linkedin webinar final

18
Using Linkedin to Network and Showcase Your Expertise presented by Randy & Donny Vaughn MarketingTwins.com

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Post on 06-Nov-2014

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http://www.marketingtwins.com Randy & Donny Vaughn present the benefits of using Linkedin as part of a strong marketing strategy for your business, non profit or church.

TRANSCRIPT

Page 1: Linkedin Webinar   Final

Using Linkedin to Network and Showcase Your Expertise

presented byRandy & Donny Vaughn

MarketingTwins.com

Page 2: Linkedin Webinar   Final

What is Linkedin?

Page 3: Linkedin Webinar   Final

Why use Linkedin?

Page 4: Linkedin Webinar   Final

Let’s look at some stats

• 60 Million active users• A new member joins LinkedIn

approximately every second • Professional networking• Job searches / Recruiting tool• Join groups to connect to others• Make contacts and share referrals

through discussion forums

Page 5: Linkedin Webinar   Final

Let’s go mobile

Page 6: Linkedin Webinar   Final

What is your personal brand?

Page 7: Linkedin Webinar   Final

Eliminate profile chaos – stay on brand

Page 8: Linkedin Webinar   Final

Create an elevator speech for your headline

Page 9: Linkedin Webinar   Final

Don’t waste your status update!

Page 10: Linkedin Webinar   Final

Randy’s profile

Page 11: Linkedin Webinar   Final

Website listings

www.marketingtwins.com

www.twitter.com/marketingtwins

www.facebook.com/randyvaughn

Page 12: Linkedin Webinar   Final

Is your summary on PAR?

Page 13: Linkedin Webinar   Final

Get high value recommendations

Page 14: Linkedin Webinar   Final

Incorporate applications

Import blog

Share reading list

Showcase expertise

Page 15: Linkedin Webinar   Final

Manage your group list

Page 16: Linkedin Webinar   Final

Event planning

Page 17: Linkedin Webinar   Final

Credibility and Contacts

Page 18: Linkedin Webinar   Final

More resources for you:

marketingtwins.com/linkedinresources

• Download e-Book: “Your Social Media Resume”

• Podcast interviews on personal branding

• Use Linkedin to Network Better

• More articles on using LinkedIn in your job search