learning by doing: human-centered design in an agile …files.meetup.com/458848/agilertp...

Learning by Doing Human-Centered Design in an Agile

Context

1

Bryan Fricke Agile Coach amp Software Engineer bryanfrickegmailcom

copy 2015 Bryan Fricke

Purpose

2 copy 2015 Bryan Fricke

Systems Thinking

Systems thinking is a discipline for seeing the ldquostructuresrdquo that underlie complex situations and for discerning high from low leverage change That is by seeing wholes we learn how to foster health

mdash Peter Senge

3

Senge Peter M (2010-03-25) The Fifth Discipline The Art amp Practice of The Learning Organization (p 69) Crown Publishing Group Kindle Edition


Living Structure

hellip living structure refers not to biological systems in the world but is a general character appearing through all systems organic and inorganic of the natural world

mdash Christopher Alexander

4

Alexander Christopher The Nature of Order The Process of Creating Life (p 18) Taylor amp Francis 2002


Design Thinking

Two powerful tools hellip summarize the approach the British Design Councils Double-Diamond Diverge-Converge Model of Design and hellip Human-Centered Designrdquo

mdash Donald Norman

5

httpwwwjndorgdnmssrethinking_design_thhtml


Conundrum

bull You want to know what users want however you shouldnrsquot ask

bull You want others to do something to meet usersrsquo needs however you shouldnrsquot tell them what much less how


Double Diamond Design Process

7 httpwwwdesigncouncilorguknews-opiniondesign-process-what-double-diamond


Human-Centered Design

httpsdschoolstanfordedu

Empathize

Define

Ideate

Test

Prototype

copy 2015 Bryan Fricke 8

Design Thinking

9

Discover Define Develop Deliver

Empathize

Ideate

Test

Prototype


Plan Do Study Act (PDSA)

httpswwwdemingorgthemantheoriespdsacycle copy 2015 Bryan Fricke

10



The Seven Stages of Action

12

There are two parts to an action hellip doing and interpreting mdash Donald Norman

Norman Don (2013-11-05) The Design of Everyday Things Revised and Expanded Edition (p 40) Basic Books Kindle Edition

Plan (Diverge)

Do (Converge)

Act (Converge)

Study (Diverge)


Control Theory


Controller System

Measured Error

System Output

Sensor

System Input Reference +

mdash

Measured Output

System Dynamics

14


In systems thinking it [feedback] is an axiom that every influence is both cause and effect

mdash Peter Senge


Agile Manifesto

Deliver working software frequently from a

couple of weeks to a couple of months with a

preference to the shorter timescale

15 httpwwwagilemanifestoorgprincipleshtml


Scrum


Scrum Sprint Review

This hellip meeting hellip is intended to elicit feedback and foster collaboration

17

httpwwwscrumguidesorgscrum-guidehtml


Dynamic Systems Development Method (DSDM)

Principle 6 ndash Develop Iteratively

Build customer feedback into each iteration

18

httpwwwdsdmorgcontent4-atern-principles

copy 2015 Bryan Fricke httpwpsawcomaw_heim_rinterface_161158264051531cwindexhtml

Living Structure

hellip Extreme programming is a way of doing hellip software development with a very short cycle of evolution and adaptation repeated many times hellip But this is not the central point at all


19

Alexander Christopher The Nature of Order The Process of Creating Life Taylor amp Francis 2002


Living Structure

hellip The real essence lies in the structure-preserving transformations which hellip are primarily responsible for the success of the generating process mdash Christopher Alexander

20



Living Structure

Change leaders often forget to ask a powerful question ldquoWhat do we seek to conserverdquo

mdash Peter Senge

21



Living Structure

This spirit of learning as discovering and embodying naturersquos patterns subtly infuses all the other innovations discussed in the preceding chapters

mdash Peter Senge

22



Living Structure

hellip the objects that are most profound functionally are the ones which also promote the greatest feeling in us


23 httpswwwpatternlanguagecomarchiveieeeieeetexthtm


Living Structure

The comparable view in software design would tell you that a program which is objectively profound (elegant efficient effective and good as a program) would be the one which generates the most profound feeling of wholeness hellip




