Mark Schauder's Listing Presentation 2015

Download Mark Schauder's Listing Presentation 2015

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Thinking of listing your home for sale....Mark Schauder will help you do that!

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<ul><li><p>Mark Schauder </p><p>858-231-4161 </p><p>www.powayagent.com </p></li><li><p>HOMESLIVES</p><p>ARTFULLY UNIT ING </p><p>EXTRAORDINARY</p><p>WITH EXTRAORDINARY</p><p>Our brand is known throughout the world for representing homes that embody the rich tapestry of varied lifestyles, distinct settings and diverse </p><p>locales. Where the utmost quality is considered intrinsic.</p><p>WHERE THE ESSENCE OF THE EXTRAORDINARY IS DEFINED. </p></li><li><p>S O T H E B Y S</p><p>HERITAGEEmbracing the Tradition, Character and Equity of the Sothebys Brand Name.</p></li><li><p>A U C T I O N &amp; R E A L T Y</p><p>COLLABORATIONThe collaboration between auction and realty utilizes a combination of </p><p>unique and exclusive marketing effor ts that provide targeted exposure to a coveted and inf luential audience. </p></li><li><p>Y O U R H O M E</p><p>AROUND THE WORLDExclusive global marketing and world-class innovation, our eGallery and Global </p><p>Distribution Programs create a unique, global reach for your home.</p></li><li><p>E X P E R I E N C E W O R L D W I D E</p><p>GLOBAL REACHWith more than 15,000 independent sales associates </p><p>in approximately 720 off ices and 52 countries and territories.</p></li><li><p>Anguilla</p><p>Argentina</p><p>Aruba</p><p>Australia</p><p>Bahamas</p><p>Barbados</p><p>Bermuda</p><p>British Virgin Islands</p><p>Canada</p><p>Cayman Islands</p><p>Costa Rica</p><p>Czech Republic</p><p>Dominican Republic</p><p>England</p><p>Estonia</p><p>France</p><p>Germany</p><p>Gibraltar</p><p>Greece</p><p>Hong Kong</p><p>Israel</p><p>Italy</p><p>Japan</p><p>Latvia</p><p>Lithuania</p><p>Malta</p><p>Mexico</p><p>Monaco</p><p>New Zealand</p><p>Peru</p><p>Philippines</p><p>Portugal</p><p>Puerto Rico</p><p>Russia</p><p>Slovakia</p><p>South Africa</p><p>Spain</p><p>St. Barthelemy</p><p>St. Lucia</p><p>Sweden</p><p>Switzerland</p><p>Taiwan</p><p>Thailand</p><p>Turkey</p><p>Turks and Caicos Islands</p><p>United States</p><p>United States Virgin Islands</p><p>Uruguay</p><p>Vietnam</p><p>WORLDWIDElocations720 OFFICES, 15,000 SALES ASSOCIATES IN </p><p>52 COUNTRIES/TERRITORIES</p></li><li><p>All reports presented are based on data supplied by Sandicor MLS. Neither the Associations not the MLS guarantee or are in any way responsible for its accuracy. Data maintained by the Associations or their MLSs may not reflect all real estate activities in the market. Information deemed reliable but not guaranteed. Copyright Trendgraphix.</p><p>M A R K E T</p><p>SHARE</p><p>TOP BROKERS BY TOTAL SALES VOLUMESan Diego County</p><p>January 1 - December 31, 2014</p><p>RANK BROKER TOTAL SALESVOLUMETOTAL SALES</p><p>VOLUME MKT %TOTAL SALES</p><p>UNITSTOTAL UNITS</p><p>MKT %</p><p>1 Berkshire Hathaway HomeServices</p><p>2 Coldwell Banker </p><p>3 Pacific Sothebys International Realty</p><p>4 Century 21 Award</p><p>5 Willis Allen</p><p>$3,436,854,000</p><p>$2,151,679,000</p><p>$2,054,270,000</p><p>$1,121,040,000</p><p>$994,933,000</p><p>8.90%</p><p>5.60%</p><p>5.30%</p><p>2.90%</p><p>2.60%</p><p>4,473</p><p>3,375</p><p>2,331</p><p>2,706</p><p>859</p><p>6.40%</p><p>4.80%</p><p>3.30%</p><p>3.90%</p><p>1.20%</p><p>Top