language of lean ux - agile alliance · (agile, lean, lean ux)… bnz 1. the whole team has...
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[email protected]/in/antboobier
Ant BoobierPractices Lead @ BNZ Digital
Lean UX: Language of change
Be good with agilegoodwithpixels.com
digital
Pawns or Players?
Design and Agile(just a little bit awkward)
All this cool stuff, looks to achieve the same stuff…
enter… Lean UX
Language is powerfulLanguage is powerfulLanguage is powerfulLanguage is powerful
Golden circle
Our core ‘why’ vocabularycustomer
problem opportunity
measure
assumption
(in)validate
not now
experiment
outcome
(or)
“Customer”
“Problem”…
…or “Opportunity”
“Assumption”
AssumptionDriven
Development
“Assumption”
digital
“Assumption” - Needs
digital
“Assumption” - Needs
digital
“Assumption” - Needs
digital
“Assumption” - Needs
“Assumption” - Mapping
Permission to learn !
“Experiment”
“Experiment”
“(In)Validate”
“Not now”
“Measures”
“Measures” - “Outcomes”
Stories
Connect us as a group
What is the
problem you are
looking to
solve?
Who is your customer and what do you think they
need?
What assumptions
do you have?
What is your
measure
of success? What does your next experiment look like?
digital
(Agile, Lean, Lean UX)… BNZ
1. The whole team has ownership of, and is responsible for the process, solution and success2. Focus on creating an outcome for our
customers, rather than producing a deliverable3. Do the smallest amount of work possible
to start measuring change
Relationships
Relationships
Teams Customers and
products
Relationships
Dev Discipline Design
Discipline
Relationships
DeliveryDiscovery
#goodwithpixels