DISTRIBUTING GOODSMiss Smith7th Grade Civics*pgs. 483-489

TRANSPORTING GOODSTrains/RailroadsPlanes/AirlinesTrucks/HighwaysBoats/Rivers

RAILROADSCarry bulk cargoRolled across the country carrying raw materials and finished productsMade goods more accessible to every American city

Provided a means of travel and communication

AIRLINESCarry mail, freight (packages, machines, cars) with great speed

Cannot carry a lot of heavy cargo at one time or land at small airports

More expensive because of fuel and security

HIGHWAYSThe most used form of transportation in the U.S.Rapid highway transportation depends on good roads and a steady supply of fuel

RIVERSLeast used to transport goods

DELIVERING SERVICES*Do not write

How are services delivered to consumers in the United States?

Which method of delivering services in the United States do you think is the most effective? Why?

MARKETING GOODS AND SERVICESMarketing- process of making goods and services available to consumers and convincing them to buy a product

MASS MARKETINGMass marketing- process of selling a good or service in which the same product, price, promotion, and distribution is used for all consumers in a particular market

MASS MARKETING3 Important Features:One-price system

Prices are stamped onto products as Universal Product Codes (UPC or bar codes)

Self-serviceCustomers shop for themselves

Standard packagingGoods come pre-packaged

WHOLESALERS AND RETAILERSThe link between factories and retail stores/consumersSells large quantities of goods to stores

ADVERTISING*Do not write

How can advertising affect the economic success of a product?