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Presentor :Gigi Tang Instructor: Terasa Hsu Date: May 11, 2015 Predicting Movie Prices Predicting Movie Prices Through Dynamic Social Through Dynamic Social Network Analysis Network Analysis 1

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Presentor :Gigi Tang Instructor: Terasa Hsu Date: May 11, 2015

Predicting Movie Prices Predicting Movie Prices Through Dynamic Social Through Dynamic Social Network AnalysisNetwork Analysis

1

Contents

Introduction

Method

Modeling

Conclusion

Reflection

2

Citation

Doshi, L., Gloor, P., Krauss, J., & Nann. S. (2010). Predicting Movie Prices Through Dynamic Social Network Analysis. Procedia Social and Behavioral Science 2, 6423-6433.

3

Definition of terms

HSX: Hollywood Stock Exchange

IMDb: Internet Movie Database

SNA: Social Network Analysis

4

Introduction

Purpose of this research:

Predict prices and trade on the Hollywood Stock Exchange (HSX)

5

Three of metrics

Group I: IMDb and Rotten Tomatoes

Group II: SNA Metrics Web and blog

Group III: Sentiment about movies base on

forums

6

Method1.Data Sources

2.User Ratings

3.Social Network Analysis (SNA) Metrics

4.Sentiment Analysis Metrics

7

Purpose

1.Predict the daily changes in prices

2.Predict the final closing price of the stock

after four weeks

8

Data Sources

Web Metrics

Social Network Analysis Metrics

Sentiment Metrics

9

User Ratings

IMDb

Rotten Tomatoes

Box Office Mojo

Hollywood Stock Exchange

Snowball Effects 10

SNAForumBlogosphere

11

Sentiment Analysis Metrics

1.Basic Sentiment Algorithm

2. Dynamic Adaptation of Bag-of-Words

12

Sentiment Analysis MetricsOscar Buzz Film General

Upcoming Films Box Office

13

Basic Sentiment Algorithm

Shown that automatic extraction of words and word pairs leads to more precise result than manually selecting positive and negative words.

(Pang & Lee,2002)

14

Dynamic Adaptation of Bag-of-Words

15

Modeling

1.Liner Regression

2.Classifying Movies as Successes or Flops

16

Linear Regression

This table are related, but not directly linked

17

Classifying Movies as Successes or Flops

Group III: Sentiment about movies based on the forums did well in categorized

18

Classifying Movies as Successes or Flops

Group II: SNA Metrics Web and blog classified against false positives

19

Classifying Movies as Successes or Flops

Group I: IMDb and Rotten Tomatoes Group III: Sentiment about movies base on forums

20

Group II: SNA Metrics Web and blog

Conclusion

21

Reflection

I hope the predicting in the movie not only how well we think the movie will perform, but also how we think other people think the movie will perform.

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