Levels of Processing

25



Infiniti Ad Campaign

The joy is feeling connected to it hellip itrsquos the sense of it hellip thatrsquos what it feels like to drive one Infiniti Ad circa 1989


Empathize

bull Typical method

Ask what users want and [optimistically] follow-up with why

bull Alternative

Observe and document what users actually do without interpretation

Empathize


Mental Models

ldquoMental modelsrdquo are deeply ingrained assumptions generalizations or even pictures or images that influence how we understand the world and how we take action

mdash Peter Senge

Empathize



Mental Models

hellip developing [a] capacity to work with mental models hellip [requires] skills in two broad categories skills of reflection and skills of inquiry

mdash Peter Senge

29


Empathize


Mental Models

[Face] up to distinctions between espoused theories (what we say) and theories-in-use (the implied theory in what we do)

mdash Peter Senge

30


Empathize


Observe Behavior

To design the best UX pay attention to what users do not what they say Self-reported claims are unreliable as are user speculations about future behavior Users do not know what they want

mdash Jakob Nielsen

31

httpwwwnngroupcomarticlesfirst-rule-of-usability-dont-listen-to-users

Empathize


Gulfs of Execution and Evaluation

The gulfs are obvious places to start hellip The trick is to develop observational skills to detect them

mdash Donald Norman

32

Empathize



Contextual Inquiry Interview

33

Empathize

httpsenwikipediaorgwikiContextual_inquiry


Behavior Based Interviews

34

bull Situation or Task

bull Action taken

bull Results achieved

Empathize



bull Ask open ended questions

bull Avoid

ndash Making a sales pitch

ndash Asking users to predict the future

ndash Teaching

ndash Trying to make things better

35

Empathize


Behavior Based Questions

bull What were your most common activities when doing X

bull How did you obtain needed information

bull What toolsprograms did you use

Empathize


Empathize Pains amp Gains

bull Pains

ndash People we observed donrsquot need our tool

ndash People didnrsquot complain about what is inside our control

bull Gains

ndash We had the opportunity to identify real need rather than simply trying to figure out how to enhance our tool

ndash We questioned what was inside our control

37

Empathize


Define

bull Typical method

Document what the customersusers said they wanted

bull Alternative

ndash Synthesize what their tasks and activities are

ndash Identify primary pain points

ndash Identify goals to address pain points

ndash Generate metrics for evaluating solution

ndash Define persona(s) so we know what user(s) we are serving

Define


Root Cause Analysis

What about radical ideas ones that introduce new product categories to the marketplace These come about by reconsidering the goals and always asking what the real goal is what is called the root cause analysis

mdash Donald Norman

39


Define


Double-Loop Learning

40 httpwwwafsorgblogiclp=2653

Define


Analysis

1 Break the whole into its components

2 Understand the function of each part

3 Aggregate the understanding of the components to understand the whole

41

Define

R L Ackoff From mechanistic to social systemic thinking Pegasus Communications Incorporated 1993


Synthesis

1 Determine the whole to which a component belongs

2 Understand the containing system

3 Identify the function of the component in the containing system

42


Define


What Can Be Learned

bull Data symbols

bull Information who what where when

bull Knowledge how

bull Understanding why

bull Wisdom evaluated understanding

43

Define


User Experience Map

bull Similar to affinity diagram with the addition of time dimension

bull Affinity diagram is one of the Seven Management and Planning Tools

bull Created by Japanese anthropologist Jiro Kawakita

bull Uses synthesis rather than analysis

44

Define


Contextual Inquiry

The integration of all the details observed the achievement of a sociological synthesis hellip is the task of the Ethnographer hellip

ndash Bronisław Malinowski

45 Argonauts of the Western Pacific Dutton 1961 edition pp 83-84

Define


User Experience Map

46 Lyndacom UX Design Techniques Analyzing User Data

Define


User Experience Map


Define


User Experience Map


Define


Mental Models

[Recognize] ldquoleaps of abstractionrdquo (noticing our jumps from observation to generalization)

