myntra customer expectation
TRANSCRIPT
PRESENTED BY,
GROUP 3
Varsha- 131202056
Niriksh- 131202037
Ankita Tiwari – 131202078
Abhilash- 13120202
Pushparaj- 1312020
Abhijit Gowda- 1312020
Akshatha Shenoy - 131202034
COMPANY PROFILE
Myntra.com is one of the first online fashion shopping retailer.
Started in 2007
Headquartered in Bangalore, Karnataka.
On 22nd May 2014 Flipkart acquired Myntra.
In 2011, Myntra launched its first and quite stylish TV commercial.
CUSTOMER EXPECTATION
Ideal expectation or desires.
Normative expectations
Experience based norms
Acceptable expectations
Myntra.com is an aggregator of many brands.
Website is based on procuring merchandise from various brands.
Myntra.com offers nearly 50,000 products from more than 600 Indian and international brands .
It ships about 5 million goods per month by hosting around 3,000 sellers.
Satisfied expectation
Webpage is very attractive.
Wide variety of products in all the sections
Easily available in search column
Trusted Brands.
Good deals on products (365 days discounts)
User friendly interface.
Quick Delivery as promised
Packing is well finished.