making cutting carbon valuable

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2CV Carbon: Finding value in cutting carbon

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we've got some questions, which we think need answering

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Page 1: Making cutting carbon valuable

2CV Carbon:

Finding value in cutting carbon

Page 2: Making cutting carbon valuable

We’ve got some questions.

They’re simple and quick to answer.

If you answer ‘yes’, then proceed to the next chart.

If you answer ‘no’, then do enjoy the rest of your day.

Page 3: Making cutting carbon valuable

Do you care about the planet?

Page 4: Making cutting carbon valuable

Do you believe the planet is getting warmer?

Page 5: Making cutting carbon valuable

Do you think climate change will be bad for the planet?

Page 6: Making cutting carbon valuable

Do you think your business will have to cut carbon to deal with this?

Page 7: Making cutting carbon valuable

Would your business like to cut carbon and cut costs?

Page 8: Making cutting carbon valuable

Do you expect your business to change but you’re not sure ‘how’?

Page 9: Making cutting carbon valuable

Is knowing what your consumer thinks important?

Page 10: Making cutting carbon valuable

Does your brand need to be differentiated?

Page 11: Making cutting carbon valuable

Are you looking for new sources of effective NPD?

Page 12: Making cutting carbon valuable

Do you want to work with people who can find value in low carbon?

Page 13: Making cutting carbon valuable

We think dealing with climate change is critical.

We know most brands do too.

We understand brands need to manage risk to survive.

We believe that brands are run for profit.

We think we can help you do both.

2CV CARBON COULD BE THE PEOPLE FOR YOU.

Page 14: Making cutting carbon valuable

OUR UNIQUE APPROACH

We offer 3 services, which can be provided together or solus:

1. Environmental consultancy interrogating the business, its operations, the regulatory environment, future issues and offering clear ways to cut carbon and cut costs

2. Consumer research to understand attitudes, behaviour, and motivations of the people that matter most to your brand

3. New product generation, using a bespoke process, that takes ‘green’ as a start point for innovation.

Page 15: Making cutting carbon valuable

THE BENEFITS OF THIS APPROACH

Understand what has to be done.

Understand what could be done.

All informed by a sound understanding of your consumer, your brand and your market.

Page 16: Making cutting carbon valuable

WHO ARE WE?

A partnership between two companies, coming together to provide a total service through 2CV Carbon:

2CV Research: Leading consumer research agency, working on multinational brands, with many years experience of investigating consumer behaviour and idea generation

Olive Environmental Consultancy: Leading team of environmental scientists, with expert knowledge of environment issues, risk management, sustainable development, sustainable procurement, and waste and energy management

Page 17: Making cutting carbon valuable

CALL US

We would love to come and talk to you in more detail aboutwho we are, what we’ve done and what we could do for you.

Contact

Dr Richard Atkinson [email protected] Blandford MBA [email protected]

Phone: 0207 655 9900Web: www.2cv.co.uk