mdash Peter Senge

49


Define


Mental Models

There were no inventories in any of the plants Irsquove been in manufacturing operations for almost thirty years and I can tell you those were not real plants They had clearly been staged for our tour

mdash Detroit auto executive

50


Define


User Experience Map

51

Define


Identify Pain Points


Define


53

Define

Lyndacom UX Design Techniques Analyzing User Data copy 2015 Bryan Fricke

PAIN POINTS

Dots Issue

7

3

4

Existing software tool crashes

Difficult to input data

Prefer text to speech functionality

Define and Prioritize Goals

54

Define


Shifting the Burden Pattern

55

Senge Peter M (2010-03-25) The Fifth Discipline The Art amp Practice of The Learning Organization Crown Publishing Group Kindle Edition

Define


Define Metrics

56

bull Efficiency New input method at least 40 faster

bull Effectiveness New entry method introduces 50 fewer errors

bull Satisfaction Improves from 25 to at least 45 on average

Goal Reduce difficulty of data entry

Define


Create Personas

Ralph the engineer

Attributes bull 42 years old bull 17 years of experience bull Basic computer literacy

Concerns bull Having to learn

complicated software bull 3D navigation bull Having to interpret

statistical information

Goals bull Keep customers satisfied with

generated reports bull Generate more reports without

having to edit generated reports

Lyndacom UX Design Techniques Creating Personas


Define

57

Pains amp Gains

Pains

ndash Time intensive

ndash Team members didnrsquot like generating metrics as they seemed arbitrary and difficult to determine

Gains

We developed some baseline measures to determine success

58

Define


Ideate

bull Typical method

ndash One person takes ownership for developing and championing an idea

ndash Discusses (argues) with others about idea relative other peoplesrsquo ideas

bull Alternative

ndash Explore multiple alternative designs before becoming engrossed in any one

Ideate


Model I

Governing Variables

bull Define goals and try to achieve them

bull Maximize winning and minimize losing

bull Minimize generating or expressing negative feelings

bull Be rational

60

Ideate


httpsenwikipediaorgwikiChris_Argyris

Model II

Governing Variables

bull Valid information

bull Free and informed choice

bull Internal commitment to the choice and constant monitoring of its implementation

61

Ideate




Model I is the group which has been identified as inhibiting double-loop learning It has been described as being predominantly competitive and defensive

62

Ideate

httpwwwaralcomauresourcesargyrishtml copy 2015 Bryan Fricke

Hill Climbing

There are very good descriptions of the hill-climbing process for design in Christopher Alexanderrsquos book Note on the Synthesis of Formhellip

mdash Donald Norman

63

Ideate


Building Shared Vision

Shared visions emerge from personal visions This is how they derive their energy and how they foster commitment

mdash Peter Senge

64


Ideate


Creative Tension

If there was no gap there would be no need for any action to move toward the vision Indeed the gap is the source of creative energy We call this gap creative tension

ndash Peter Senge

65

Senge Peter M (2010-03-25) The Fifth Discipline The Art amp Practice of The Learning Organization (pp 139-140) Crown Publishing Group Kindle Edition

Ideate


Methods

bull Brainstorming

bull Design Charrettes

bull Possible Futures

bull Role playing different parts of the system

66

Ideate

copy 2015 Bryan Fricke Lyndacom UX Design Techniques Ideation

Ideate

When you think about brainstorming I want you to think about jazz hellip

mdash Bill Burnett

67 httpswwwyoutubecomwatchv=34EuT2KH2Lwampfeature=youtubeampt=34m25s

Ideate


Improv

We want to accept our partners ideas accept the reality they are offering so that we can build and work together collaboratively hellip you can get a laugh sometimes by putting up a block but you canrsquot create any story

mdash Kasey Klemm BATS Improv

68

httpsyoutubelBV8oVxXUM8

Ideate


Sound Ball

69

httpanimalearningcom20120829fresh-start-10-improv-games-to-develop-courage-compassion-and-creativity

