Killer Facebook Marketing Tactics & Strategies

Download Killer Facebook Marketing Tactics & Strategies

Post on 15-Jan-2015

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Looking to get ahead in Facebook? Need some marketing tips to take your Facebook Page or Profile to the next level. This presentation given at Search Engine Strategies Chicago 2010 can help you add some great tactics to your social media strategy and efforts.Presentation from Liana "Li" Evans of LiBeck Integrated Marketing (http://www.LiBeckIM.com)

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<ul><li> 1. Integrating Your Marketing Efforts Cohesively Liana LI Evans, Co-Founder/CEO LiBeck Integrated Marketing @ storyspinnerSES Chicago 2010 </li></ul> <p> 2. Integrating Your Marketing Efforts Cohesively Its not Search Marketing www.LiBeckIM.com 3. Integrating Your Marketing Efforts Cohesively Is About Stickiness Is About Engagement Is About Giving Value Is About Distraction Is About Connectingwww.LiBeckIM.com 4. Integrating Your Marketing Efforts Cohesively Is Your Audience in Facebook www.LiBeckIM.com 5. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 6. Integrating Your Marketing Efforts Cohesively Farmville.anyone?www.LiBeckIM.com 7. Integrating Your Marketing Efforts Cohesively Needs to be fun Needs to reward Needs to give them a reason to get their friends involved (Anyone Got a Nail?) www.LiBeckIM.com 8. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 9. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 10. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 11. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 12. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 13. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 14. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 15. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 16. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 17. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 18. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 19. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 20. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 21. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 22. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 23. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 24. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 25. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 26. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 27. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 28. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 29. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 30. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 31. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 32. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 33. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 34. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 35. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com 36. Integrating Your Marketing Efforts Cohesively Takes a lot of resources Time Effort Coordination Needs to be integrated Email Other Social Channels Offlinewww.LiBeckIM.com 37. Integrating Your Marketing Efforts Cohesively Set Goals &amp; Measure Not Just the Number of Fans How much engagemento Photos postedo Videos postedo Likes on contento Comments Dont forget traffic to your site Conversions on exclusive content www.LiBeckIM.com 38. Integrating Your Marketing Efforts Cohesively People get bored Especially on facebook Keep things fresh, interesting &amp; engaging Its about their experiences, not yours Your audience decides the valuenot you! www.LiBeckIM.com 39. Integrating Your Marketing Efforts Cohesively www.LiBeckIM.com </p>