Brokers By Total Sales Volume</p></li><li><p>All reports presented are based on data supplied by Sandicor MLS through Broker Metrics. Neither the Associations nor the MLS guarantee or are in any way responsible for its accuracy. Data maintained by the Associations or their MLS may not reflect all real estate activities in the market. Information deemed reliable but not guaranteed. </p><p>C O M P A N Y</p><p>GROWTHCHANGE IN MARKET SHARE</p><p>San Diego County2014 vs 2013</p><p>0</p><p>-10%</p><p>-20%</p><p>-12.85% -15.84%-9.42% -0.90%</p><p>30%</p><p>60%</p><p>20%</p><p>50%</p><p>10%</p><p>40%</p><p>57.65%</p><p>Century 21 AwardWillis AllenPacific Sothebys International Realty</p><p>Coldwell BankerBerkshire Hathaway HomeServices </p></li><li><p>Coronado 1200 Orange Avenue Coronado, CA 92118619.805.4162</p><p>Carmel Valley 3860 Valley Centre Dr. #409San Diego, CA 92130858.243.5278</p><p>Del Mar3702 Via de la Valle Del Mar, CA 92014858.259.8300 </p><p>Encinitas 851 S. Coast Highway Ste. 300Encinitas, CA 92024760.942.7479</p><p>Inland Corridor10815 Rancho Bernardo Rd. #390 San Diego, CA 92127858.705.6048</p><p>La Jolla Information Ctr1162 Prospect StreetLa Jolla, CA 92037858.926.3060 </p><p>Little Italy868 West Ash StreetSan Diego, CA, 92101619.255.2020 </p><p>Rancho Santa Fe16915 Avenida de Acacias Rancho Santa Fe, CA 92067858.756.1150 </p><p>Point Loma1075 Rosecrans Street San Diego, CA 92106619.516.8895</p><p>Rancho Santa Fe6024-D Paseo Delicias Rancho Santa Fe, CA 92067858.756.4932</p><p>Coronado 1339 Orange Ave. #8 Coronado, CA 92118619.437.1614 </p><p>Downtown560 1st AvenueSan Diego, CA 92101619.481.6300</p><p>Fairbanks Ranch16236 San Dieguito #4-12 Rancho Santa Fe, CA 92067858.756.4800</p><p>La Jolla7855 Ivanhoe Avenue La Jolla, CA 92037858.926.3060 </p><p>La Mesa8310 La Mesa Boulevard La Mesa, CA 91942619.337.1700 </p><p>Mission Hills 810 West Washington St. San Diego, CA 92103619.269.2277 </p><p>Point Loma (Liberty Station)2850 Womble Rd. #102 San Diego, CA 92106619.269.2266 </p><p>Rancho Santa Fe16909 Avenida de Acacias Rancho Santa Fe, CA 92067858.756.1150 </p><p>Coronado 4000 Coronado Bay RoadCoronado, CA 92118619.628.5478</p><p>locationsOFFICE </p></li><li><p>G L O B A L M E D I A P A R T N E R S H I P S</p><p>POWERFULMedia partnerships whose innovation, experience and international impact </p><p>help drive awareness for the extraordinary properties our network represents while driving over 800 million media impressions </p><p>for the Sothebys International Realty brand.</p></li><li><p>P R O P E R T Y</p><p>ADVERTISINGOur property advertising opportunities leverage many of the worlds </p><p>most well-known media publications to enhance local marketing initiatives and drive awareness in the global markets we serve.</p></li><li><p>P R O P E R T Y &amp; S I G N I F I C A N T S A L E S</p><p>MARKETINGDistinctive marketing, custom-tailored for each unique client.</p><p>The plan to successfully market your home includes a combination of powerful interactive and direct mail effor ts to generate additional consumer interest both locally and globally.</p><p>We have access to some of the most qualif ied buyers in the world, whereby our skillful marketing has led to these special proper ties being successfully represented.