Marketing for Success Programme 2014

Join the result-focused, energising 12-month marketing programme that will help you

achieve your business goals. Here’s how it works…

Welcome!

“I am excited to present you with an exciting new programme that is tailored to small businesses that are often too busy to work ‘on’ their businesses.I can assure you that this programme will be extremely valuable as you will learn new skills and reach the goals you set. No more frustration but a supportive environment!It’s just going to be so much fun! I can’t wait!Marijke Dunselman – programme developer

How is the 2014 programme set up?

January: Foundation workshop (2 hrs)

February: Strategic Marketing Planning Bootcamp (full day)End February, then monthly till December:Marketing Mastermind workshops (2 hrs each)

How does it work and what will I get out of it?

We start with an introductory ‘Foundation Workshop’ in January 2013.

Then, the full day Strategic Marketing Planning Bootcamp:Learn about every aspect of (tourism) marketing, including the latest trends.

Analyse where you’re at in your business: what works well, what could be improved.Then, set goals you want to achieve and develop a clear action plan…

Marketing topics we will cover include (but not limited to):

• Latest marketing trends• How to attract more visitors / customers (domestic & international)• How to make the most of your website • All about social media – and deciding what works for your business• Writing content for your website, blogs & social media• Direct marketing secrets to grow your business• Free marketing tools that are extremely effective!• How to develop new products & packages• How to develop great marketing material• Pricing & commissions – working with wholesalers & trade• Free publicity (PR & Media• Advertising – on & offline• Developing customer service standards for your business• Setting your marketing budget and planning your time

AND MORE!

How you will achieve your goals

This is where the success lies and how we will support you to achieve your goals.Through monthly 2-hour workshops where: you will review your goals monthly & what

you’ve achieved look at issues you are facing learn about an in-depth marketing topic hear from expert speaker network with your peers

Who is it for?

You !

Owners or Marketing Managers of (tourism) businesses who are keen to bring their marketing knowledge to the next level and their business too! Setting & achieving goals while networking with your peers, that’s what it’s all about!

Where is it held?

The Marketing for Success Programme 2014 will be held in 3 locations:- Queenstown- Te Anau- Invercargill

For dates, check www.smartraining.co.nz

Our training facility in Queenstown

What is my investment?

50% funding is available for small businesses through the New Zealand Trade & Enterprise Voucher Scheme.

The full cost of the whole programme is $2,450.00 per person (so with the funding it’s only $ 1,225.00)

This is less than the cost of an ad!Register BEFORE 18 Dec. 2014: www.smartraining.co.nz

Why should I do it?

Apart from getting energised & inspired, learning valuable marketing skills from professional marketing consultants and trainers, you will learn a system where you will set goals and actually achieve them.

A system you can apply in all areas of your life. It works! I’ve used it and know many other successful people that have too!

Where can I get more detailed information?

Detailed programme information and dates for the sessions in Queenstown, Te Anau and Invercargill can be found on:

www.smartraining.co.nz

Who are the presenters?Main presenter: Marijke Dunselman, a professional marketing specialist and trainer with over 20 years’ experienced. I have developed dozens of marketing programmes, and I am very excited about this one: the best one ever!

For my bio and training testimonials, go to: www.smartraining.co.nz

We will announce the guest speakers at the January workshop!

Don’t hesitate!

Register now! I realise it’s a busy time, but you’ll be set for the next year!(the funding applications will need to be in before the 20th of December 2013)

Any questions? Contact Marijke:info@smartraining.co.nzwww.smartraining.co.nz Phone: 03 441 8022Mobile: 021 456451