making open innovation work

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Making Open Innovation Work

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Post on 19-May-2015

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How can big and small companies innovate better together? That is the focus of my upcoming book and this presentation. In my talk, I get into topics such as:- what open innovation is- the differences between big and small companies- why big companies need small companies- why things go wrong-

TRANSCRIPT

Page 1: Making Open Innovation Work

Making Open Innovation Work

Page 2: Making Open Innovation Work

INGENUITYDon’t just get a leg up on the competition, get ‘em both up.

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Credit: OVO Innovation

Directive, invitational Directive, participative

Suggestive, invitational Suggestive, participative

Instructions

Invitations

Directed

None

Relatively few “Everyone”

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It’s just innovation!

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#1 Faster development cycles and market launch

#2 More diversity, more opportunities

#3 Sharing of market and technology uncertainties

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Questions?

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Big versus small – the differences

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#3 Speed of decision-making

#2 Allocation of resources

#1 Culture of innovation

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Why big companies need small companies

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Big companies bring scale and access to markets!

#3 They are closer to markets!

#2 They break the rules and take more risks!

#1 They live on the cutting edge!

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Why things go wrong

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#3 More focus on own gains rather than win-win!

#2 They don’t do the homework!

#1 Trust is not established!

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Create simple letter of understanding that outlines working principles for partnership

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Set expectations upfront to avoid the “false positives” mode

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Don’t end up negotiating with a closed innovation mindset

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Interaction and involvement are key elements for open innovation as well as social media.

Companies need to build strong capabilities on this intersection if they want to out-innovate their competitors.

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15,000 users, 60,000 monthly visitors

High stickyness

Unexpected opportunities

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Direction, training and time

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Let’s stay in touch!

www.15inno.com

15inno by Stefan Lindegaard at LinkedIn Groups

[email protected]

Twitter: @lindegaard

Google+: Stefan Lindegaard