</p></li><li><p>D I G I T A L M A R K E T I N G</p><p>SOTHEBYSREALTY.COMIn an ever-increasing global marketplace, SothebysRealty.com attracts more </p><p>consumers to search, view and inquire than any other luxury real estate website.</p></li><li><p>D I G I T A L M A R K E T I N G</p><p>SOTHEBYSREALTY.COMProperties may also be found on our network of interconnected, </p><p>local focused and globally aware members site.</p></li><li><p>N I C H E M A R K E T S</p><p>LIFESTYLE WEBSITESConnecting discerning buyers and sellers of </p><p>iconic rural &amp; recreational retreats around the globe.</p></li><li><p>O N L I N E E X P O S U R E</p><p>PROPERTY DISTRIBUTIONUNITED STATES</p><p>Includes the most signif icant media companies and real estate focused websites in the world.</p><p>* Powered by PropGoLuxury: Hong Kong Tatler, lp-luxuryproperties.com, lpdibiao.com</p></li><li><p>M A R K E T I N G</p><p>SEARCH ENGINETo maximize the potential for your home to be found online, it is </p><p>essential to have a strong search engine marketing strategy.</p></li><li><p>S I R</p><p>MOBILESIR Mobile is the only luxury real estate mobile app </p><p>that works anywhere and searches globally.</p><p> GPS search, f ind the closest home. Search globally in 49 countries. Driving directions to the home of interest. Social sharing on facebook and twitter. Tap to connect, call or email. Points-of-interest toolbar.</p></li><li><p>S O C I A L</p><p>SOCIAL MEDIAConnecting a global real estate community through </p><p>the strength of social media.</p></li><li><p>T H E M A R K E T I N G O F Y O U R</p><p>PROPERTY</p><p>YOUR HOME IS UNIQUE. </p><p>Market ing a l i s t ing such as th is t akes </p><p>an exc lus ive set of sk i l l s as wel l </p><p>as an integrated market ing p lan .</p><p>Our exc lus ive g lobal market ing </p><p>par tnerships are des igned to create </p><p>maximum exposure for your proper t y.</p><p>A l l the resources that are ava i l ab le </p><p>to me and my f irm are ut i l ized </p><p>to present your home in an</p><p>EXTRAORDINARYand</p><p>TARGETED MANNER.</p></li><li><p>NATIONAL &amp; INTERNATIONAL</p><p>Die Welt Circulation: 402,708 Distribution: Europe</p><p>International New York Times Circulation: 226,267 Distribution: Europe, Asia, Pacific, Middle East, N. Africa, Americas</p><p>International New York TimesEvent Wrap Distribution: Event wraps are placed around copies of the International New York Times newspaper and distributed in hotel rooms and on site during some of the most prestigious events around the world.</p><p>Luxury Properties Magazine Readership: 102,200 Distribution: Asia</p><p>RESIDE (Master edition) Distribution: Master editions are inserted into the upcoming edition of Sothebys At Auction, reaching thousands of the most current clients of the Sothebys Auction House.</p><p>Sothebys Magazine Circulation: 25,000 Distribution: Global</p><p>Wall Street Journal Circulation: 1,715,553 Distribution: US, Europe, Asia</p><p>NATIONAL</p><p>Bloomberg Markets (Domestic edition) Circulation: 174,000 Distribution: North America, Canada, Mexico</p><p>Globe &amp; Mail Circulation: 372,468 Distribution: Canada</p><p>Land Report Circulation: 40,000 Distribution: US</p><p>New York Times Circulation: 1,150,589 Distribution: US</p><p>Ocean Home Circulation: 50,000 Distribution: US</p><p>RESIDE (Regional edition) Distribution: California</p><p>Robb Report Collection