lineage media profile

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Page 1: Lineage media profile
Page 2: Lineage media profile

OOH : Digital Outdoor Media Assets.

Sales : Indoor / Outdoor LED Video Walls.

Rentals : LED Video walls for Events, Shows, etc.

Page 3: Lineage media profile

About Us :

• Led by young, creative & dynamic industry professionals, Lineage Media is a one stop solution for LED Video Display Systems.

• With an Endeavour to revolutionize the OOH industry and benchmark new standards in digital advertising, LINEAGE MEDIA has marked its presence in Outdoor Advertising, holding digital media assets at various locations in Mumbai

Page 4: Lineage media profile

OOH : Digital Outdoor Media Assets.

Page 5: Lineage media profile

OOH Media OptionsCST Railway Station

LED Video wallPlatform No 1/2

LED Video wallPlatform No 5/6

Page 6: Lineage media profile

Led Video wall Specifications:

1. Size : 90” x 68”2. Screens : 2 nos3. Display : 2 Screens synchronous4. Pixel Pitch : SMD P5mm True Colors5. Aspect Ratio : 4:36. Viewing Distance : 5m – 100m7. Viewing Angle : 60*1208. Brightness : 3000 nits9. Update : Real Time10. Display Formats : Various formats of video, flash, image & power

point and dynamic content like live TV, RSS feed, web pages, embedded HTML and micro-blog

Page 7: Lineage media profile

CST Railway Station Demographics :

• Operations : CST Railway Station is the busiest railway station in INDIA. CST has 18 platforms - 7 are for locals trains and 11 are for long distance.

• Commuters : More than 39,00,000 commuters of varied profiles travel daily making it an ideal mix of target audience.

• Commuters Profiles : A, B+, B, C+, C• Trains : Around 1048 Local trains & 80 Long distance trains

operate on daily basis.• Connectivity : Central Line, Western Line, Harbour Line

Page 8: Lineage media profile

Benefits to Advertisers

• Strategic Location : 2 Large sized LED Video walls hung from ceiling facing waiting area where thousands of commuters wait for updates on scheduled trains, ensures more exposure to target audience.

• Coverage : 1 LED Video wall between platform no 1/2 & 1 LED Video wall between platform no 5/6 with synchronous display ensures total coverage of the wide waiting area.

• Mass Communication : Advertise your brand to more than 39,00,000 commuters daily.

• Dynamic Display : Superseding the sluggish static media, LED Video wall enables Advertisers to communicate effectively with more information on brands and offers.

• Higher Response Rate : As a matter of fact, people respond more to digital dynamic moving pictures than static media which often is unnoticed by commuters.

• Change over : Advertisers, at their will are free to change the advertising content unlike static media and attract more response from target audience during the contract period.

• Brand Image : Led Video wall display systems mark new era in digital OOH advertising. Advertising your brands on such Modern, Hi tech & Large sized digital screens with dynamic content, undoubtedly creates a sense of awe for the brands promoted.

Page 9: Lineage media profile

OOH Media OptionsThane Railway Station

Platform No 2

Platform No 3/4

Platform No 3/4

Platform No 5/6

Platform No 5/6

Page 10: Lineage media profile

Thane Railway Station Demographics :

• Operations : Thane Railway Station is 3rd busiest station in Central line after CST & Dadar. Thane Station has 10 platforms for local trains and various long distance trains. Thane has gained new importance as a railway link to Navi Mumbai due to the Thane-Vashi / Nerul and Thane – Panvel local train line.

• Commuters : More than 10,00,000 commuters of varied profiles travel daily making it a perfect mix of target audience.

• Commuters Profiles : A, B+, B, C+, C• Trains : Around 150 Local trains & 30 Long distance trains operate

on daily basis.• Connectivity : Central Line, Harbour Line

Page 11: Lineage media profile

Benefits to Advertisers :

• Strategic Location : 5 LCD TV sets, located on platform nos 2,3,4,5 & 6 where thousands of commuters arrive & depart, ensures more exposure to target audience.

• Mass Communication : Advertise your brand to more than 3,00,000 commuters daily.

• Dynamic Display : Superseding the sluggish static media, LCD Tv sets enables Advertisers to communicate effectively with more information on brands and offers.

• Higher Response Rate : As a matter of fact, people respond more to digital dynamic moving pictures than static media which often is unnoticed by commuters.

• Change over : Advertisers, at their will are free to change the advertising content unlike static media and attract more response from target audience during the contract period.

Page 12: Lineage media profile

OOH Media Options Train Exterior Branding :

Being Authorized Agents for Central Railways, we offer complete Local train exterior branding solution.

Exterior Vinyl warp

Exterior Full Coach Color

Page 13: Lineage media profile

OOH Media Options Audio Commercials – Central Railway

• Audio commercials relay on all local railway stations are an unique and more responsive way of communication.

• It grabs the attention of almost all commuters with strike ratio of more than 90%.

• The relay is centrally operated by Signals & Telecom Dept.

Being Authorized Agents for Central Railways, we offer complete Audio Commercials branding

solution.

Page 14: Lineage media profile