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RealCONNECTIONS

Social buzz is the force that delivers oomph in today’s successful online marketing programs! Without a constant flow of « shares » « likes » « comments » and « connections » many businesses stand are missing out on a valuable competitive edge.

Make

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IF YOUR BUSINESS DOESN’T HAVE A SOCIAL BUZZ YOU’RE MISSING OUT!

Unique U.S. users engaging in social media currently.

370.5M

More and more people are engaging in popular social networks from their PC, mobile device, and even television or gaming platforms. In fact, many Americans simultaneously use smart phones and tablets while viewing television! During this browsing time, they actively search for products of interest, do a bit of shopping, pinning, and interacting through social media.

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370.5M UNIQUE U.S. USERS ENGAGING IN SOCIAL MEDIA

• 40% visit Facebook multiple times each day.

• The social media smartphone app audience increased 37% over the past year.

• Growing tablet smart phone users simultaneously engage in mobile web usage while watching TV.

Audiences using social media at least one time each day!

64%PC +47%

MobileApps

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1004 MOBILE MINUTES SPENT ON SOCIAL MEDIA.THAT’S OVER 16+ HOURS OF TIME! This is double the 8+ hours reported in 2012. Mobile access continues to increase as reported by the January 2014 Nielsen Digital Consumer Report.

People are spending more time on popular social networks than any other type of website!

47%

Breakdown by Social Network

Facebook

LinkedIn

Twitter

Pinterest

Instagram

0 50 100 150 200 250 300 350 400

in millions

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HOW MUCH TIMEWAS SPENT ON SOCIAL MEDIA?!

1004 Total Minutes Spent

Smartphone owners use 86% of their time

using apps.

2 out of 5 Americans get digitally social

at the office and 1 in 5 have browsed

social media from the

bathroom…

Facebook 7:43 hours

Instagram 3:40 hours

Twitter 3:07 hours

Pinterest 1:39 hours

Google+ 0:11 hours

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MOBILE RETAIL BEHAVIOR

76% Using store locator to find store.

66% Checking price.

59% Researching item before purchase

53% Purchasing a physical item or service on smartphone.

40% Writing review or commenting on purchase.

Word-of-mouth has gone digital! Today, customers engage on social media regularly!

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Most of consumers’ PC time is spent engaging in Facebook, the most popular social network in our country.

"LIKE" ON FACEBOOK & FANS ENGAGEMENT !Fan Likes content on Brand Facebook Page or Website.Like/Share posts on Fan’s News Feed.

Fan’s Friends See Like in News Feed.

1 2 3

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350 MUSERS

SHARING, PINNING, SCOOPING, ETC. INCREASES YOUR CONNECTIVITY!

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PROSPECTING VIA TWITTER SYNERGISTIC EFFECT Twitter is used for entertainment, prospecting, locating niche audiences, generating branded buzz, brainstorming long tail keywords, and more.

Twitter has 645+ million users with an average of 58 million tweets per day.

5700 tweets every second

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THE BEST SEO APPROACH CREATES CONNECTIONS!

RESEARCH

STRATEGY

CREATE PROMOTE

Brand AnalysisBusiness ObjectivesTarget AudienceSEO ResearchCompetitive Landscape

Marketing StrategyContent StrategyDesign/ProgrammingOvercoming PenaltiesDiversification

Optimize WebsiteNiche ContentHigh Quality ContentSocial EngagementDiverse Content(Visual, Video, Guides)

Social Media BuzzE-mail MarketingSecure Credible LinksPaid AdvertisingContent MarketingEditorial/PR Outreach

Marketing

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ABOUT US

OUR MISSION

Gain a definitive edge over your competition. We provide much more than SEO and never outsource client work - ever! Our firm is 100% American.

Delivering performance-driven solutions for creative and compelling marketing that differentiates clients within their unique market space, while remaining finely-tuned for engagement and impact with target audiences.

Research Sources

• Nielson 2014 The Digital Consumer• Nielsen 2012 Social Media Report• Pew Internet & American Life Project• Global Web Index

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