listing presentation

15
Selling your Home Keys to selling your home faster and for top Dollar!

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Page 1: Listing Presentation

Selling your Home

Keys to selling your home faster and for top Dollar!

Page 2: Listing Presentation

3 P's of Selling a Home

Price Product Promotion

Page 3: Listing Presentation

Setting the Right Price

• The average home buyer looks at

between 12 to 15 homes!

Page 4: Listing Presentation

The Three Prices

• The Asking Priceo What we would love to sell for

• The Offered Priceo What the buyer would love to pay!

• The Sales Priceo Market Value for your home.

Page 5: Listing Presentation

Your Home; The Product• Top Condition

o Faster Saleo Higher Price

• Areas to Considero Curb Appealo Personal Itemso Staging the Homeo Telling a Story

Page 6: Listing Presentation

Promotion - Marketing

• More Exposure - Faster Sale - Higher Price - Less Hassel

Page 7: Listing Presentation

Casting a Wide Net

The MLS System• Thousands of Agents• Nationwide exposure

The Internet• 90% of Home

Buyers go Online!

E - Mail Marketing• Instant Lead Capture• Active Buyers

Open Houses• Neighbors

have friends and family that want to move to the area!

Page 8: Listing Presentation

Casting a Wide Net

Signage• 30% of our calls are a

Direct Result of the Sign!

Mailing• Just Listed Mailings• Put your neighbors

to work!

Newspapers Ads• SD Union Tribune• North County Times

Spreading the word• Networking• Sphere of Influence

Page 9: Listing Presentation

Understanding the Market• Competition

o What has soldo What is for sale

• Market Conditionso Overall Economyo Buyer/Seller Market

• Financing Optionso Interest Rateso Owner Assistedo FHA/VA - Low Down

     

Page 10: Listing Presentation

Communication

• Relayo Personal user name and

password, ability to log in at any time to see what stage we are in!

• Consistencyo Regular Contact

• Written Reportso E- Mailed Copies

• Agent Feedbacko From Showings and Open houses

 

Page 11: Listing Presentation

Control

• Stay in the Driver Seato Information is Vital

• Details make the Saleo Negotiatingo Representationo Inspectionso Repairso Disclosures

Page 12: Listing Presentation

Company Benefits

Strong Support Staff to keep your file a top priority!

Home Warranty Plans to protect Buyers and Sellers from unexpected repairs!

We Can Help with your Relocation Needs!

Highly Trained, Highly Motivated Staff!

Page 13: Listing Presentation

Specific Market Plan

• Personalized Webpage• Virtual Tour• Advertising• Photo Flyers• Open House• Signage• Online Transaction Access• Follow-up Plan

Page 14: Listing Presentation

The Children's Initiative http://www.thechildrensinitiative.org/

• The Children's Initiative is... • a non-profit agency that works to improve the well-

being of children and youth in San Diego County. The Initiative builds and sustains strategic alliances with all sectors of the community, providing direct operational/organizational support and technical assistance to community based organizations, government institutions, schools and businesses.

Page 15: Listing Presentation

My GuaranteeI Pledge to provide all of these services

outlined in this presentation.  It will be an honor to serve you.