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Mobile Trend

Isriya Paireepairit9 November 2012

Text is available under the Creative Commons Attribution LicenseImages are under copyright by intellectual property owners

Introduction

About Myself

EducationComputer Engineering, KU

Master of Information Management, Sheffield University, UK

WorksBlognone

Siam Intelligence Unit (SIU)

Contact@markpeak

[email protected]

The Future is Mobile

PC in Decline

PC in Decline

http://www.idc.com/getdoc.jsp?containerId=prUS23730212

Smartphone is Rising

http://www.asymco.com/2012/11/05/the-late-smartphone-adopter-paradox/

Low-end Smartphone

GoLive S1

Bring Your Own Device

http://www.cisco.com/web/solutions/trends/byod_smart_solution/implement.html

Hardware

Form Factor: Three-Size Screens

Form Factor: Hybrid

Phone Development: Screen

HTC J Butterfly

5-inch screen

1920x1080 (1080p)

440 PPI

On sales in Japan

Tablet Development: Screen

Samsung Nexus 10

2560x1600

330 ppi

Phone Development: Processor

http://www.anandtech.com/show/6426/ipad-4-gpu-performance-analyzed-powervr-sgx-554mp4-under-the-hood

Phone Development: Processor

Phone Development: Input

Network

Network

2G vs 3G vs 4G Speed

Dial-up56k60-80kGPRS (2.5G)

280kEDGE (2.75G)

ADSL4M (4000k)7.2MHSDPA (3G)

42MHSPA+ (3.5G)

Wi-Fi54M100M4G/WiMAX

LAN1000M

Network

LTE Speed

LTE Devices

Software

Worldwide Smartphone Share

http://www.idc.com/getdoc.jsp?containerId=prUS23771812

Worldwide Smartphone Share

http://www.idc.com/getdoc.jsp?containerId=prUS23771812

Worldwide Tablet Share

https://www.idc.com/getdoc.jsp?containerId=prUS23772412

World Smartphone Markets

http://www.idc.com/getdoc.jsp?containerId=prUS23668012

2016 Prediction

http://www.idc.com/getdoc.jsp?containerId=prUS23523812

Apps & Services

Mobile Payment

Mobile Payment

Starbucks

Apple iOS

NFC Usage

http://www.xcubelabs.com/nfc_infographics.php

Sony SmartTags

Location-Based Service

Location-based Service

http://www.flickr.com/photos/etoxin2/4995079975/

Nokia City Lens

Cross Devices

Mobile as TV Companion

http://www.intonow.com

Xbox SmartGlass

http://www.xbox.com/en-US/smartglass

Nintendo Wii U

Smart TV

Apple TV

Google TV

Mobile TV

Frank N. Magid Associates, Inc.

Internet TV 2012 Olympic Case

http://www.bbc.co.uk/blogs/bbcinternet/2012/08/digital_olympics_reach_stream_stats.html

Internet TV 2012 Olympic Case

http://www.bbc.co.uk/blogs/bbcinternet/2012/08/digital_olympics_reach_stream_stats.html

Internet TV 2012 Olympic Case

http://www.bbc.co.uk/blogs/bbcinternet/2012/08/digital_olympics_reach_stream_stats.html

Internet TV 2012 Olympic Case

http://www.bbc.co.uk/blogs/bbcinternet/2012/08/olympic_statistics_traffic_week.html

Tablet + Mobile = 41%

USA NBC Number is 45%

Mobile Strategy

BBC 4 Screens Strategy

http://www.bbc.co.uk/blogs/bbcinternet/2012/11/connected_studio_sport.html

http://www.slideshare.net/BBC/ralph-rivera-bbc-online-one-service-ten-products-four-screens

BBC Mobile Sites

http://www.bbc.co.uk/blogs/bbcinternet/2012/03/bbc_news_mobile_site_refresh.html

BBC Mobile Site - Constrain

The new-look site is designed to work on a range of mobile devices and screen sizes, whether your phone is a touchscreen one or whether you use a keypad or trackball.

The live page format offers short form updates related to big stories as they unfold

Well be offering a simple way to add Weather and Local News to your front page

we will provide an easy way for you to share stories with your friends and social networks.

http://www.bbc.co.uk/blogs/bbcinternet/2012/03/bbc_news_mobile_site_refresh.html

BBC Mobile Site - Challenges

Which device and software?

Screen size?

Portrait or landscape?

App or "browser"?

3G or wifi?

In the UK or elsewhere?

http://www.bbc.co.uk/blogs/bbcinternet/2012/03/news_mobile_responsive_design.html

Web Browser (Combined)

http://arstechnica.com/information-technology/2012/11/firefox-dips-below-20-percent-chrome-falls-internet-explorer-gains/

Mobile Browser

http://arstechnica.com/information-technology/2012/11/firefox-dips-below-20-percent-chrome-falls-internet-explorer-gains/

Mobile Browser Trend

http://arstechnica.com/information-technology/2012/11/firefox-dips-below-20-percent-chrome-falls-internet-explorer-gains/

Blognone Customers

Oct 2012 Data

Apps: Type

Appcelerator, Inc. and IDC. Q1-2012 Report