keys to a successful website: a checklist for law firms

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A Checklist for Law Firms K e y s T o A S u c c e s s f u l W e b s i t e :

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A professional and well-designed website is a must in today’s business world. Attracting clients, growing your business faster, and showcasing your law firm are just a few of the benefits that come with a great website. But are you sure your firm's website is hitting the mark? This checklist will give you the steps you need to have a successful website.

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Page 1: Keys To A Successful Website: A Checklist For Law Firms

A Checklist for Law Firms

Keys To A Successful Website:

Page 2: Keys To A Successful Website: A Checklist For Law Firms

A professional and well-designed website is a must in today’s business world. Attracting clients, growing your business faster, and showcasing your law firm are just a few of the benefits that come with a great website. But are you sure your firm's website is hitting the mark?

Page 3: Keys To A Successful Website: A Checklist For Law Firms

Quick quiz:

Does my website regularly attract new business?

Does my website look modern& professional?

YES NO

YES NO

Can my clients easily access their case information from my website?

YES NO

Page 4: Keys To A Successful Website: A Checklist For Law Firms

When creating a website for your law firm you have two primary options:

Hire a web developer to design your website from scratch.

Utilize legal practice management software that has a built-in website package.

OR

1

2

Page 5: Keys To A Successful Website: A Checklist For Law Firms

Utilize legal practice management software that has a built-in website package.

1

24

6

Design & Branding

A�ordabilityIntegration With Practice

Management Software

FeaturesAnalytics &Tracking

Mobile

How to Decide

3

5

Page 6: Keys To A Successful Website: A Checklist For Law Firms

Will the website look professional?

Modern & Professional Design

Is my logo prominently featured?Can visitors easily access their case files and information from the site that is important to them?

Usability Your Law Firm's Branding

Does the site design match my law firm’s colors / branding?

Does the site use my law firm’s URL/domain name?

Is the navigation organized in a logical, thoughtful way?

Is it going to work on all browsers, and on both Macs and PCs?

Are the images and graphics appropriate and rendering properly?

Is the design clean and simple, not cluttered and busy?

Is the text easily readable?

Will it be easy for visitors to get in touch with me, using a form or contact information?

Is it, or can it be, integrated with the software I use to manage my practice?

Design & Branding

Page 7: Keys To A Successful Website: A Checklist For Law Firms

Features for Lawyers and Clients

Are my clients able to receive and pay their bills online?

Can my clients contact me about their cases using my law firm's website?

Are there calls to action to get visitors to contact my law firm?

Is my content interesting to clients and does it showcase our legal services in a professional and understandable manner?

Are my clients able to access documents and other case-related information using any Internet-enabled device?

Online CommunicationFor Lawyers

Online CommunicationFor Clients

$CALL

NOW

Page 8: Keys To A Successful Website: A Checklist For Law Firms

TrackingTracking

Will I have to create a Google Analytics account to track my visitors?

Will the developer install Google Analytics?

Will there be any tutorials on how to read the analytics reports?

Analytics & Tracking

Page 9: Keys To A Successful Website: A Checklist For Law Firms

MobileCan clients access case-related information and communicate about their case using the app?

Will it be compatible across all types of smartphones and tablets?

Will the mobile site be updated when the main site is updated?

Is there a mobile site included or does it cost extra?

Page 10: Keys To A Successful Website: A Checklist For Law Firms

This can often be the best option for the modern law firm

Using law practice management software with a Website Package

Pros

Fixed cost of the website

High quality design and features

Functionality designed specifically for the legal industry

Extra benefits to easily and quickly o�er your clients

You have to learn how to service your website

You can easily manage it on your own.

$$

Page 11: Keys To A Successful Website: A Checklist For Law Firms

Hiring a Web Developer

Cons

Pros

Complete creative control

More expensive

Manage your developer and make sure they create the site you want

You have to learn how to use your website and learn how toservice your website.

Add all the features you desire

Professional developer who can continue to help manage your site

$$

Page 12: Keys To A Successful Website: A Checklist For Law Firms

A great website can do more than just improve your online presence, it will boost your law firm’s productivity and profit.

By doing some due diligence before you start the project, you’ll save yourself time and money and have a website that fulfills both your needs and the needs of your clients.

Conclusion

Page 13: Keys To A Successful Website: A Checklist For Law Firms

Law practice management software providers (like MyCase, web-based law practice management software) are a great place to start – it’s often very cost-e�ective and quick to build a professional website that is totally integrated with your law firm's business operations.

You can learn more at www.MyCase.com.

Page 14: Keys To A Successful Website: A Checklist For Law Firms

Learn more about Choosing the Right Law Practice Management Software with this free whitepaper.

Keys To A Successful Website Checklist | www.MyCase.com

Download Now