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Page 1: Managing Sustainable Tourism - East Carolina Universitycore.ecu.edu/nuhm/edgelld/ManagingSustainableTourism.pdf · Successful tourism development and marketing are ... Managing Sustainable

Contents & Ordering Information on Reverse . . .

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ENTHUSIASTIC REVIEWS FROM YOUR COLLEAGUES!

“HIGHLY CREDIBLE. . . . Dr. Edgell has done it again.. . . written A NEW ‘MUST-READ’ FOR ANYONE IN THEWORLD’S LARGEST BUSINESS—TOURISM. His use of diversecase studies in sustainable tourism, where he has hands-onexperience, makes each chapter of the book come alive. This work isa rare combination of theory, practical application, and Dr. Edgell’swillingness to take some risks by looking into the future and makingpredictions about sustainable tourism. He combines a good does of‘how-to’ with an equally important shot of ‘how-NOT-to!’”—Ambassador Fredrick M. Bush, MA, Associate Director forDevelopment and Constituent Relations, Development Office, WoodrowWilson International Center for Scholars

“HIGHLY RECOMMENDED FOR STUDENTS contemplating acareer in the field as well as professionals already active in tourismdevelopment and management. . . . This book WILL BECOME THEREFERENCE STANDARD FOR FUTURE DISCUSSIONS ONSUSTAINABLE TOURISM. With many of the world’s unique sitescoming under increasing demographic and environmentalpressures, this book is A MOST WELCOME ADDITION TO THISEMERGING FIELD.”—Thoric Cederstrom, PhD, Vice President, Counterpart International

Intelligently designed tourism strategiesfor the twenty-first century!

Successful tourism development and marketing aredependent on maintaining a delicate balance betweeneconomic growth and the protection of environments.Managing Sustainable Tourism: A Legacy for the Futuretackles the tough issues of tourism such as negativeenvironmental impact and cultural degradation, andprovides answers that don’t sacrifice positive economicgrowth. This essential book offers practical plans forfostering harmonious relationships among localcommunities, the private sector, not-for-profit organizations,academic institutions, and governments at all levels as well asdevelops management practices and philosophies thatprotect natural, built, and cultural environments whilereinforcing positive and orderly economic growth.

Learn how to protect tourism’s economic growth—without sacrificing the environment or culture of a destination!

Managing SustainableTourismA Legacy for the Future

David L. Edgell, Sr., PhDProfessor and Director, Center for Tourism,College of Human Ecology, East Carolina University,Greenville, North Carolina

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Managing Sustainable Tourism discusses in-depth the sensibleguidelines for protecting environment, heritage sites, andpeople’s cultures while developing realistic tourism goals forcompatible economic growth. Useful strategies for sustainabletourism are detailed for each tourism type, along with usefultried-and-true marketing techniques aimed at cooperation andrespect for all types of environments. Case studies, research,and supplemental reading lists clearly illustrate ideas and theauthor’s qualified suggestions.

Managing Sustainable Tourism is an ideal resource foreducators, students, developers, entrepreneurs, investors,tourism strategists, planners, policymakers, and anyoneinterested in sustainable tourism for the new millennium.

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Publication Date: March 15, 2006.Available: 2006. Available now.$19.95 soft. ISBN-13: 978-0-7890-2771-9 / ISBN-10: 0-7890-2771-2.$39.95 hard. ISBN-13: 978-0-7890-2770-2 / ISBN-10: 0-7890-2770-4.Pages: 10 chapters. xxiv + 174 pp. with Index.LC#: 2005010627Categories: Hospitality, Tourism, and Foodservice, Environmental StudiesWeb: http://www.HaworthPress.com/store/product.asp?sku=5489To order online, use special offer code BKD20 to receive the 20% discount.

