mr. marwan maarouf's presentation at qitcom 2011 | session 2 | day 1
TRANSCRIPT
May, 2011
National Digitization
2ictQATAR 2
National Digitization
Qatar’s Arabic Digital Content Cluster
National Content Digitization
3ictQATAR3
1234
Infrastructure
Enablers
Digital
Content
Cluster
Provide bandwidth and connectivity
services at subsidized prices
Provide VC funding / grants and incubation
services to support innovation in identified
digital content focal plays
Enable digitization and rights management
support for tenants and external
stakeholders
Offer one-stop-shop for facilitation of
government procedures (business set up
services), property management services,
admin and IT support
Coordinate licensing and regulation of
companies within cluster and linked
to digital content production and
distribution
Source: Booz & Company analysis
The digital content cluster would require the full range of support services while leveraging Qatar’s enabling environment
Digital Content Cluster - Required Services and Enablers
Laws & Regulation
4ictQATAR 4
National Digitization
Qatar’s Arabic Digital Content Cluster
National Content Digitization
5ictQATAR5
Strengthening national content involves content digitization and creation
National Digital Content - Main Scope of Activities
Convert content in print or analogue format to digital format and publish it online
Existing print or analogue content could be in text, image, audio or audiovisual
format
Objective of conversion is to preserve information and make it openly accessible
to the public
Digital conversion requires the collaborative efforts of several stakeholders,
standardization of digital formats, preservation for online digital content and
adequate funding
Content Digitization
Conversion to
Digital Content
Facilitate and incentivize creation and publishing of born-digital content by
individuals (user generated content), media companies and other public and
private sector entities
Objective of digital content production is to fuel the digital content ecosystem
and meet the demand of increasingly growing online users
Digital content production can be incentivized through funding, new business
models/monetization, requires human capital development and existence of
enabling infrastructure, policies and regulation
Content Production
Creation of Born-
Digital Content
6ictQATAR6
Government role to enable/mandate content digitization and creation differs based on relevant sources of content
Relevant Sources
of ContentGovernment Role Funding Mechanism Type of Access
Social and Interest
GroupsEnabler for content creation
Government subsidies in cases where
commercial models not adequate to
ensure open access
Open access
Premium charges
may apply for
customized UGC
EntertainmentEnabler for both content digitization
and creation
Mainly driven by commercial models (e.g.
revenue share and ad-funded models)
Mostly based on
access charges
News and SportsEnabler for both content digitization
and creation
Government subsidies, with special focus
on local press
Commercial models
Local press on open
access
Charges may apply
on premium content
Heritage and
Culture
Mandate digitization for transcripts,
historical document, museums
exhibits
Funded mainly by government subsidies
Commercial models possible for online
museum exhibits
Open access
Academic and
research
institutions
Mandate a percentage of
books/thesis/reports to be digitized (e-
library)
Government subsidies
New business models as “digitize on
demand”
Open access
Charges may apply
on premium content
Government (e.g.
archives,
legislation)
Mandate digitization (to a certain
extent) and enable online content
creation
Government subsidies Open access
Business
Enabler for content creation and
content digitization, as applicable (e.g.
businesses financials, commercial
data)
Commercial models
Subsidies may apply for SMEs
Charges may apply
on content access
Health
Mandate digitization of health records,
research etc. / enable online content
creation
Government subsidies Open but
secured/confidential
access
Government Role, Funding Mechanism and Type of Access
Source: ictQatar Interviews, Booz & Company analysis
1
2
3
4
5
6
7
8
7ictQATAR7
A comprehensive framework is used to define the national content digitization strategy addressing typical challenges
National Content Digitization Strategy Framework
Description
Access and use:
– Permission rights
– Awareness
– Demand stimulation
Incentives models:
– Funding mechanisms
– Partnerships models
– Reward and recognition
Human capital:
– Digitization effort - manpower
– Digital media curriculum
Policies and regulations:
– User/content protection
– Digitization mandate
Infrastructure and standards:
– Interoperability standards
– Content Distribution Network (QNBN)
– Cloud Servers
– ICT Penetration
A
B
C
D
E
National Content Digitization Framework
Access
and Use
Digital
Content
Human
Capital
Incentives
Model
Policies and Regulations
Infrastructure and Standards
A
C B
D
E