Ideate


Design Charrettes

bull Sketch solutions individually ndash Use large sheets of paper ndash Put up on wall

bull Critique each design idea bull Dot vote for ideas to take to the next round

70

Ideate


Design Charrettes

bull Work in pairs to synthesize the concepts Mindset is for creating something in the way jazz is

produced where people play off each othersrsquo ideas

bull Critique and make final decisions about which ideas to carry through into prototypes

71

Ideate


Team Learning

A learning team masters movement back and forth between dialogue and discussion A unique relationship develops among team members who enter into dialogue regularly They develop a deep trust that cannot help but carry over to discussions

mdash Peter Senge

72


Ideate


Team Learning

bull Dialogue Free and creative exploration of complex and subtle issues a deep ldquolisteningrdquo to one another and suspending of ones own views

bull Discussion Different views are presented and defended

73


Ideate


Design Charrettes Ideate


Pains amp Gains

bull Pains Some people had a hard time entertaining far fetched ideas

bull Gains ndash Explicitly asking what is and is not feasible ndash Ideas were able to breathe longer than they would have

otherwise ndash What we thought were the problems were not the

problems ndash Realized how many intricacies there are in the user

interface and usability issues ndash Felt like the ideation part of the process worked well

enough to try again ndash Liked drawing on big paper

75

Ideate


Scenarios

bull Typical method

Jump straight to code or GUI mockups

bull Create scenarios of activities similar to use cases to determine flow of interaction (independent of interface elements)

Helps to determine feasibility and practicality of design ideas by seeing them in context of entire workflow

Prototype


Scenario Creation

bull Choose one or more of the user activity areas from the experience map (ie the blue cards on the experience map)

bull Work in pairs to define scenarios

77

Prototype

copy 2015 Bryan Fricke Lyndacom UX Design Techniques Creating Scenarios and Storyboards

Scenario Creation

If more than one pair worked on the same scenario combine the best elements into one combined scenario

78

Prototype

Lyndacom UX Design Techniques Creating Scenarios and Storyboards copy 2015 Bryan Fricke

Scenario Pains amp Gains

bull Pains ndash Sometimes difficult to use interface agnostic

language ndash Using white board is more convenient ndash Some people wanted to work on everything

bull Gains ndash Helps to define concepts prior to investing in a

prototype

79

Prototype


Paper Prototype

bull Typical method

Non-interactive high fidelity GUI mockup

bull Alternative

Create paper prototype or low fidelity mockup that can be tested by users

Prototype


Paper Prototype

81

Prototype

Lyndacom UX Design Techniques Paper Prototyping copy 2015 Bryan Fricke

Paper Prototype

Build interface elements for each part of the scenario

ndash Dont add elements that are not in the defined scenarios

ndash Use a separate piece of paper for each interface element

ndash Ask someone who isnt familiar with the project to complete the task

82

Prototype

copy 2015 Bryan Fricke Lyndacom UX Design Techniques Paper Prototyping

Paper Prototype Pains amp Gains

bull Pains ndash Felt expensive to produce (although less than 2

days) bull Gains

ndash Obtained hands-on feedback

83

Prototype


Testing

bull Typical Method

ndash Design Reviews

ndash Beta Test

ndash Releases from Sprints

bull Alternative

Usability Test with Actual Users

Formally collect feedback on usability before writing code

Continue to run usability tests as the design progresses into digital wireframes and code

84

Test


Scrum

This holistic approach has six characteristics built-in instability self-organizing project teams overlapping development phases ldquomultilearningrdquo subtle control and organizational transfer of learning

Takeuchi Hirotaka and Ikujiro Nonaka ldquoThe New New Product Development Gamerdquo Harvard Business Review Accessed November 2 2015 httpshbrorg198601the-new-new-product-development-game

Test


Multilearning

Team members engage in a continual process of trial and error to narrow down the number of alternatives that they must consider

86


Test


Usability Testing

87

Test

Lyndacom UX Design Techniques Usability Testing

ldquoComputerrdquo

Moderator

Participant


Usability Testing

bull Find and fix as many conceptual issues as possible

bull Better to iterate on the design than to just keep testing a design that is known to be broken

