listing presentation

29
Gene & Bobbi Hubbard 460 Westgate II Rd. Eddy, TX 76524 PREPARED FOR

Upload: kaylee-spivey

Post on 16-Mar-2016

212 views

Category:

Documents


0 download

DESCRIPTION

This is a listing presentation

TRANSCRIPT

Page 1: Listing Presentation

Gene & Bobbi Hubbard 460 Westgate II Rd. Eddy, TX 76524

PREPARED FOR

Page 2: Listing Presentation

1

Malisa Spivey Key Real Estate Services Cell: 254.495.7735 www.MoveWithIRG.com Email: [email protected] 7 Years in business Education EPro, SFR, Leadership Training Graduate Waco Association of Realtors, NAR, TAR, Women’s Council of Realtors

MALISA SPIVEY REALTOR® Profile

There are many qualities and skills that go into being an excellent real estate professional - integrity, in-depth community and market knowledge, marketing savvy, effective negotiation skills and a high-quality professional network, all of which are hallmarks of how we work. That said, in my experience as a real estate professional, I've also found that providing the very best service is essentially about putting our clients first. This means keeping ourselves accessible, being a good listener as well as a good communicator, and responding quickly to your needs.

Page 3: Listing Presentation

2

Community Involvement

Meals on Wheels Texas Association of Realtors Waco Association of Realtors National Association of Realtors Lorena ISD PTA

Page 4: Listing Presentation

4

Testimonials

• www.MoveWithIRG.com About Us Testimonials

View all of our testimonies on line.

Page 5: Listing Presentation

6

My Awards & Designations

•  2011 Leadership Training Graduate

•  Epro Certified •  SFR (Short Sale & Foreclosure

Resource) •  Real Estate On-Line Marketing

Award from Realtor.com

Page 6: Listing Presentation

7

Price too low and you lose the value. Price too high and you lose the buyers.

Strategically pricing your home to get it sold for the most money in the least amount of time

Asking Price vs. Selling Price

Page 7: Listing Presentation

8

Pricing correctly helps you strike a deal when there is more competition for your home.

Critical Weeks When Listed

Page 8: Listing Presentation

9

Properly priced, you will have the possibility of many more buyers competing for your property.

Pricing vs. Potential Buyers

Page 9: Listing Presentation

10

I will negotiate on your behalf to help get the best price at the best terms in the shortest amount of time.

Over time a home that has not been sold may attract offers below market value.

Importance of Pricing

Page 10: Listing Presentation

3

Recent Sale Comparables A snapshot of comparable homes

sold recently in your area

• 492 ELESHA DR. I 179,000 I 174,000 I 83 DOM • 282 MESA OAK LANE I 165,000 I 165,000 I 30 DOM • 363 WESTGATE I RD. I 149,000 I 135,000 I 71 DOM

Page 11: Listing Presentation

3

YOUR HOME: 460 Westgate II Rd., Eddy, TX 76524

Competitive Market Analysis

Page 12: Listing Presentation

11

In addition to my efforts, the associates in my office may be assisting me in locating buyers, showing and selling your home.

Preview of Your Home

Page 13: Listing Presentation

12 1 National Association of REALTORS®, Profile of Home Buyers and Sellers, 2011

Importance of Internet Home Search

• Almost 90% of home buyers and sellers use the internet to search for their home1

• Reach the widest audience of potential buyers

• More buyers = better chance of finding one that is willing to meet your terms, price and desired closing date

ALMOST 90% OF HOME BUYERS AND SELLERS USED THE INTERNET TO

SEARCH FOR THEIR HOME

HOME BUYERS AND SELLERS - 2011

Page 14: Listing Presentation

14

Where Buyers Found Homes

Source: National Association of REALTORS®, Profile of Home Buyers and Sellers, 2011

• 40% of buyers found a home via the internet – up from 8% in 2001

Page 15: Listing Presentation

15 5

• 2002: Internet surpassed print ads

• 2004: More buyers found their home on internet than from signs

• 2009: The internet is THREE TIMES as powerful as signs

How Buyers Found Their Homes

Source: National Association of REALTORS®, Profile of Home Buyers and Sellers, 2011

Page 16: Listing Presentation

16 For illustrative purposes. Varies by broker and region.

BUYERS WHO ARE JUST ON REALTOR.COM®

BUYERS WHO SEARCH OUR LOCAL SITE AND REALTOR.COM®

PRINT ADS

BUYERS SEARCH OUR LOCAL WEB SITE Best of All Worlds

I market to buyers who are on our site PLUS buyers who have not yet picked a broker.

