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MAKING EVENTS BUZZ-WORTHY Presented by Rachel Siah Co-founder of BRCKTS @BRCKTSSG [email protected]

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Page 1: Making Events Buzz-worthy: What I've Learned About Social Media

MAKING EVENTS

BUZZ-WORTHYPresented by Rachel Siah Co-founder of BRCKTS

@BRCKTSSG [email protected]

mailto:[email protected]
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a digital storytelling collective

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National Day Parade 2015

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What am I not?

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What am I not?

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what I have learned about social media

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it’s not about

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“COMMUNITY”

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“COMMUNITY”

real-time voice Global connectedness

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the internet culture: 1-9-90

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1%

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9%

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90%

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1% 9% 90%

TIME ACCESS ENTERTAINMENT

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social currency: does it make them look good?

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conformity: What is everyone else doing?

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Triggers: how are they reminded of you?

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a digital storytelling collective

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emotions: strong emotions = sharing

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stories: How can you be part of their story?

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master the art of social media engagement | 1

Creativity

viral marketing

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1. the 1-9-90 rule 2. social currency 3. conformity 4. triggers 5. emotions 6. stories

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MAKING EVENTS

BUZZ-WORTHYPresented by Rachel Siah Co-founder of BRCKTS

@BRCKTSSG [email protected]

mailto:[email protected]

Social Media X Events: Making Your Events Buzz-worthy

How I've failed

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BUZZ WORTHY - bentleymills.com€¦ · warranties, including without limitation any implied warranties of merchantability or fitness for a particular purpose, are hereby disclaimed

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I'VE LEARNED!!

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Walk worthy

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I've Always Loved Animals and I've Always Loved Food

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WALK WORTHY

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Worthy Word, Worthy Walk -- 1 Thessalonians 2:9-13 Thessalonica

Worthy exemption

What I've learned

United States Coast Guard Auxiliary “Proud Traditions” “Proud Traditions” “Worthy Missions” “Worthy Missions” “Proud Traditions” “Proud Traditions” “Worthy

THE BUZZ WORTHY...The New York native’s metaphoric first single, “Dollhouse,” and it’s eerie music video, received overwhelmingly positive feedback from fans, critics and strangers

Amrit Ocean Resort and Residences€¦ · Huvafen Fushi Resort, Maldives TRENDING REAL ESTATE THESHAPEOFWATER Buzz-worthy luxury properties from Miami to Palm Beach are making waves

Creating Conversation Worthy BUZZ

Lpg worthy

WORTHY IS THE LAMB74.91.228.238/downloads/Sermons By Other Men/2016/Worthy Is The... · Worthy to be Praised (5:8-14) II. Worthy is the Lamb. 2. ... “You are worthy to take the

He is worthy! God is worthy of our praise! He alone is worthy of glory and honor!

Prince of Peace You are holy (You are holy) You are mighty (You are mighty) You are worthy (You are worthy) Worthy of praise (Worthy of praise)

Good buzz, bad buzz et inversement

“A WORTHY IDEAL”— Setting and Achieving Worthy Goalsd3bkyxdxb9ypex.cloudfront.net/DigitalProducts/Thinking Into Results... · “A WORTHY IDEAL”— Setting and Achieving Worthy

Broadway Buzz: Buzz Extra-Hair