kydak lean ux iue2014
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Lean UX: Design Method Hack Or Viable UX Methodology?TRANSCRIPT
Wayne Neale
Lean UX: Design Method Hack Or Viable UX Methodology?
What is Lean UXInspired by Lean Startup and Agile development theories, it’s the practice of brining the true nature of our work to light faster, with less emphasis on deliverables and greater focus on the actual experience being designed
— Josh Seiden & Jeff Gothelf
@ClaireMurray
Agile UX vs Lean UX
Lean UX
Agile
Design Thinking
Lean Startu
p
The Agile ManifestoIndividuals and interactions over Processes
and tools
Working software over Comprehensive documentation
Customer collaboration over Contract negotiation
Responding to change over Following a plan
That is, while there is value in the items on the right, we value the items on the left more.
Lean Startup
Lean Startup Principles• Entrepreneurs are everywhere• Entrepreneurship is management• Validated learning• Build – Measure – Learn • Innovation Accounting
MVP
Validated Learning
Everything is an experiment
Validated Learning
@LeanUX
What did we learn? Pivot or Persevere
Premise – New reality• Value was placed on the deliverable• Designers are given requirements and are
expected to produce deliverables• Lean UX reframes the way we do our work• The ultimate goal is not to produce a
deliverable but to change something in the world
• So we can’t do the “figure it all out ahead of time” process that we’ve typically done
Why Lean UX?
Principles of Lean UX• Design with whole teams (small, dedicated, co-
located)• Get out of the building• Externalize your ideas early and often• Shared understanding• Building and validating hypotheses• Manage towards outcomes• Remove waste• Small batch size• Problem-focused teams
DEV
The Role of UX Changes
UX DEV
UX
Project Time
Work
Eff
ort
Lean UX
Waterfall UX
Work
Eff
ort
Lean UX
A fool with a tool is still a fool, he is!