living in a visual world: the new collaboration experience · visual world: the new collaboration...

© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 1

Living in a Living in a Visual World:Visual World:

The New The New CollaborationCollaborationExperience Experience

Jose LearyCisco Media Specialist

VendorsVendors

RegulationsRegulationsCitizensCitizens

StaffingStaffing

ComplexityComplexity

EconomicEconomicPoliticsPolitics

Challenges

Opportunities

Collaboration ArchitectureCollaboration Architecture

Cisco Public

Agency Goals

IT Capabilities

55

Culture TechnologyProcess

Collaboration is the Platform for Business


Essential Elements of Collaboration

Not So Long Ago… Today…

Primarily single source

Largely asynchronous

Multiple sources, multiple devices, multiple applications

Non real-time and real time, interactive

Inside my organizationDispersed teams, outside my organization

Static and pre-defined networks Dynamic teams

You find information, people Right time, right people, right resource

Inside the firewall, walled off Inclusive, selective, fluid

CommunitiesCommunities


Changing the Way We Serve

“Raising the productivity of employees whose jobs can't be automatedis the next great performance challenge—and the stakes are high.”McKinsey & Company, The 21st Century Organization

Text Voice, VideoN

umbe

r of

Sta

keho

lder

sCollaborative Tools

DocumentsDocuments

One

Man

y

EmailEmailIMIM

TelePresenceTelePresence

Unified Unified CommunicationsCommunications

VmailVmail

Discussion ForumsDiscussion Forums

Video on Video on DemandDemand

WikisWikis BlogsBlogs ContactContactCenterCenter

ConferencingConferencing

Social NetworkingSocial Networking


Social, economic, and safety/security demands on governments continue to evolve worldwide

Inspiring New Connections: Video as the Enabler

Government must adapt to: � Build a sustainable foundation for the creation of jobs� Better serve increasing stakeholder demands with challenging budgets� Ensure safe communities where constituents can live, work and learn.

Video enables governments to maximize collaboration and the delivery of information in a dynamic and engaging fashion


Consumers Service Providers Businesses

Why Video, Why Now?

Go Green Integrate Global Ops

IncreaseCollaborationProductivity

Transition to ExperienceProviders

Monetization Opportunity Entertainment

Interactive

Personalize


� n-display problem

� Too many formats

� Delivering new experiences

� Hard to find and share video

� Video is real-time, interactive and bursty

� Increased customer expectations

� Video storage

� Bandwidth

� Fragmented solutions

� Hard to use

� User is control-plane

Scaling Video is Still Challenging

Complexity Interactivity CapacityExperience


Desktop Video Streaming

Digital Signage + Enterprise TV

VideoSurveillance

Unified CommunicationsTelePresence

Video-Enabled Infrastructure

Any to Any

Quality Experience

Recording & Streaming

Tagging, Transcription, Translation

Interoperability

Intercompany

Presence & Scheduling

Policy & Security

Auto Discovery & Configuration


Medianet Network optimizedfor rich media

Cisco has successfully redefined network architectures before…

Bus

ines

s V

alue

Bus

ines

s V

alue

CiscoFusion

IP core, different services at the edge

TimeTime

CiscoBlue

NGN

AVVID Single network for voice, video & data

Single network for IP & SNA

Single network for IP and ATM


New Tools - Secure Government YouTube


Cisco TelePresence and Collaboration ToolsAccelerated Delivery of Government Policy

Deploy 20 TelePresence

Systems Australia

Wide

Support critical ministerial and

cabinet communications

Conduct Council of Australian

Government Meetings

Connect & Accelerate

GoalsReduced carbon

footprintTravel cost

savingsProductivity

improvements and work life balance

Darwin

Brisbane

SydneyMelbourne

Perth Adelaide

Hobart

Canberra


Video Enables Broader Citizen Participation

Virtual Town Halls, Constituent Access, Public/Priv ate Outreach

A town hall meeting is conducted in DC

Meeting is transmitted to other TelePresence units

throughout the US

Citizens can view meeting live and interact from home

using WebEx

Meeting is broadcast to digital screens throughout

all locations

Meeting is recorded and is made available on-demand in a Video Portal and HR

website in multiple formats

Meeting is available to view on mobile phones


The “Connected” Service Center


Video Enables a Synchronized Disaster Response & Re covery

State collaborates to rapidly respond to a hurrican e

Emergency information is broadcast to digital

screens throughout the state

Emergency notification sent to city employees (IP phone,

SMS, email, etc.)

Wireless video streams from cameras made available to all

first responders

Video is recorded and is made available on-demand

in a Video Portal

Emergency responders collaborate seamlessly and rapidly to assess and react

to situation

Hurricane Warning

Please proceed to evacuation routes

Other state agencies in various locations join the

meeting

State calls an emergency multi-agency preparedness

meeting

Fixed and mobile cameras are utilized to monitor

escape routes and damage


TelePresence for Troops


Cities provide Smart Work Center for a smarter, cheaper, greener working place

Challenge: Accelerate & showcase distributed and sustainable workplaces, bringing information to the user

Solution : Smart Work Center is an e-work location close to residences, bridges technical and non-technical solutions such TelePresence & day care, optimizes worker experience

Business Value : Resource optimization by replacing fixed work stations, employee time more efficient

First Smart Work Center built as a partnership with City of Amsterdam as

part of the Connected Urban Development program


Today’s ChallengeIncrease Collaboration, Extend Communication, Expand Education

How can I improve agency processes, management and insight?

What should the solution design look like to align to my agency requirements?

How capable are my operations staff to support video applications?

What factors might lead to network performance and scalability problems?


Accelerate Agency Value

Innovate your Operations

EmpowerOrganizations

� Aligning agency goals with technology

� Evolve to accelerateagency outcomes

� Quantify expected business value

� Shared knowledge and collective video expertise

� Collaborative energy to push innovation further

� Co-develop video strategy& technology deployment plan

� Video expertise and intimate customer knowledge

� Vision and innovation

� A visual networking strategy, architecture and video application roadmap

Transform Your Visual ExperienceExperience the Success with Services


Preparing a media-ready network

Planning Technology

Define top mission critical processes

Define key video platforms

Plan & set baselines

Assess current network architecture

Deploy single platform pilots

Test, analyze, expand

Deploy integrated platform pilots

Test, analyze, expand

ew olc me tothe human network.


� Established leader in video applications and infrastructure

� 24 hour access to technical support

Secure & Reliable Solution

� Decrease perceived wait time

� Provide directional information

Enhance Citizen Experience

� Reduce printing, shipping and documentation costs

� Reduce travel emissions

� Energy efficient products

Maximize Business Efficiencies

� Increase internal productivity

� Deliver training/lessons through Business Video solutions

Facilitate Learning

� Allows for deployment growth over time

� Broad Partner Ecosystem to scale your video deployment

Scalable Solution

Cisco Business Video Services Business Benefits