michael geary's portfolio

Selected Discoveries Of Michael Geary

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1 2 3 4 5 6 7 8 9 Thes is

Don Francisco

PortalMichael Geary

6 Selected Discoveries of Michael Geary

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All r ights reserved. No par t of this publication can be reproduced

without express permission from Michael Geary.

© COPYRIGHT @2011 MICHAEL GEARY

Phone

915_525_7099

Email

[email protected]

Web

michaelgearydesign.com

School

Academy of Art University

Department Director/ Instructor

Mary Scott

Class

Master Portfolio

Bookbindery

Heering & Robinson

100 North Hill Drive #5

Brisbane, CA 94005

Printer

Giant Horse Printing, Inc .

1336 San Mateo Ave

So. San Francisco, CA 94080

Photography

Michael Geary

Camera

Nikon D80

Title of Book

Portal

Text Stock

Fintch 100lbs

Fonts

Berthold Akzidenz Grotesk Light / Regular / Bold

Software

Adobe CS3 Photoshop, Indesign, Illustrator

Thank You

To all my friends and family that supported me through my

journey of grad school. But most important to Waffles for

being by my feet helping me push it .

7

I steer towards humorous things. People without a sense of humor really have serious problems.

Paul Rand

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Contents

The Real Story

Morning Revolution

A Boy and His Robot

Future Shock

Puddle Protection

The Clean Up

Unexpected Serenity

Free Fight

The New Flamingo

Extra

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A portal represents a journey that may not always be direct, but it will lead you to the ultimate answer. The journey is what drives designers to become memorable.


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RawInformativeCompellingStoriesDetectivesPublic

Key Words

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Project 01

There’s nothing like cruising down the highway rockin’ out until the DJ ruins your buzz. Before you know it your reaching for the seek dial. End the madness. Find your station. Know your host. NPR.

The Real Story

Adver t ising I I

Roland Young

NPR

Print

Ad Campaign

Avenir, Helvet ica

Class

Instruc tor

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Category

Deliverables

Font

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NPR


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NPR


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NPR


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NPR


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NPR


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BoldTraditionFamilyRevolutionRichFlavor

Key Words

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Project 02

Learning how to grow and roast coffee in Spain then in the hills of Cuba, Don Francisco coffee is a family tradition.

Morning Revolution

Package Design I I

Paul Kagiwada

Don Francisco

Packaging

Four Tiers

Trade Gothic

Class

Instruc tor

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Category

Deliverables

Font

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Don Francisco


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Don Francisco


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Don Francisco


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Don Francisco


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GeniusImaginationInventiveUnexpectedComicalInnocent

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Project 03

The imagination of a boy genius is what can make a cloud look like a puppy, a noodle look like a worm or an extension cord look like a superhero.

A Boy and His Robot

Type 3

Jennifer Sterl ing

The Adventures of Cord

Print

Poster, Comic Book

Keedy Sans

Class

Instruc tor

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Category

Deliverables

Font

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A D V E N T U R E S O FA D V E N T U R E S O F

CORDCORDI ’ M S C A R E DO F H E I G H T S

R E A D Y ?L E T S G O

Y O U G U Y S G E T R E A D Y

Y O U ’ L L B E F I N EO K

L E T S G O !

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R O C K C L I M B I N GR O C K C L I M B I N GI ’ M S C A R E DO F H E I G H T S

Y O U ’ L L B E F I N EO K

L E T S G O !

W E A R E H I G H

R E A D Y ?L E T S G O

Y O U G U Y S G E T R E A D Y

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G E TH I MC O R D

I T S L A T E D I D Y O U L E A V E T H E D O O R O P E N

NO

...

I G O T H I M . . . END

R O B B E D

P O W

B A N GP O P


NO

...

W E A R E B E I N G

R O B B E D

TH

IS G

UY

PIC

KE

D T

HE

WR

ON

G H

OU

SE

P O P

B A N GP O W


G E TH I MC O R D

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G E TH I MC O R D


NO

...


R O B B E D

P O W

B A N GP O P


NO

...

W E A R E B E I N G

R O B B E D

TH

IS G

UY

PIC

KE

D T

HE

WR

ON

G H

OU

SE

P O P

B A N GP O W


G E TH I MC O R D


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RefuseReuseRecycleRefurbishReviveReinvent

Key Words

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Project 04

The future is now and it’s shocking. In case you haven’t heard mass production and over consumption isn’t the way to go. Oh and the Mayans say the world is ending.