88

Test

copy 2015 Bryan Fricke Lyndacom UX Design Techniques Usability Testing

Pains amp Gains

bull Pains ndash Investment of time ndash Got unexpected feedback from users ndash People were sometimes confused about what

interface elements the paper represented

bull Gains ndash Got unexpected feedback from users ndash Feedback was based on users actually using a

prototype ndash Much of the feedback was about the basic

functionality

89

Test


User Story Map

bull Typical Method ndash PO specifies backlog and associated priorities based on

feedback from customer and professional judgment

bull Generate backlog from scenarios and paper prototypes ndash Specify backlog in strata of priority that makes a minimum

viable product releasable as early as possible

ndash Subsequent releases should have the features that have the best costbenefit ratio for addressing pain points

ndash Releases are needed to conduct additional usability testing in order to refine interactioninterfaces and to adjust prioritization


Lyndacom UX Design Techniques Implementation Planning

User Story Map

91 Lyndacom UX Design Techniques Implementation Planning

Minimum Requirement

Majority Requirement

Nice to have


Use analysis to define activities tasks and

stories

User Story Map

Users need a whole product rather than pieces in order to give feedback This is the notion of minimal viable product

mdash Chris Nodder

92 Lyndacom UX Design Techniques Implementation Planning copy 2015 Bryan Fricke

User Story Map

Something new is happening And it has to do with it all mdash the whole

mdash Peter Senge

93




Design Method Tools

In addition to the resources referenced throughout this presentation Catherine our meeting organizer referred me to the tools offered by the Institute of Design at Stanford

httpdschoolstanfordeduuse-our-methods


Purpose


Systems Thinking


mdash Peter Senge

3



Living Structure



4



Design Thinking


mdash Donald Norman

5



Conundrum









Empathize

Define

Ideate

Test

Prototype


Design Thinking

9


Empathize

Ideate

Test

Prototype




10




12



Plan (Diverge)

Do (Converge)

Act (Converge)

Study (Diverge)


Control Theory


Controller System

Measured Error

System Output

Sensor


mdash

Measured Output

System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Systems Thinking


mdash Peter Senge

3



Living Structure



4



Design Thinking


mdash Donald Norman

5



Conundrum









Empathize

Define

Ideate

Test

Prototype


Design Thinking

9


Empathize

Ideate

Test

Prototype




10




12



Plan (Diverge)

Do (Converge)

Act (Converge)

Study (Diverge)


Control Theory


Controller System

Measured Error

System Output

Sensor


mdash

Measured Output

System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Living Structure



4



Design Thinking


mdash Donald Norman

5



Conundrum









Empathize

Define

Ideate

Test

Prototype


Design Thinking

9


Empathize

Ideate

Test

Prototype




10




12



Plan (Diverge)

Do (Converge)

Act (Converge)

Study (Diverge)


Control Theory


Controller System

Measured Error

System Output

Sensor


mdash

Measured Output

System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Design Thinking


mdash Donald Norman

5



Conundrum









Empathize

Define

Ideate

Test

Prototype


Design Thinking

9


Empathize

Ideate

Test

Prototype




10




12



Plan (Diverge)

Do (Converge)

Act (Converge)

Study (Diverge)


Control Theory


Controller System

Measured Error

System Output

Sensor


mdash

Measured Output

System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Conundrum









Empathize

Define

Ideate

Test

Prototype


Design Thinking

9


Empathize

Ideate

Test

Prototype




10




12



Plan (Diverge)

Do (Converge)

Act (Converge)

Study (Diverge)


Control Theory


Controller System

Measured Error

System Output

Sensor


mdash

Measured Output

System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools









Empathize

Define

Ideate

Test

Prototype


Design Thinking

9


Empathize

Ideate

Test

Prototype




10




12



Plan (Diverge)

Do (Converge)

Act (Converge)

Study (Diverge)


Control Theory


Controller System

Measured Error

System Output

Sensor


mdash

Measured Output

System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Design Thinking

9


Empathize

Ideate

Test

Prototype




10




12



Plan (Diverge)

Do (Converge)

Act (Converge)

Study (Diverge)


Control Theory


Controller System

Measured Error

System Output

Sensor


mdash

Measured Output

System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools






10




12



Plan (Diverge)

