Haris Krijestorac working for HubSpot researched the readability levels of the top 15 blogs in 7 industries. He compared the average readability of blogs in each industry to the readability of the traditional media outlet with the industry. Even though blogs are more

“nowadays”, the language they use in general, is more complicated than used in traditional media.Blogs are an extremely important method of communication, but will only be effective when used in the right way. Make sure you find

the right mix between not over complicating what you are saying nor underestimating your audience.

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