marketing yourself for your next career opportunity

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Some key points: Become a Subject Matter Expert and share your knowledge Support others’ successIt’s sharing not selling

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Page 1: Marketing Yourself for Your Next Career Opportunity

Marketing Your Skills to Get Your Next Job

Michael Stelzner,Social Media Examiner

Page 2: Marketing Yourself for Your Next Career Opportunity

Successful Business Model…..

Some key points: •Become a Subject Matter Expert and share your knowledge •Support others’ success•It’s sharing not selling

These same successful business principles could be applied to finding your next security cleared job.1. Start a quick & easy blog, for example if you

are a software engineer write about the updates in software engineering

2. Share your ideas on how you would approach challenges or opportunities

3. Interview colleagues or other experts in your field

4. Since your skill set keywords will be in your blog, recruiters will be able to find you

Page 3: Marketing Yourself for Your Next Career Opportunity

Once you start blogging, the content could be used in other formats:

Any updates to your blog should be shared in your Status Updates on LinkedIn

Add your "Blog” to your Profile on LinkedIn you can have up to three website links

A blog can also show prospective employers some of your technical skills

Page 4: Marketing Yourself for Your Next Career Opportunity

Other things to do with your blog content……

When applying for a security cleared job, if you have written about the key skills necessary to do the job, you can add the link to the blog post in your Cover Letter

If you have had an interview, and a topic comes up that you covered on your blog you can add the link to the blog post in your Thank You notes

Page 5: Marketing Yourself for Your Next Career Opportunity

Final thoughts…..

Remember finding your next security cleared opportunity can be a full time job.

Utilize as many resources as possible to market yourself and stay connected with your network.

We are here to [email protected]

We would like to thank Michael for sharing his time with us.www. SocialMediaExaminer.com