INDEPENDENT / KIRANA STORE

RETAIL

According to Kotler: “Retailing includes all the activities involved in selling goods or services to the final consumers for personal, non business use”. The Indian retail is dotted by traditionally market place called bazaars or haats comprises of numerous small and large shops, selling different or similar merchandise .

KIRANA STORES

• Small stores with a single location or up to three locations often owned by an individual, a family or a two person partnership.

• Kirana stores are owned and operated on a small scale, usually in a space of 500sq.ft. or less. These places are easily available within residential localities.

ORGANISED RETAIL

ORGANISED RETAIL

• The Organised retailing refers to the trading activities undertaken by licensed retailers that is those who registered themselves for sales tax ,income tax ,etc.

• These include the corporate –backed hypermarkets and retail chains and also the privately owned large businesses.

• The various forms of organized retail are :

• a)Hypermarkets:They store products of multiple brands comprising food items and non-food items.

• b)Supermarkets:These are self service stores selling food and personal care products.E.g.Subhiksha.

• c)Departmental Stores:Retails branded goods in non-food categories.E.g. Shoppers stop.

• d)Speciality Chains:These focus on branded product or product category.E.g.Bata Convenience Stores.

• e)Malls:A huge enclosure which has different retail formats.E.g.Pantaloon retail .

UNORGANISED RETAIL

UNORGANISED RETAIL

“Unorganized retailing” is defined as an outlet run locally by the owner or caretaker of a shop that lacks technical and accounting standardization. The supply chain and sourcing are also done locally to meet local needs. Its organized counterpart may not obtain its supplies from local sources.

• Indian retail is dominated by a large number of small retailers consisting of the local kirana shops, owner-manned general stores, chemists, footwear shops, apparel shops, paan and beedi shops, hand-cart hawkers, pavement vendors, etc. which together make up the so-called “unorganized retail” or traditional retail.

• Organized retailing is based on the principle of unity and unorganized retailing is based on the principle of singularity.

•India and China are strong examples of countries in which unorganized retailing dominated their markets.

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