Managing Sustainable Tourism explores:• the future of the tourism industry• understanding sustainable tourism• the economics of community growth

through tourism• marketing the sustainable tourism product• nature tourism• heritage tourism• cultural tourism• rural tourism• practical guidelines for sustainable tourism• a workable global sustainable tourism initiative

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Page 2: Managing Sustainable Tourism - East Carolina Universitycore.ecu.edu/nuhm/edgelld/ManagingSustainableTourism.pdf · Successful tourism development and marketing are ... Managing Sustainable

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Complete Contents for

Managing Sustainable TourismA Legacy for the Future

• Foreword (Stanley Selengut)• Preface• Acknowledgments• Chapter 1. Tourism Today and Tomorrow • Introduction • The World of

Tourism • Charting a New Course for Sustainable Tourism • Overview ofChapters • Case Study One: The U.S. Virgin Islands’ Newest SustainableTourism Product—St. Croix Salt River Bay National Historical Park andEcological Preserve

• Chapter 2. A Philosophic Approach to Sustainable Tourism • SustainableTourism Dominates Our Future • What to Look For in Sustainable Tourism• Sustaining the Tourism Product • Best Practices to Guide Tourism’s Future• Case Study: Ecuador—The Wonderful World of the Galapagos Islands

• Chapter 3. Is Sustainable Tourism Economically Viable? • ThinkingThrough Sustainable Tourism • The Economics of Community GrowthThrough Tourism • Strategic Planning for Sustainable Tourism • Marketingthe Sustainable Tourism Product • Case Study: Missouri, Big Cedar Lodge—The Epitome of Sustainable Tourism

• Chapter 4. Nature-Based Tourism: Don’t Fool with Mother Nature• Nature-Based Tourism Was Never So Good • Yes, Tourism Impacts NaturalAreas • Protecting the Environment Through Tourism Development• The Name of the Game Is Quality • Case Study: Sustainable EcotourismDevelopment in the Emberá Indigenous Communities—Chagres NationalPark, Panama

• Chapter 5. What Is Our Heritage? • Heritage Tourism: In the Beginning• Heritage Tourism: Today and Tomorrow • Definitions Are Good• Modeling Heritage Tourism • Case Study: Looking for Lincoln—Vandalia,Illinois Develops New Lincoln Park

• Chapter 6. Culturally, Tourism Is Important • What Is Cultural Tourism?• What Are Our Problems with Culture? • Avoiding the Pitfalls • What Arethe Priorities of Action? • Case Study: Early Native Americans—CahokiaMounds State Historic Site

• Chapter 7. Tourism Goes Country • Tourism to Rural Areas • ValuableTourism Products • The Dynamics of the Tourism Industry • CommunityInvolvement Makes for Successful Tourism • Case Study: Roanoke RiverPaddle Trail—A “Watery” Approach to Rural Tourism

• Chapter 8. Strategies for Sustainable Tourism • Tourism Development MustHave a Strategy • Strategies for Rural Areas As Well • Practical Guidelinesfor Sustainable Tourism • Best Practices for Sustainable Tourism• Case Study: A Rural Masterpiece—Kansas Tallgrass Prairie National Preserve

• Chapter 9. Managing Sustainable Tourism • A Paradigmatic Shift• Recognize and Plan Strategy • Don’t Get Too Crowded • EffectiveManagement Is the Way to Go • Case Study: The Embodiment of ManagedTourism—Canada, Banff National Park

• Chapter 10. More to Say About the Future • Inventory, Assess, Plan,Develop, Market, and Manage • A Global Sustainable Tourism Initiative ThatMight Just Work • Research and Education—Our Pathway to the Future• Sustainable Tourism Has Arrived and Is Healthy • Case Study: SustainableTourism in the U.S. Virgin Islands, St. John—Maho Bay, Harmony, andConcordia

• Notes• Bibliography• Index

About the Author

David L. Edgell, Sr., PhD, is a tenured professor and theDirector of the Center for Tourism at East CarolinaUniversity in Greenville, North Carolina. He is an author,speaker, and consultant, having written over six books andover 100 articles on tourism, trade, and economic develop-ment, and having made several presentations here andabroad. Dr. Edgell was one of the architects of the NationalTourism Policy Act of 1981, which established the UnitedStates Travel and Tourism Administration, the NationalTourism Policy Council, and the United States Travel andTourism Advisory Board. For several years he led efforts inthe government to increase international tourism to theUnited States including serving in the highest post asUnder Secretary of Commerce for Travel and Tourism.He is the only person to ever receive all three of theDepartment’s highest medal awards for his leadership intrade, tourism, and economic development. He also served atone point in his career as the Commissioner of Tourism forthe U.S. Virgin Islands, Vice President for Strategic Market-ing at MMG Worldwide (a marketing firm that only servicesclients in tourism, travel and hospitality), and AdjunctProfessor of Tourism at The George Washington Universityand at the University of Hawaii.

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