Future Shock

Design Outside The Box I I

Roland Young

Future Shock

Print

Poster, Timeline

Helvet ica Neue

Class

Instruc tor

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Category

Deliverables

Font

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Future Shock


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Future Shock


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FutureShock

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FutureShock

FutureShock

FutureShock

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Future Shock


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Futu

reShock

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Futu

reShock

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Future Shock


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471 2 3 4 5 6 7 8 9

Future Shock


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FunPlayfulProtectionCreativityAdventureGrowth

Key Words

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Project 05

Grandpa said he used to walk three miles uphill both ways in the rain and snow to get to school. I say bring it.

Puddle Protection

Package Design I I

Paul Kagiwada

Tretorn Rain Boots

Packaging

Gif t Box

Futura

Class

Instruc tor

Tit le

Category

Deliverables

Font

Tretorn Rain Boots

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Tretorn Rain Boots

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Tretorn Rain Boots

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54 Selected Discoveries Of Michael Geary

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Tretorn Rain Boots

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Tretorn Rain Boots

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GritSweatHardAmericanStrengthStandard

Key Words

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Project 06

From all the farmers, mechanics, steel workers, plumbers, construction workers and all those do-it-yourselfers, we would like to thank you.

The Clean Up

Design Outside The Box

Roland Young

Craf tsman Bodywash

Print

Posters

Univers Condensed Bold

Class

Instruc tor

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Category

Deliverables

Font

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Craf tsman Bodywash


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Craf tsman Bodywash

BO

DY

WA

SH


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Craf tsman Bodywash

BODYWASHBODYWASH

BODYWASHBODYWASH


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BODYWASH

651 2 3 4 5 6 7 8 9

Craf tsman Bodywash

BODYWASH


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BODYWASH

671 2 3 4 5 6 7 8 9

Craf tsman Bodywash


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CleanBeneficialRefreshClassicalBeautyTranquil

Key Words

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Project 07

If we could bottle anything more pure and beneficial for your skin, angels really would fall from heaven. We won’t be held accountable for what happens.

Unexpected Serenity

Package Design I I

Paul Kagiwada

DF Botanicals

Packaging

Gif t Box

Bodoni , Trade Gothic

Class

Instruc tor

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Category

Deliverables

Font

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DF Botanica ls


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711 2 3 4 5 6 7 8 9

DF Botanica ls


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DF Botanica ls


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DF Botanica ls


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HopefulHeroesCulturalPrideToughSolution

Key Words

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Project 08

You might think they look funny but I bet you won’t tell a three hundred pound masked man that. I didn’t think so.

Free Fight

Package Design I I

Paul Kagiwada

Lucha Libre

Print

Book

Avenir, Helvet ica

Class

Instruc tor

Tit le

Category

Deliverables

Font

1 2 3 4 5 6 7 8 9

Lucha L ibre


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791 2 3 4 5 6 7 8 9

Lucha L ibre


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811 2 3 4 5 6 7 8 9

Lucha L ibre


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831 2 3 4 5 6 7 8 9

Lucha L ibre


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851 2 3 4 5 6 7 8 9

Lucha L ibre


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871 2 3 4 5 6 7 8 9

Lucha L ibre


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StyleLuxuryPlushModernSexyClass

Key Words

89

Project 09

You have an Ace/King suited and you’ve been playing it slow. Take your time, don’t rush. Make him think he’s got it and when he goes all in call his bluff.

The New Flamingo

Nature of Ident i t y

Hunter Wimmer

The New Flamingo

Rebranding

Book

Avenir, Seri fa

Class

Instruc tor

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Category

Deliverables

Font

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The New F lamingo


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911 2 3 4 5 6 7 8 9

The New F lamingo


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5 x 5 x

5 x5 x5 x

5 x

5 x

1/2 x1/2 x

x

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The New F lamingo


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The New F lamingo


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The New F lamingo


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Pantone CMYK RGB

32-1-5C

165-1-7C

160-1-1C

5,95,0,0 225,40,145

80,80,80,100 0,0,0

25,20,20,0 195,190,195

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The New F lamingo


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The New F lamingo


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The New F lamingo


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FreestyleAbstractLooseHandmadePaintDifferent

Key Words

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ExtraIllustrations

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Mistakes are the portals of discovery.

James Joyce

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michaelgearydesign.com


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1351 2 3 4 5 6 7 8 9 Thes is

Don Francisco


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michael geary's portfolio

Documents

don francisco coffee

san francisco

boy genius

journey of grad school

real storyadver t ising

roast coffee

family tradition

helvet icaclassinstruc