Circulation: 90,000 Distribution: 90% US / 10% International</p><p>Robb Report Home &amp; Style Circulation: 80,000 Distribution: 90% US / 10% International</p><p>INTERNATIONAL</p><p>Bloomberg Markets (International edition) Circulation: 201,000 Distribution: Asia, Middle East, Europe, Africa, Caribbean, Central America, South America, Asia</p><p>Country Life Circulation: 38,054 Distribution: 80% within the UK</p><p>Financial Times Circulation: 375,000 Distribution: Global</p><p>advertising</p></li><li><p>LOCALexposureTHE DAILY TRANSCRIPTThe number one source for daily business news, data and information since 1886.</p><p>www.sddt.com stats:</p><p> 282,000 visits per month 9, 200 visits per day 12 minutes per visit 16.7 page views per visit</p><p>UT COASTAL HOMES SD Union-Tribune insert reaching San Diegos most affluent coastal residents.</p><p>Delivered to over 43,000 homesalong the coast each month. Areas of distribution:</p><p>La JollaMission HillsOceansidePacific Beach</p><p>Point LomaPowayRancho Santa FeSolana Beach</p><p>Cardiff by the SeaCarlsbadCarmel ValleyCoronado</p><p>Del MarDowntownEncinitasHillcrest</p><p>UT REAL ESTATEWeekend real estate guide.</p><p> 302,000 circulation 724,800 readership 60% of UT readers own a home</p><p>SAN DIEGO BUSINESS JOURNAL 45,000+ readers per week in print and 42,000+ daily eNews subscribers 12,000 circulation 86% of readers own a home, with an average home value of $913,500 84% of readers earn more than $250,000 per yearMULTI-PAPER INSERT </p><p>Our monthly multi-paper insert gives your property exposure in a variety of niche markets.</p><p>LA MESA COURIER 24,000 monthly circulation Over 55,000 readership12,900 papers mailed to 91941 4,900 newspapers home delivered 6,200 newspapers at bulk drops to over 160 area retail and business locations</p><p>SAN DIEGO HOME/GARDEN LIFESTYLES MAGAZINEFor more than 30 years, this magazine has offered award- winning editorial features on fine architecture, interior design and gracious living in and around San Diego.DREAM HOMES</p><p>Dream Homes is the pre-eminent source for distinctive properties in San Diego.</p><p>14,000-16,000 print distribution monthly.</p><p>17,000</p><p>17,24312,5005,0006,993</p><p>25,21620,00018,08013,500</p><p>7,1014,335</p><p>Beach &amp; Bay Press Pacific Beach, Mission Beach </p><p>Carmel Valley News Coronado Eagle &amp; Journal </p><p>Daily Transcript Del Mar Times </p><p>Encinitas Advocate San Diego Downtown News </p><p>La Jolla Light Peninsula Beacon </p><p> Ocean Beach, Point Loma </p><p>Rancho Santa Fe Review Solana Beach Sun </p><p>Total 146,968</p><p>CIRCULATION</p></li><li><p>LOCALexposureDREAM HOMES IS THE PRE-EMINENT SOURCE FOR</p><p>DISTINCTIVE PROPERTIES IN SAN DIEGO</p><p>DREAM HOMES</p><p>14,000-16,000 print distribution monthly.</p><p>Targeted distribution reaches the million-dollar home buyer market in upscale neighborhoods, newsstands, hotels, and retail stores, such as boutiques, salons, shopping centers, car washes, real estate offices, and car dealerships.</p><p>Copies are direct mailed to the wealthiest home-owners in Rancho Santa Fe and door-to-door delivered to the most expensive homes in La Jolla and Coronado. Every San Diego issue also is distributed in Beverly Hills.</p></li><li><p>LOCALexposureFROM BUYING TO SELLING, UPGRADING TO</p><p>REMODELING, PREMIER COVERS IT ALL</p><p>PREMIER</p><p>20,000 print distribution monthly.