listening social media in 10 minutes a day - part 1 of 4 130111
TRANSCRIPT
Listening – Social Media in 10 minutes a day – part 1 of 4
14 January 2011
www.marccampman.com/playmakers-blog
Listening is the first of the 4 phases in your ongoing social media engagement
• LISTEN online to what people say • CREATE your strategy and content • ACT by launching your engagement plan • MEASURE the results for feedback and improvement
www.marccampman.com/playmakers-blog
You listen to find out what your customers are
saying about you,andwhat they are not saying. And to find out where they hang out.
www.marccampman.com/playmakers-blog
Listening gives you a fantastic opportunity to find out if
any of your competitors are participating onsocial
networksand how frequently they areparticipating.
www.marccampman.com/playmakers-blog
Listen to find out what’s happening in your industry.
What are the hot topics, what are the trends, what are the buzz words.
www.marccampman.com/playmakers-blog
Buildingyour Social Media Listening station
Netvibes allows you to create your personal listening dashboard with feeds from the activity walls on your own social media sites, feeds from relevant blogs, news feeds and feeds from search and
alert activities on various web sites.
www.marccampman.com/playmakers-blog
www.marccampman.com/playmakers-blog
To download your “Listening in 10 minutes a day” checklist go to:
www.marccampman.com
www.marccampman.com/playmakers-blog
To read the full blog post about this subject, go to:
www.marccampman.com/playmakers-blog
www.marccampman.com/playmakers-blog