1. Getting Started with LinkedIn Kseniya Martin

2. What is LinkedIn? LinkedIn is the worlds largest professional network with over 175 million members and growing rapidly. LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals. 3. Your LinkedIn Profile Basics Headline Profile Picture Summary Experience 4. Headline Create a compelling headline thats more than just your job title. Use your headline to show how you deliver value to your customers. You only have one chance to make a first impression. 5. Tips: Succinctly showcase your specialty, value proposition, or your so what? Speak directly to the audience you want to entice Be specific Use important keywords Be creative Examples: Medical Device Cash Sale Consultant Medical Device Retail Expert Compression and Orthopedic Product Specialist Helping Clients Increase Retail Revenue Headline 6. Profile Picture Being seriously successful doesnt have to mean that you look seriously intimidating or, worse, angry. SMILE! Save the pet monkey profile picture for your Facebook account. 7. Summary Tell people who you are and why people should be interested in doing business with you. How do you provide value to them? Use keywords in your summary that make it easy for people to find you in searches. Use both industry terms and laymans terms. Use words that express the pain that people are experiencing when they are searching for someone who can remove that pain. Take extra care to avoid any grammatical errors or typos. 8. Experience List both current and previous positions. Write complete, descriptive explanations. Make it easy for people to learn about you. Be interesting. 9. Want to learn more? Visit www.kseniyamartin.com Follow me on Twitter: @KseniyaMartin Connect with me on LinkedIn: www.linkedin.com/in/kseniyamartin