my trend talk at b2ulectures (thanks to hello space)

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Tom Palmaerts Trendwatcher Partner at Trendwolves www.trendwolves.com www.tompalmaerts.com Talk to me slow: mail [email protected] fast: twitter @palmaerts friendly: facebook.com/tompalmaerts talk business: linkedin.com

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B2U Lectures at Leuven school of business & economics

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Page 1: My trend talk at b2ulectures (thanks to Hello space)

Tom Palmaerts Trendwatcher

Partner at Trendwolves www.trendwolves.com

www.tompalmaerts.com

Talk to me slow: mail [email protected] fast: twitter @palmaerts friendly: facebook.com/tompalmaerts talk business: linkedin.com

Page 2: My trend talk at b2ulectures (thanks to Hello space)

Gen I, Z or HD

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Peter Hinssen

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Disruptive technology music industry

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Disruptive technology financial market

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Disruptive technology financial market

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Disruptive technology Car industry

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Disruptive technology Car industry

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Disruptive technology Retail industry

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Disruptive technology Sports Industry but also Assurance industry

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Disruptive technology privacy

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Disruptive technology Love industry

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Trend top 10: nr 10 Total Lost twitter @[email protected]

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APOCAHOLISM

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APOCAHOLISM AND GENERATION ZOMBIE

The end of the world was taken seriously in 2012. For as long as 50 years, we have been receiving warnings of population explosions, famine, plagues, energy crises, shortages of minerals, water wars, thinning ozone, acidifying rain, nuclear winters, Y2K bugs, mad-cow epidemics, killer bees, sex-change fish, cell phone-induced brain cancer epidemics and climate catastrophes. And then at last, it was time for the cherry on top: the world’s final game over.

It’s hard to believe how the whole world listened to apocalyptic screamers of doom and gloom. And those who did not listen will certainly have seen the odd zombie passing by on their TV screen, in the newspaper or down the street on Halloween. Zombies were a real hype among young people. Horror has been popu-lar with youngster for a while now. They are used to continuously receiving impulses and love being frightened once in a while.

The following is a small impression of the doom craze, the most extreme example being the Doomsday Preppers. Because, honestly, who would want to be a sole survi-vor in a world ruled by the scum you see here?

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Tota

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© A Little Bit Zombie/Apocalypse redemption/Dead Cold/Dead Island/Dead Rising/Dead Season/Evil Dead/I Am A Hero/I Love Sarah Jane/Lollipop Chainsaw/Pride and Prejudice and Zombies/Rec 3 Genesis/REC 4 apocalypse/Red Dead Redemp-tion Undead Nightmare/Resident Evil Retribution/Silent Hill Revelation 3D/The 4th Reich/The Walking Dead/Warm Bodies/Winter Of The Dead Meteletsa/World War Z/Zombie/Zombie Massacre

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twitter @[email protected]

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�30

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Everything is fucked, everything is ok

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Take a break twitter @[email protected]

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Craftsmanship - Skills focus twitter @[email protected]

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Craftsmanship - Startup mentality twitter @[email protected]

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Me branding

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Micro business

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Craftsmanship - Intrapreneurship twitter @[email protected]

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trend usership and accessibility

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trend focus on Quality

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trend repair manuals twitter @[email protected]

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Harder Better Faster

Stronger

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nicer Better slower

Stronger

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Curated retail

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Subscription based retail

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THANKS

Tom Palmaerts Trendwatcher

Partner at Trendwolves www.trendwolves.com

www.tompalmaerts.com

Talk to me slow: mail [email protected] fast: twitter @palmaerts friendly: facebook.com/tompalmaerts talk business: linkedin.com

Nicer better slower stronger