moments that matter
DESCRIPTION
Google presents at CES 2015TRANSCRIPT
42%use mobile specifically
to do research for
business purchases
Source: Google/Millward Brown Digital, B2B Path to Purchase Study 2014
Source: Google/Millward Brown Digital, B2B Path to Purchase Study 2014
Contacted the
retailer/manufacturer
25%
Compared
features
42%
Read
product info
43%
Compared
prices
48%