFAConvention & Expo
®
6060 FFA Drive P.O. Box 6060
Indianapolis, IN 46268-0960
Connect with us
The National FFA Organization is a national youth organization of 557,318 student members as part of 7,498 local FFA chapters in all 50 states, Puerto Rico and the Virgin Islands. The FFA mission
is to make a positive difference in the lives of students by developing their potential for premier leadership, personal growth and career success through agricultural education.
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2013 National FFA
Convention & Expo®
FFA.org/Expo