The Social Media Phenomenon

I Mustache You a Question.

The Movember Foundation's yearly event began in Australia in 2003 with the stated goal of "get 30 men to grow their facial hair for 30 days to draw attention to men's cancers”

Today over 800,000 people participate worldwide and raised over 100 million dollars to fight prostate cancer in 2011 alone

Social Media StacheGlobally 1.1 million people have registered for Movember and have raised over 176 million dollars before the year of 2011

Out Side Community

Mo Spaces

THAT’S $40,000

The Hairs that Sponsored

Networks inside the Stache

• The Top Network this year was Big Moustache on Campus (BMOC)

• Teams turn into Networks

• Leonard Schlemm top Individual

• Variety of Incentives to grow/raise money