leader in industry specific b2b websites since 1997 leader in industry specific b2b websites since...

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Leader in Industry Specific B2B Leader in Industry Specific B2B Websites Since 1997 Websites Since 1997 Developed Hundreds of Vendor and Developed Hundreds of Vendor and Agency Websites Agency Websites Online Advertising to Database of Online Advertising to Database of More Than 100,000 Stores More Than 100,000 Stores

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• Leader in Industry Specific B2B Leader in Industry Specific B2B Websites Since 1997Websites Since 1997

• Developed Hundreds of Vendor and Developed Hundreds of Vendor and Agency WebsitesAgency Websites

• Online Advertising to Database of Online Advertising to Database of More Than 100,000 StoresMore Than 100,000 Stores

About Face Badash

Crystal Brownlow Carson

• Christhomas• Delton• Dennis East• Faith

Collection

• Highland Graphics

• Mug World• Park Design• Sterling

Industries…and many more!

Complete Automated Merchant Electronic Ordering Made Easy

CAMEO EZ sites are password-protected. Stores must register, enter their sales tax id and other business information.

In 1999 OmegaNet developed this system to make it easy for Vendors to update their own websites by updating an Excel spreadsheet.

In 2003, OmegaNet developed a major upgrade that made it possible for stores to copy their registration information to multiple CAMEO EZ websites.

This upgrade also made enabled Sales Agencies to easily add Vendors products to their websites.

Each Company’s Site Has Its Own Custom Design

Registration & Login PagesSales Tax ID Number and Business Information Required

Your Office Gets Store Registration InformationStore Gets Customized Email Saying “Thank You for Registering”

Customizable Category – Available Products Page

Customize Using Category & Sub-Category Image Options

Product Page – Detailed Description Page

Order by Pricelist

Order by SKU

Random Search & Keyword Drop DownLets buyer find products across

categories

View Last / Previous Online Order

Re-Order with a Click

(shot of shopping cart)

Checkout

Order Notification

The Secure AdminConsoleWhere your staff gets the complete credit

card number

Sales History Reports

““Our free email blast covered the Our free email blast covered the entire cost of the website and entire cost of the website and then some…then some…

““I received a call from a sales rep I received a call from a sales rep this week who thanked us for this week who thanked us for building the site and listing our building the site and listing our reps… She said that she used to reps… She said that she used to get her foot in the door with get her foot in the door with other products and then other products and then introduce our product… After introduce our product… After our blast, however, she had 3 our blast, however, she had 3 appointments from stores who appointments from stores who wanted our product.wanted our product.

““She said it looked like it would She said it looked like it would now be our product that would be now be our product that would be getting her foot in the door with getting her foot in the door with new clients.new clients.

““Another sales rep principal Another sales rep principal emailed me to say that one of his emailed me to say that one of his reps had been trying to get us into reps had been trying to get us into a potential store, but was having a potential store, but was having trouble. When the store saw our trouble. When the store saw our email blast, however, the email blast, however, the store store owner immediately called owner immediately called for an for an appointment.”appointment.”

““I always get excited when I visit I always get excited when I visit a manufacturer’s website and a manufacturer’s website and see that they sell online.see that they sell online.““I find I SPEND SMARTER and I find I SPEND SMARTER and feel better about my selections feel better about my selections when I order online in the when I order online in the privacy of my office or home.privacy of my office or home.

““I don’t enjoy the rushed feeling I don’t enjoy the rushed feeling I get at market and ordering I get at market and ordering online means I don’t have to online means I don’t have to worry about poor planning worry about poor planning regarding quantities, colors, etc.regarding quantities, colors, etc.““Plus it’s nice to be able to plan Plus it’s nice to be able to plan my order at my convenience my order at my convenience anytime day or night.”anytime day or night.”

Direct Marketing Association’s Direct Marketing Association’s (DMA) Power of Direct Economic (DMA) Power of Direct Economic Impact Study reported that email Impact Study reported that email marketing surpasses all other marketing surpasses all other channels for the return on a channels for the return on a dollar invested.dollar invested.

E-Marketing: the VeryE-Marketing: the VeryBEST Return On BEST Return On

InvestmentInvestment

Let’s take a look at the DMA findings…Let’s take a look at the DMA findings…

Catalog Marketing Catalog Marketing = ~ $7 per $1 spent= ~ $7 per $1 spent Non-Catalog Direct Marketing Non-Catalog Direct Marketing = ~ $15= ~ $15

per $1 spent per $1 spent (such as telephone (such as telephone marketing)marketing)

The ROI for The ROI for Non-Email E-Marketing Non-Email E-Marketing

(PASSIVE E-Marketing) = ~ (PASSIVE E-Marketing) = ~ $20 $20 per per $1 spent$1 spent

The ROI for The ROI for Email Marketing Email Marketing – –

(ACTIVE E-Marketing) = ~ (ACTIVE E-Marketing) = ~ $45 $45 per per $1 spent$1 spent

Potential customers can search for your company Potential customers can search for your company name, keyword or product type and find your name, keyword or product type and find your company’s link or banner. The link or banner gives company’s link or banner. The link or banner gives them information about your company and will link them information about your company and will link TOTO your company’s web site. your company’s web site.

Non-Email Internet Marketing on various wholesale Non-Email Internet Marketing on various wholesale portals, directories and search engines. portals, directories and search engines.

• • Links • Banners • Display Ads • SER • Links • Banners • Display Ads • SER • SEO SEO

Providers, such as: Providers, such as: AmericasMart FGMarket Gifts & AmericasMart FGMarket Gifts & Dec Dec

Giftware News OmegaNet’s GiftsWholesale.com DecorWholesale.comGiftware News OmegaNet’s GiftsWholesale.com DecorWholesale.com

ToysWholesale.com AccessoriesWholesale.com … and others !ToysWholesale.com AccessoriesWholesale.com … and others !

When your company sends out an When your company sends out an advertisement via advertisement via

Email Email TOTO the potential customer’s email the potential customer’s email address. address.

Email Internet Marketing: Email Internet Marketing:

• • Company Sending Newsletters To Company Sending Newsletters To Customers Customers

• • Industry Newsletters Industry Newsletters (such as OmegaNet’s Gift & (such as OmegaNet’s Gift & Home Retailer)Home Retailer)

• • Email Blasts To Potential Customers / StoreEmail Blasts To Potential Customers / Store

Providers, such as: Providers, such as: AmericasMart Gifts & Dec Giftware News AmericasMart Gifts & Dec Giftware News

OmegaNetOmegaNet

What you are sending …?What you are sending …?1) Product 2) Look of the Ad 3) Catchy 1) Product 2) Look of the Ad 3) Catchy Subject Line Subject Line

Who you are sending to …?Who you are sending to …?1) Quality of Email List 2) Relevant Stores 1) Quality of Email List 2) Relevant Stores

4) Call to Action 5) Way to measure results 4) Call to Action 5) Way to measure results /Expectations/Expectations

When you are sending …?When you are sending …?Tues, Wed, Thurs, Fri, Sat, Mon, Sun (in that order)Tues, Wed, Thurs, Fri, Sat, Mon, Sun (in that order)

• Regular Email Newsletters to CustomersRegular Email Newsletters to Customers

• New IntroductionsNew Introductions

• Closeouts or Specials Closeouts or Specials