lime toronto

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Toronto utdoor Toronto offers a new and innovative advertising media. rate a fleet of mobile advertising and showroom advertising trucks onto. h our innovative “park and scroll” advertising strategy we offer cli ination of stationary measurable traffic counts and the flexibility where at any time.

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Mobile Media Kit

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Page 1: Lime Toronto

Toronto

Lime Outdoor Toronto offers a new and innovative advertising media.We operate a fleet of mobile advertising and showroom advertising trucksIn Toronto.Through our innovative “park and scroll” advertising strategy we offer clients A combination of stationary measurable traffic counts and the flexibility to Be anywhere at any time.

Page 2: Lime Toronto

A few of our clients.....

Page 3: Lime Toronto

Take advantage of a national network of trucks and stationary scrolling units

Page 4: Lime Toronto

Top Truck Ads Benefits Mobile Billboards – Drives and parks only on highly populated

routes3 sided – For three different Ads (always lit)Showrooms are fully customizable to suit your needsAlways Clean – Never have the ad hidden by dirtCan be found at corporate events, concerts, sporting events,

etc.Environmentally conscious – Uses only Bio-Diesel fuelCaptivating – eye level means easy to read for drivers and

pedestriansInnovative – Unique & many ways to use it to drive customers

to your door. GPS tracking – Know exactly where it is or has been. Cost Effective - CPM is only $3.05

Page 5: Lime Toronto

Example of Traffic Counts

Page 6: Lime Toronto

Community

•While displaying ads on our high traffic routes, we also make pick up and deliveries for the North York Harvest Food Bank

•We dedicate advertising space to local charities

•We volunteer our truck for charity events such as “The Underwear Affair” run to end breast cancer.

Page 7: Lime Toronto

Environment• Vehicles operate on Bio Diesel – only alternative fuel to fully

complete the Health Effects Testing Requirements of the Clean Air Act in Canada (Canadian Renewable Fuels Association)

• Our scrolling motors are DC powered and can operate independent of the trucks engine – we do not need to idle to display ads

• We utilize Green Materials• Eco friendly billboard printing (water based inks with no chemical

runoff)• Bio-degradable soaps used to clean vehicles• 100% Recycled paper in the office / business cards / promotional

materials

• Initiating Carbon Offsetting – early 2009

Members of…

Page 8: Lime Toronto

Two Trucks, Five high traffic locationsMinimum 12,000 displays /

month / boardWe are legally parked in

major traffic intersections with traffic counts as high as 5.4 million impressions per month, per intersection

Exceptionally high impactMobile advertising has a

97% recall rate and boosts name recognition 15 times greater than traditional forms of advertising (Arbitron Outdoor 2001; Product Acceptance & Research)

Page 9: Lime Toronto

Lime North Toronto Mobile Route

Daily Route

Page 10: Lime Toronto

Lime Downtown Toronto Mobile Route

Page 11: Lime Toronto

The Association of Mobile Advertising recently conducted research on the effectiveness of mobile advertising. It created a three-truck advertising campaign for Boomerang dog food, a fictitious brand used only for the study. Results included:

• Boomerang’s awareness increased from zero to 32%.

• Seventy-four percent of those aware of the advertisements correctly associated Boomerang with the mobile advertising.

Standard Route Branding

Page 12: Lime Toronto

Mobile Showroom

• Completely customized vehicle

• 2500 watts of AC power

• 400 watt external sound system

• Steps for easy rear access

• Showcase YOUR brand to YOUR demographic

• Incorporate street teams; collateral distribution etc…

Page 13: Lime Toronto

Get noticed instantly!!!

Page 14: Lime Toronto

Lime Toronto Offers a wide variety of state of the art stationary scrolling units for sale or placement on your

property to sell advertisement space

Page 15: Lime Toronto

Toronto

www.limeoutdoor.ca

43 Landwood AveThornhill ON416-400-4999

Ray Ash [email protected]