Page 17: Listing Presentation

17

REALTOR.com®

Facts That Matter

• Visitors on REALTOR.com® stay longer than on other comparable sites. They take another look at a property and really comb through the details.

• Visitors on REALTOR.com® also come back more often than on any other comparable site.

Where more home buyers and sellers view more listings than anywhere else. That means your home has more chances to be seen and ultimately purchased.

Most Viewed

comScore, Media Metrix, Key Measures Report, October 2011 for REALTOR.com® and other comparable real estate aggregation sites and excluding sites of franchisors/brokerages. REALTOR.com® numbers include MSN® referring numbers. Figures represent percentages of the top 5 websites in each category –

Due to rounding, charts may not add up to 100%.

Page 18: Listing Presentation

18

Social Networking

I will use social networking as a non-intrusive way to keep my network apprised of your listing.

Page 19: Listing Presentation

19

I will make yours stand out

Because REALTOR.com®

has millions of listings…

Page 20: Listing Presentation

20

Buyers who are searching in this neighborhood can find me through REALTOR.com® mobile marketing.

REALTOR.com® Apps

Mobile Marketing Plan • Buyers driving through

the neighborhood can:

- Find your home, get directions and a map

- Connect with me in one “click” to get details and make an appointment

Page 21: Listing Presentation

Showcase Listing Enhancements

How will I showcase your home to the most buyers?

• I will help your home rise to the top of the search, above other homes, by adding more photos.

Screen shots represent site as of publication date. Site subject to change without notice.

Page 22: Listing Presentation

Showcase Listing Enhancements

22

How will I showcase your home to the most buyers?

• I place my cell phone number at multiple points to increase buyer calls for your property.

Screen shots represent site as of publication date. Site subject to change without notice.

Page 23: Listing Presentation

Showcase Listing Enhancements

23

Close to 173 million Americans watch videos on

the internet every month1

How will I showcase your home to the most buyers?

• I will make your home stand out with a video or virtual tour.

23

1 comScore, Media Metrix, January 2011

Screen shots represent site as of publication date. Site subject to change without notice.

Page 24: Listing Presentation

REALTOR.com® Brings International Buyers to You

Translated into 11 languages, the REALTOR.com® global site offers international and investment buyers the opportunity to view your listing in their native language.

French

Chinese

Dutch

English

German

Italian

Japanese

Korean

Portuguese

Russian

Spanish

Page 25: Listing Presentation

REALTOR.com® Brings International Buyers to You

International buyers have an easy way to contact me with questions regarding your home.

Page 26: Listing Presentation

33

Online Listing Performance Report

REALTOR.com® tracking report shows how many buyers are looking at your home.

Page 27: Listing Presentation

Buyer Assist BY REALTOR.COM®

• Thousands of home buyers sign-up for home search assistance on REALTOR.com® each month.

• To help buyers find your home, I am 1 of only 2 agents positioned on REALTOR.com® in the zip code where your home is located.

• This exclusive program enables me to guide home buyers towards the purchase of a home during a critical phase of their search.

Screen shots represent site as of publication date. Site subject to change without notice.

Page 28: Listing Presentation

32

CIC – Helps convert more internet buyers

24/7 Client Information Center

Page 29: Listing Presentation

24

Online Marketing Advantage

Showcase Listing Enhancements I will enhance your listings on the top websites, including REALTOR.com®, with the features buyers want most

Featured Homes™ Your home will have premium positioning on the most viewed real estate site,1 REALTOR.com®

Mobile Reach Your property will appear on the REALTOR.com®

mobile apps so mobile consumers can find your home

Facebook® Application I will display your property on my social media sites such as Facebook® and Twitter™

24/7 Cient Information Center My data system helps manage prospective buyers so that I never miss an inquiry, request or referral

Buyer Assist by REALTOR.com®

More people will potentially see your home helping create more demand