Do (Converge)

Act (Converge)

Study (Diverge)


Control Theory


Controller System

Measured Error

System Output

Sensor


mdash

Measured Output

System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools







12



Plan (Diverge)

Do (Converge)

Act (Converge)

Study (Diverge)


Control Theory


Controller System

Measured Error

System Output

Sensor


mdash

Measured Output

System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Control Theory


Controller System

Measured Error

System Output

Sensor


mdash

Measured Output

System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




System Dynamics

14



mdash Peter Senge


Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Agile Manifesto






Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Scrum


Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Scrum Sprint Review


17






18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools







18



Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Living Structure



19



Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Living Structure


20



Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Living Structure


mdash Peter Senge

21



Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Living Structure


mdash Peter Senge

22



Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Living Structure





Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Living Structure






25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools





25






Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools







Empathize

bull Typical method


bull Alternative


Empathize


Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Mental Models


mdash Peter Senge

Empathize



Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Mental Models


mdash Peter Senge

29


Empathize


Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Mental Models


mdash Peter Senge

30


Empathize


Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Observe Behavior


mdash Jakob Nielsen

31


Empathize




mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools






mdash Donald Norman

32

Empathize




33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools





33

Empathize




34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools





34


bull Action taken


Empathize




bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools






bull Avoid



ndash Teaching


35

Empathize






Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools








Empathize



bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools





bull Pains



bull Gains



37

Empathize


Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Define

bull Typical method


bull Alternative






Define


Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Root Cause Analysis


mdash Donald Norman

39


Define




Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools






Define


Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Analysis




41

Define



Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Synthesis




42


Define


What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




What Can Be Learned

bull Data symbols


bull Knowledge how



43

Define


User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




User Experience Map





44

Define


Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Contextual Inquiry




Define


User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




User Experience Map


Define


User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




User Experience Map


Define


User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




User Experience Map


Define


Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Mental Models


mdash Peter Senge

49


Define


Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Mental Models



50


Define


User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




User Experience Map

51

Define




Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools






Define


53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools





53

Define


PAIN POINTS

Dots Issue

7

3

4





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools





54

Define



55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools





55


Define


Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Define Metrics

56





Define


Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Create Personas

Ralph the engineer










Define

57

Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Pains amp Gains

Pains



Gains


58

Define


Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Ideate

bull Typical method



bull Alternative


Ideate


Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Model I

Governing Variables




bull Be rational

60

Ideate



Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Model II

Governing Variables




61

Ideate





62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools






62

Ideate


Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Hill Climbing


mdash Donald Norman

63

Ideate




mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools






mdash Peter Senge

64


Ideate


Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Creative Tension


ndash Peter Senge

65


Ideate


Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Methods

bull Brainstorming




66

Ideate


Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Ideate


mdash Bill Burnett


Ideate


Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Improv



68


Ideate


Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Sound Ball

69


Ideate


Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Design Charrettes



70

Ideate


Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Design Charrettes




71

Ideate


Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Team Learning


mdash Peter Senge

72


Ideate


Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Team Learning



73


Ideate




Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools






Pains amp Gains







75

Ideate


Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Scenarios

bull Typical method




Prototype


Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Scenario Creation



77

Prototype


Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Scenario Creation


78

Prototype






prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools








prototype

79

Prototype


Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Paper Prototype

bull Typical method


bull Alternative


Prototype


Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Paper Prototype

81

Prototype


Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Paper Prototype





82

Prototype




days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools






days) bull Gains


83

Prototype


Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Testing

bull Typical Method


ndash Beta Test


bull Alternative




84

Test


Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Scrum



Test


Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Multilearning


86


Test


Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Usability Testing

87

Test


ldquoComputerrdquo

Moderator

Participant


Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Usability Testing



88

Test


Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




Pains amp Gains





functionality

89

Test


User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




User Story Map









User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




User Story Map


Minimum Requirement


Nice to have



stories

User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




User Story Map


mdash Chris Nodder


User Story Map


mdash Peter Senge

93




Design Method Tools




User Story Map


mdash Peter Senge

93




Design Method Tools





Design Method Tools




learning by doing: human-centered design in an agile …files.meetup.com/458848/agilertp...

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