la nostra vision su digital banking e customer experience

> Our visiOn abOut digital banking and custOmer experienceWien, 28 april 2016, Slobodan paunovic, director arSblue

Our vision about digital banking and customer experience

1957We were founded as an artisan company specializing intypewriter repair

1980During the office automation boom we became a leaderin marketing andservicing of copy machines

1990To preserve ourcultural heritage we digitalized many paperprints and paintings

1997We started managingworkstations for banks

2004We began offeringoutsourcing services such as credit and debit card, security and backoffice services to banks and other companies as a Business ProcessOutsourcer

2016We are an independent player in the field of Payments, Business Services (Back office) and Security

........... 2020Digital Payments

In nearly 60 years, our company has managed to keep up with technology, moving from technical typewriters to its current core business focused on digital payments.

Like a chameleon each year we've been able to stand by our customers constantly updating our offer every single day.

> What we are

PAYMENTS BACK OFFICE ANDCUSTOMER SERVICE

ICT SERVICE SOFTWARE SECURITY

Payment Institution

> Bassilichi group



> Are we providing digital banking for our customers?

Digital bank is branding to some banks, for others it is the digital channels only.

Transformation into a real digital bank is much broader and deeper:

BAN

Banks must replace

face-to-face intimacy into

digital interactions across all channels

Create digital convenience

to personal engagements

Requires a deep transformation of the entire banking

organization including the

digitization of processes and implementation of predictive

analytics

> Digital banking needs

Most products and services are delivered digitallyLess time-to-market for new products and services to couple of days, a few weeks for more complexDigital channels for digital usersDigital infrastructure for optimized real-time digital interactionsCulture that embraces the rapid change of digital technologies


> How we see infrastructure transformation Infrastructure based on WEB/mobile technology and card based payments standardsSoftware product with proper architecture end-to-end implementation Simple conceptual integration with predictive analytics solutions, core banking and merchant’s retail systems.


Predictive analytics, Marketing & Campaign management

Touch Points & Mobile management

ATMs

PAYMENT NETWORKS

CERTIFICATIONS

Kiosks EFT POS Mobile Devices 3d Secure

Client DatabaseCard management

GATEWAY Transaction processing CORE BANKING

GENERIC INTEGRATION

MERChANT RETAIl SYSTEM


> Digitally enabled clients: Bassilichi ingredients

Socialmedia

Back Office ICT

CRM BIG DATA

Technicalassistance Help Desk

MARKETPlACE

INFRASTRUCTURE

Demand Offer

USERS »

CUSTOMER SERvICES

Acquiring Omnichannel

Big Data

Business Card

Card management

Digital marketing

Digital Wallet

Electronic invoices

GBW

Marketplace Engagement E-Commerce

STEP 3 STEP 2 STEP 1

Marketplace B2B

Marketplace B2C GBW Electronic

InvoiceBusiness

CardDigital

Marketing Digital Wallet Acquiring Omnichannel

Farms

Farms and sale

Farmhouses

Distributors

Small retailers and

GDO


To classify companies based on the sales volume slot and commodity sector

Aggregated companies in homogeneous cluster, realising specif ic bundles for each needed area

Calculated numerosity for each segment to f igure out the potential of joint companies

The clients companies buying on marketplace B2B can be object of offer for the Marketplace B2C component and for the client’s services

Retail companies interested in Marketplace B2B for their purchases

DEMAND OFFER

Revenue

ClUSTER 3

ClUSTER 2

ClUSTER 3

ClUSTER 1

Newcom Small Medium Large

SE

CT

OR

ClUSTER 1

ClUSTER 2

•Frontend web omnichannel, available on all devices and integreted on social channels

•Acquiring omnichannel: intregreted solution for acquiring and Pos, mPos and e commerce cashing

•Digital Wallet

•Analytic solution for the analysis of users behavior, comparative and pre-dicitve analysis , data and reporting vi-sualisation

•Digital marketing tools

•Digital wallet solution offering remote and proximity payments, loyalty and coupon, marketplace, tap&buy

•Digital market place for demand/offer meeting

•Connexion with CBI to issue dispo-sitions collection/payments trhough Gateway bank of Marketplace

•Solution of electronic invoicing and archiving

•Card management with centralized budget management and geoblocking

PAY


> Indice

> THANKS FOR LISTENING!We have skills, methods and experience to assist banks in transformation

We can actively participate in transformation of organization, training of existing staff

We can adapt existing bank infrastructure to the digital bank needs, saving time and capital expenditure.

[email protected] - www.bassilichi.it

la nostra vision su digital banking e customer experience

Technology