</p><p>Premier keeps readers updated on what is happening in the market, reports the latest news in the mortgage industry, and offers the latest trends in home design and dcor. </p><p>It is distributed to luxury hotels, private golf and country clubs, executive airports, high-end retailers, professional offices, salons, boutiques, yacht clubs, car dealers, interior designers and furniture stores around San Diego County, as well as top-producing real estate offices.</p></li><li><p>LOCALexposureTHE NUMBER ONE SOURCE FOR DAILY BUSINESS NEWS,</p><p>DATA AND INFORMATION SINCE 1886</p><p>THE DAILY TRANSCRIPT</p><p>Nearly 90% of the Daily Transcripts affluent readership has an annual income of $100,000 or greater and 80% claim a net worth of $1 million or above. </p><p>Along with its print edition targeting business professionals, The Daily Transcript features a paid subscription site attracting more than 3.3 million unique visitors annually.</p><p>www.sddt.com stats:</p><p> 282,000 visits per month 9, 200 visits per day 12 minutes per visit 16.7 page views per visit</p></li><li><p>For more than 30 years, SDHG has offered award-winning editorial features on fine architecture, interior design and gracious living in and around San Diego.</p><p>Every month, its editorial and advertising reaches over 231,000 of the most affluent and discerning readers in the region.</p><p>LOCALexposureTHE REGIONS PRIME SOURCE FOR ALL THINGS RELATED TO </p><p>INTERIOR DESIGN, FINE FURNISHINGS AND EXQUISITE GARDENS. </p><p>SAN DIEGO HOME/GARDENLIFESTYLES MAGAZINE</p></li><li><p> 45,000+ readers per week in print and 42,000+ daily eNews subscribers </p><p> 12,000 circulation</p><p> 86% of readers own a home, with an average home value of $913,500</p><p> 84% of readers earn more than $250,000 per year</p><p>LOCALexposurePROVIDES BUSINESS NEWS TO CEOS, EXECUTIVES, SENIOR </p><p>MANAGERS AND OTHER DECISION-MAKERS WHO MAKE UP THE MOST INFLUENTIAL AUDIENCE IN SAN DIEGO.</p><p>SAN DIEGO BUSINESS JOURNAL</p></li><li><p>LOCALexposureSAN DIEGOS WEEKEND REAL ESTATE GUIDE</p><p>UT REAL ESTATE</p><p>PSIR ad runs in Central &amp; North zones every Sunday.</p><p> 302,000 circulation 724,800 readership 60% of UT readers own a home</p></li><li><p>LOCALexposureSD UNION-TRIBUNE INSERT REACHING SAN DIEGOS</p><p>MOST AFFLUENT COASTAL RESIDENTS</p><p>UNION TRIBUNE COASTAL HOMES</p><p>Delivered to over 43,000 homes along the coast each month. Additional distribution in racks at local stores and real estate offices. Electronic edition stays live for 30 days on UTSanDiego.com.</p><p>Areas of distribution:</p><p>La JollaMission HillsOceansidePacific BeachPoint LomaPowayRancho Santa FeSolana Beach</p><p>Cardiff by the SeaCarlsbadCarmel ValleyCoronadoDel MarDowntownEncinitasHillcrest</p></li><li><p>LOCALexposureOUR MONTHLY MULTI-PAPER INSERT GIVES YOUR PROPERTY EXPOSURE</p><p>IN A VARIETY OF NICHE MARKETS</p><p>17,000</p><p>17,24312,5005,0006,993</p><p>25,21620,00018,08013,500</p><p>7,1014,335</p><p>Beach &amp; Bay Press Pacific Beach, Mission Beach </p><p>Carmel Valley News Coronado Eagle &amp; Journal </p><p>Daily Transcript Del Mar Times </p><p>Encinitas Advocate San Diego Downtown News </p><p>La Jolla Light Peninsula Beacon </p><p> Ocean Beach, Point Loma </p><p>Rancho Santa Fe Review Solana Beach Sun </p><p>Total...</p></li></ul>