“Mapping Digital Pathways to Enhance Visitor Experience"

Anjanesh Babu, Networks Manager, Ashmolean Museum, University of Oxford

Jessica Suess, Partnership Officer, Oxford University Museums, University of Oxford

Digital Humanities at Oxford Summer School21 July 2015

About us

What is our challenge?

• Fast increasing visitor numbers

• Income generation

• Adapt to the changing baheviour

Basal Metabolic Rate

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Second nature

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mobile phones centre

How about inside ?

Why ?

http://euclidanalytics.com/products/express/

What can we use ?

How can we apply this in the museums

• Learn about how people move around the physical space and improve access

• Test different methods of wayfinding for effectiveness

• Test impact of display spaces

• Push content to people based on their location

The strides for in gallery content

Type and hear

Hi - It seems like you are near the Bees.Would you like to look at further information about this ?• Yeah ! Bring it on.• Not today.

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Thank You & Questions